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 Connecting A Campus and Maintaining A Cohesive Bond. 

James SellDirector of Portal Communications

June 8, 2006

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Overview of this Session –Engage and Retain

To provide a perspective of the “cradle to grave” approach to portal development.

Demonstrate how the portal can contribute to and enhance sense a of community on a college campus.

To identify how a portal can be the entry way to online tools that can assist in the retention process.

To describe methods by which La Salle has encouraged and - in some cases mandated – portal use to “keep the connection.”

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La Salle University, Philadelphia PA

La Salle is an independent, coeducational university founded in 1863 by the De La Salle Christian Brothers, a Catholic order dedicated to teaching and career preparation.

The University's population now

totals over 6,221 students 3,358 full-time undergraduates

(two-thirds are resident students) 983 part-time undergraduates 1,880 graduate students. About

two-thirds of the full-time undergraduates.

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Understanding the Portal Environment

Dynamic and Functional Secure – Password Protected Integrates Services (SSO) Personalized and Customizable

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Vision for Portal Development

mylasalle will be the cyberpoint of entry for dynamic information and online services.

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Evolution of mylasalle

PSP RoleMay 2003

Employee RoleAugust 2003

Faculty RoleAugust 2003

Student RoleAugust 2003

Alumni RoleSeptember 2004

New LasallianMay 2005

mylasalle portalest. 2003

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Integrating Services in mylasalle

UP NEXT: My Library – (Open Source)

Self-ServiceBanner Web Products

version 6

Course Management SystemWeb CT

Campus Edition (4.1)

e-mailiNotes (Lotus web mail)

version 6.5

TutorTracScheduler/Tutor Search

m ylasalle P ortalLum inis (3.2)

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“Cradle” - Prospective Student Role

Prospects create their own temporary portal accounts to gain access to portal.

PSP provides opportunity to target information based on student interests.

Students can complete the Admissions process

Initiate web application Monitor Application status Complete institutional data form

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What Prospects/Applicants Are Saying…

“I ABSOLUTELY LOVE IT!!! I check it every day.  I don't see any way you can improve it at this point, because everything is there.”

“mylasalle helps me get the information I want without a problem.  It’s faster than having to call and easier.  Also, you can go on at anytime.”

“I really like My La Salle. I find it very user friendly, which is important to me since, I am not very computer friendly myself.”

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Transition: Prospect to Student

Once an application is filed (and pushed) , permanent portal accounts are assigned. (Remains in PSP Role)

Once a student is accepted and has been confirmed, the student’s La Salle e-mail account is established and is available for use. (Moves to Student Role)

Now in the student role, the user has access to a new set of tabs, channels, and functions as well as the informational channels that were familiar in the PSP role.

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Student Role Based Channels/Functions Available

TutorTrac - Online Tutorial Services Student Directory La Salle email – required to use for University

Communication. WebCT/My Courses – CMS/communication systems. Br. LUWIS – La Salle University Web Information

System. Portal Groups (Looking for a Roomate/Residence

Halls/Clubs & Organizations.)

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Educating the Student…from Day ONE!

Importance of the portal is introduced to students from the point of application.

Portal use is encouraged for swift access to freshman orientation materials and dates.

mylasalle is featured prominently at each Day One orientation program.

Students learn the the portal is their primary communication tool.

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What Students Are Saying

“I think the portal is great!….The connection to the student organizations is great.”

“ I am just beginning to use the portal, checking financial aid, etc. Easy to use, so far…I am looking forward to using mylasalle to keep informed.

“I love the portal its been very helpful for my freshman year.”

“I have thoroughly enjoyed the opportunity to feel more a part of the La Salle community w/ this portal. I am an RN-B/MSN student, and so far my classes have been off-main campus. thank-you very much!”

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Transition from Student to Alumni

Provides an avenue for remaining connected to the University with a tool that is convenient and familiar Role Based Services include:

Find a classmate (Banner Web) Career Networking with other alums (Banner Web) Access to Class groups Make a gift La Salle e-mail for life (alumname06@lasalle.edu) Refer a “Future Explorer!” Alumni Board of Directors Election Balloting Win A Trip to the Super Bowl!

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Faculty Resources

Course Management and Communication Systems Email class Post syllabus and other course

materials Targeted Announcements to class

sections. Posting grades Access to EARS (Early Alert

Referral System) On-Demand training “movies”

for how to use communication tools.

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Early Alert Referral System (EARS)

Created within Banner Web

Initiated in Fall 2004 Fall 2005 “Channelized”

EARS in portal. increase in use among

faculty and freshmen advisors in Fall 2005 (119 reports to 257)

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What Faculty and Staff Are Saying

“By the way, mylasalle has been wonderful for program promotion!  Thanks for all you do to keep it going and adding new features!” (University Ministry and Service)

It's amazing how much you were able to do on the portal in such a short time.   I want to pass on thanks from the winning composers, too, who are very happy that people will be able to hear their work online.  The whole thing seems magical!   ( Faculty Member)

Thanks so much for posting our news on the portal.  This will help us with our self-study and re-accreditation; in other words, you may not know how far reaching your efforts go.  (Faculty Member)

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Keys to Success for mylasalle!

#1 Key to Success…Bring Your Portal to Life! Maintain a dynamic and functional environment –

Something to do and something new to see. Internal Application Development (php/mySQL) Add third party products that are only accessible by

portal. Get Form Happy!

Identify Quick & Easy cost-effective communication tools Web Pasties (Scrollers, Trackers, Slides, Polls) Macromedia Captivate (Good for “How To’s”) Import “for fun” applications (Dictionary, Weather, Horoscope)

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Structure, Participation and Commitment

Create a “Winning” Infrastructure Portal Director Portal Tech Group – IT based Portal Steering Group – representatives from all

areas of the University, meet to discuss needs. Malleable Reporting Structure

Lobby to make the portal the “center of the Universe” for your school. (Faculty Development Intiatives)

Make recommendations for portal use that will force constituents to become involved with the portal.

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Challenges in Portal Development

Assuming that All Understand the Portal Concept “I submitted my announcement. Why don’t I see it?”

Content Management How Much is Enough? The Content “Cops”

How to Get Folks to Think Portal First - Changing a Campus Culture.

Tracking Portal Usage.

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Engaging A Campus - Examples

Students and faculty will communicate using La Salle e-mail. Employees will access the Campus News (weekly publication)

through the portal. Faculty/Staff will make requests for information using the

forms in the portal. Academic information (Registrar’s Office)

Students will access mylasalle for: Housing (if they want a good room/roommate!) Course Selection: (if they want an optimal schedule.) Grade Reports (No longer mailed to UG Students)

Alumni will enter Super Bowl Contest through the portal.

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Thank you.

Contact Information

James SellDirector of Portal CommunicationsLa Salle University jsell@lasalle.edu 215-991-3615

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Student

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My courses

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Student Services

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My Tab

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Alumni

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La Salle Insider

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PROSPECT

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My Brother LUWIS

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Interact w/ La Salle

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Employee

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Staff Services

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Academic Services

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