05 Quality Advocates

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    ME 04 801: QUALITY ENGINEERING & MANAGEMENT (Jinto A J jintoaj.webs.com)

    Quality Advocates

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    Quality Advocates

    U.S. Quality Innovators

    Walter Shewhart (1920s -1940s)

    W. Edwards Deming (post WWII through 1980s)

    Joseph M. Juran (consultant post WWII through1980s)

    Philip Crosby (1980s)

    Japanese Quality Innovators:

    Kaoru Ishikawa (post WWII - 1980s)

    Genichi Taguchi (1960s - 1980s)

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    Walter A Shewhart

    Pioneer of modern quality control

    recognized the need to separate variation into assignable and

    unassignable causes (defined in control.)

    founder of the control chart (e.g. X-bar and R chart).

    originator of the plan-do-check-act cycle.

    perhaps the first to successfully integrate statistics,

    engineering, and economics.

    defined quality in terms of objective and subjective quality

    objective quality: quality of a thing independent of people.

    subjective quality: quality is relative to how people perceive it.

    (value)

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    W. Edwards Deming

    Studied under Shewhart at Bell Laboratories

    Contributions: well known for helping Japanese companies apply

    Shewharts statistical process control.

    Main contribution is his Fourteen Points to Quality

    create constancy of purpose.

    cease dependence on inspection to improve quality

    drive out fear and build employee trust.

    seek long-term supplier relationship

    eliminate numerical goals; substitute leadership (abolish

    annual rating or merit system).

    eliminate slogans, exhortations, and work-force targets

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    The Deming Chain Reaction

    Improve

    Quality

    Costs Decrease:(Less rework,

    fewer mistakes,

    less scrap)

    Productivity

    Improves

    Achieve Greater

    Market Share

    (higher qualityproducts at less cost)

    Stay in

    Business

    Provide Jobs

    andMore Jobs

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    Joseph M. Juran

    Contributions

    also well-known for helping improve

    Japanese quality.

    directed most of his work at executives

    and the field of quality management.

    - developed the Juran Triology formanaging quality:

    Quality planning, quality control, and quality

    improvement.

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    Juran

    Quality Planning Quality Control

    Time

    0

    C

    ostofPoorQua

    lity

    20

    40

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    Feigenbaum

    Developed the concept of Total Quality

    Control.

    System for managing the entire value-chain

    connecting supplier to customer.

    If you want to find out about your quality,

    go out and ask your customer.

    Quality control staff = Facilitators.

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    Philip Crosby

    Quality management advocate,

    consultant, and author

    Quality is Free

    The four absolutes of quality including: #1- quality is defined by conformance to requirements, not

    goodness.

    #2 - system for causing quality is prevention not appraisal. #3 - performance standard is zero defects, not thats close

    enough.

    #4 - measurement of quality is the price of nonconformance,

    not indexes.

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    Crosby

    Prevention

    C

    ostofConforma

    nce

    QualityLow High

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    Kaoru Ishikawa

    Contributions Developed concept of true and substitute quality characteristics

    true characteristics are the customers view

    substitute characteristics are the producers view degree of match between true and substitute ultimately

    determines customer satisfaction.

    Advocate of the use of the 7 tools (e.g., cause-and-effect diagram)

    Advanced the use of quality circles (worker quality teams).

    Respect for humanity as a management philosophy - fullparticipation.

    Cross-functional management.

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    Genichi Taguchi Contributions: Taguchi methods emphasize consistency of

    performance and reduced variation

    Quality loss function (deviation from target is aloss to society).

    Parameter design (robust engineering) which

    is an application of Design of Experiments. Identify key variables

    Reduce variation on the important variables

    Open up tolerances on unimportant variables

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    Taguchi

    TargetLower

    specification

    limit

    Upper

    specification

    limit

    Loss