1 Entrepreneurship Summer School 2011 Jeff Skinner John Mullins ESS Co-Directors.
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Transcript of 1 Entrepreneurship Summer School 2011 Jeff Skinner John Mullins ESS Co-Directors.
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Why Entrepreneurship Summer School?
• Principal purposes:– Build skills to assess and shape opportunities– Build a foundation for developing a business plan – Experience entrepreneurial life – is it for you?– ‘Forces’ immersion in a market/industry that
intrigues you – ‘Plan A’ is just the way in…?
• Our signature program in entrepreneurship
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Who should come?
• Students with genuine ideas they wish to pursue now• Those who would value working closely with a
mentor from the entrepreneurial community• Students who want to check out their aptitude &
liking for an entrepreneurial life• Those who want to maximise their entrepreneurship
experience and exposure at LBS
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Overview of ESS 2011
• 13 May: Application deadline• 10-15 July: Block week• Mid July through early September
– Field-based research into your opportunity, working individually (or in teams of 2-3)
• 4-6 August: Thursday-Saturday (re-energise)• 25 August: Optional dress rehearsal • 2-3 September: Final presentations, course
wrap-up, and awards dinner
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The Block Week & Weekend
• Lots of stuff that isn’t taught elsewhere:– Cold-calling, interview skills– On-street market research– Networking skills– Legal, IP– Elevator pitches, presentation skills– Entrepreneurial team-building– Hustle as strategy
• Plus – a cast of ‘thousands’:– Panel discussions with investors, entrepreneurs– ESS alumni – Peer group support– Experienced judges, mentors
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The Heart of ESS: Mentored Due Diligence
• Field-based research on your opportunity, working under the guidance of– A mentor from our networks, including our
LBS business angels (Enterprise 100) and growing community of accomplished entrepreneurs…
– Anywhere in the world is OK
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The Outcome:Feasibility Study Presentations
• Thursday 25 August: Optional dress rehearsal with video
• Fri-Sat 2-3 September: Final presentations– Delivered to and graded by panel of investors
and successful entrepreneurs– No punches pulled!
• Prizes for best argued ‘viable’ & ‘non-viable’
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Next Steps to Join Summer School 2011
• Submit your CV, personal mission statement, and opportunity overview per the ESS website, deadline 13 May (but first-come, first-served and space is limited to about 50 participants)
• See www.london.edu/summer_school for complete details
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Questions?
John Mullins: [email protected]
Jeff Skinner: [email protected]
or
www.london.edu/summer_school