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Drillin g for new Busin ess Value

How innovative oil and gascompanies are using bigdata to outmaneuver the

competition.

a m w p

May 2013

Adam Hems, Industry Technical Strategist, Oil

& Gas and Mining, Microsoft Adil Soof, Enterprise Architect, Microsoft 

Ernie Perez, Enterprise Architect, Microsoft 

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 2

  c  3  Executive summary 

4  Understanding the appeal of big data 

5  Making smarter, faster decisions 

5  Preparing to unlock big data’s value 

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8  Deploying big data initiatives in O&G 

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9  Getting started with a big data initiative 

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11  Summary and conclusions 

12  Additional information sources

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 5

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 6

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Role-BasedProductivity & Insights

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complex event processing

people, process, andinformation integration

self-serve businessintelligence

storage and masterdata management

Natural UserExperience

rich, interactive userexperience

smart connected devices

user culture localized

simplicity and ease of use

SocialEnterprise

collaboration andknowledge sharing

mobility

geolocalization

people andexpertise search

ConnectedBusiness

industry standards

published interfaces

information models

secure

workflow, process, andinformation integration

Source: Microsoft Corp.Figure 1

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 7

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Source: Microsoft Corp.Figure 2

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365

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StreamInsightMicrosoft HDInsight Server

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 8

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 9

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 1 0

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Strategy

Future Vision

The Microsoft big data profiling model

Source: Microsoft Corp.Figure 3

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 1 1

  • Network. sbj- x m, d o&g dy x,

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100% of MicrosoftIndustry’s best talent, broadestproduct and services portfolio,

and $9.1 billion in annual R&Dinvestments

Enterprise Architect

~22 years of industry experience

Specifically trained across business,thought leadership, consulting, andtechnology

Focused on creating customer value

Network 

Deep connections to MicrosoftSMEs from research, products,services, support, and partners

Insights within industries, includingoil & gas

Connection to business leaders at

executive-level forums

Value Realization Framework 

IT strategy integrated with businessstrategy

Program of prioritized initiatives androad maps

Deployment governance, adoptionplans, and ROI measurements

IP Library

Industry insights and framework forrealizing business value

Repository of enterprise architecturemethods and IP

Industry and proven solution-alignedexamples and best practices

Core elements of the Microsoft Enterprise Strategy Program

Source: Microsoft Corp.Figure 4

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D r i l l i n g f o r n e w B u s i n e s s Va l u e 1 2

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