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    03-Jul-2020
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Transcript of & sunnycar ... localization e-learning and training globalization document translation software...

  • TITLE

    ITB 2017

    Niklas Schlappkohl, Senior Director, Travel Solutions

  • BY THE NUMBERS

  • SERVICES

  • WE KNOW WHAT

  • NIKLAS

    • 20 years digital

    • 15 years

    hospitality

    • 12 years

    localization

    • 8 languages

    • 4 years HSMAI DM

    nschlappkohl@translations.com

  • • Why Localize

    • Native Speakers

    • Review

    • Translation Types

    • Machine Translation

    • Optimizing ROI

    OVERVIEW

  • WHY LOCALIZE?

  • QUALIFIED TRANSLATORS

  • set (n, v, adj):

    464 definitions in the

    Oxford English Dictionary.

    Now translate it.

  • Hotel bietet

    Hotel Offers

    IN-CONTEXT REVIEW

  • • Language Workflows & Quality

    Management: How not to be made

    fun of by your customers

    IN-CONTEXT REVIEW

  • • Not all content is

    alike

    • Translating Concepts

    vs Texts

    TRANSLATION TYPES

  • USABILITY

  • MACHINE TRANSLATION

  • MACHINE TRANSLATION

  • CULTURAL DIFFERENCES

  • OPTIMIZING ROI

  • CONTACT US – 2 PRESENTERS

    Niklas Schlappkohl

    Senior Director, Travel

    Solutions

    nschlappkohl@translations.com

    mailto:name@transperfect.com