- Value Articulation – A Framework for the Strategic Management of Intellectual Property
4
- Value Articulation – - Value Articulation – A Framework for the Strategic Management of A Framework for the Strategic Management of Intellectual Property Intellectual Property James G. Conley Kellogg School of Management, Northwestern University, USA j- [email protected] n.edu Holger Ernst WHU – Otto Beisheim School of Management, Germany [email protected] Peter M. Bican WHU – Otto Beisheim School of Management, Germany [email protected] Value Articulation at Dolby Laboratories - a Time- Value Articulation at Dolby Laboratories - a Time- Sequenced Embodiment Sequenced Embodiment - June 22, - June 22, 2013 - 2013 -
description
- Value Articulation – A Framework for the Strategic Management of Intellectual Property. Value Articulation at Dolby Laboratories - a Time-Sequenced Embodiment. - June 22, 2013 -. Holger Ernst WHU – Otto Beisheim School of Management , Germany [email protected]. James G. Conley - PowerPoint PPT Presentation
Transcript of - Value Articulation – A Framework for the Strategic Management of Intellectual Property
- Value Articulation –- Value Articulation –A Framework for the Strategic Management of Intellectual PropertyA Framework for the Strategic Management of Intellectual Property
James G. ConleyKellogg School of Management, Northwestern University, [email protected]
Holger ErnstWHU – Otto Beisheim School of Management, [email protected]
Peter M. BicanWHU – Otto Beisheim School of Management, [email protected]
Value Articulation at Dolby Laboratories - a Time-Sequenced EmbodimentValue Articulation at Dolby Laboratories - a Time-Sequenced Embodiment
- June 22, 2013 -- June 22, 2013 -
Dolby LaboratoriesDolby Laboratories
1973: 2nd B-Type Patent US3846719
1980: 1st C-Type Patent US4490691
Global Patent Appl. as to Priority
Date
1965: A-Type Patent
1968: 1st B-Type Patent US3631365
1966: & & DOLBY System:009 Electrical + scient. apparatus
1970: & DOLBY:016 Paper goods and printed matter
1968: Dolby B Type for Consumer Market: exclusive License to KLH
1977: Star Wars breakthrough:Dolby Stereo for Prof. Film Sound Market
1966: Dolby A-Type Noise Reduction for Professional Studio Recording
Value Transportation
1970 Dolby move into Film Sound Market
Patent Appl.
1973: 2nd B-Type Patent US3846719
1980: 1st C-Type Patent US4490691
Dolby LaboratoriesDolby Laboratories
Global Patent Appl. as to Priority
Date Patent Appl.
1965: A-Type Patent
1968: 1st B-Type Patent US3631365
1966: & & DOLBY System:009 Electrical + scient. apparatus
1970: & DOLBY:016 Paper goods and printed matter
1995: Dolby Digital: Move to Consumer “Home” Market
1968: Dolby B Type for Consumer Market: exclusive License to KLH
1982: Dolby Surround- Stereo for Consumer Market
1977: Star Wars breakthrough:Dolby Stereo for Prof. Film Sound Market
1966: Dolby A-Type Noise Reduction for Professional Studio Recording
1992: Move to Digital: Batman Returns: 1st movie with Dolby SR-D (now: Dolby Digital)Prof. Film Sound
1997: Dolby Digital mandatory for DVDProf. Recording
2000: Dolby Headphones for Consumer Market
Value Transportation
ValueTranslation
Total Revenue in ‘000 USD
1970 Dolby move into Film Sound Market
2009:009 Computer software platform 038 Providing online telecommunications services, 041 Entertainment services…for interactive online gaming
2003: Acquisition of Lake Tech. Ltd: developer of Dolby Headphone technology
1978:009 Electrical + scient. apparatus
1985: DOLBY SURROUND:009 Electrical + scient. apparatus
2007: Dolby 3D Digital CinemaProf. Film Sound
1992:009 Electrical + scient. apparatus
1995:009 Electrical + scient. apparatus
1999:009 Electrical&scient. apparatus
Nr. of Patents featuring “Digital”
1973: 2nd B-Type Patent US3846719
1980: 1st C-Type Patent US4490691
Dolby LaboratoriesDolby Laboratories
Global Patent Appl. as to Priority
Date Patent Appl.
1965: A-Type Patent
1968: 1st B-Type Patent US3631365
1966: & & DOLBY System:009 Electrical + scient. apparatus
1970: & DOLBY:016 Paper goods and printed matter
1995: Dolby Digital: Move to Consumer “Home” Market
1968: Dolby B Type for Consumer Market: exclusive License to KLH
1982: Dolby Surround- Stereo for Consumer Market
1977: Star Wars breakthrough:Dolby Stereo for Prof. Film Sound Market
1966: Dolby A-Type Noise Reduction for Professional Studio Recording
1992: Move to Digital: Batman Returns: 1st movie with Dolby SR-D (now: Dolby Digital)Prof. Film Sound
1997: Dolby Digital mandatory for DVDProf. Recording
2000: Dolby Headphones for Consumer Market
Value Transportation
ValueTranslation
Total Revenue in ‘000 USD
1970 Dolby move into Film Sound Market
1978:009 Electrical + scient. apparatus
1985: DOLBY SURROUND:009 Electrical + scient. apparatus
2007: Dolby 3D Digital CinemaProf. Film Sound
1992:009 Electrical + scient. apparatus
1995:009 Electrical + scient. apparatus
1999:009 Electrical&scient. apparatus
Nr. of Patents featuring “Digital”
Explicit Licensing Revenue: 2002 till 2011
Total Revenue in ‘000 USD
