[] SUCCEEDING WITH WEBSOLUTIONS - maWebCentersw.mawebcenters.com/sgunfranchisetraining/WCT School...

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SUCCEEDING WITH WEBSOLUTIONS[ ]WEBCENTER CERTIFICATION TRAINING 101

TURN CELL PHONES OFF

NO VIDEO OR AUDIO TAPING

o Please write them down

o Hold them till we finish a section

o If terminology is being used thatyou don’t understand, raise yourhand and we’ll rephrase what’sbeing said

QUESTIONS?

HOUSEKEEPING

Download documentswww.unfranchisetraining.com

mawc411.com

WebCentersGetting Started Guide

WCT 101 Handout

A “3” indicates that the graded item met your expectations

Class President will collect the evaluations give the sealed envelope to the trainer to be sent in

Comments are confidential, but any comments you wish to pass on, should be writtenin the “Trainer Evaluation” area

Constructive criticism is encouraged, it helps us all improve

Please make comments

Please comment about any “1” or “5” that are given

Please only use 1 through 5

“0”, “6” or anything outside this range will be ignored

Please make sure to fill out both top and bottom areas on the form

FILL OUT AT THE END OF THE CLASS

TRAINER EVALUATIONS

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SO WHAT ARE WE HERE TO LEARN?

We are here to learn how to leverage a simple and proven

system to succeed with maWebCenters and your

Shop.com business.

Relax! This is actually a super fun and interactive training!

Let’s take a look at what’s on deck for today!

ATTITUDE & KNOWLEDGE

The Market

Product Benefits & Testimonials

How We Compare

How can we help SMB

Building Confidence & Belief

GOAL SETTING

Short Term Goal Setting with Retail Profits

Long Term Goal Setting with BV

Base 10, 7 Strong

WORKSHOP:Define & Calculate Initial Short Term Goals

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RETAILING

What are we selling?

Lead Generation

5 Steps for Simple Sales

WORKSHOPS

Nameslist

Live Demo of Simple Sales

Role Reversal Demo

Group Practice

USING YOUR WEBCENTER

What is a WebCenter

Setting up your WebCenter

Logging in

Using the Sales Calendar

BV

Design Center

How You Get Paid

BUSINESS BUILDING

The Opportunity

4 Steps to Evaluating WebCenters

Launching a new WCO or Intern

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ACTION PLAN & QUESTIONS

Wrap Up of the Day

Action Plan for Getting to Work

Questions & Answers

ATTITUDE AND KNOWLEDGE

The Market

Product Benefits & Testimonials

How We Compare

WHERE DO YOU

o Get your newso Socializeo Researcho Find productso Find serviceso Playo Get Musico Get Bookso Get Periodicalso Get AdviceEveryone is “Plugged in”.

If you think about it, we are all consumers of the internet in some way, shape or form!

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THE MARKET CLIMATE: INTERNET

THE WORLD IS ONLINE

LOCAL BUSINESSES &

ORGANIZATIONS NEED

SOLUTIONS TO COMPETE

LOCAL BUSINESSES &

ORGANIZATIONS NEED

SOLUTIONS TO COMPETE

WE ARE A PARTNERSHIPMARKET AMERICA WORLDWIDE, MAWEBCENTERS

& YOU

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AGAIN, IT’S NOT JUST YOU

Get in the habit of saying “We”

It’s you and maWebCenters

We have been in business over 15 yrs.

We have tens of thousands of clients that we are working with

We have hundreds of employees

We do business globally in 23 different countries

VERY SIMPLY, WE ARE

TALKING ABOUT A

PROVEN, DUPLICATABLE,

SYSTEM TO PROVIDE

SMALL BUSINESS

OWNERS AN EFFECTIVE

INTERNET PRESENCE!

INCREASING REVENUES

DECREASING EXPENSES

INCREASING CUSTOMER SATISFACTION

STREAMLINING BUSINESS PRACTICES

INCREASING ENGAGEMENT

MARKETING THEIR BUSINESS

WE CAN HELP BUSINESSES AND ORGANIZATIONS WITH

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ALL SALES START WITH POSTURE & BELIEF

WHY DO YOU MAKE A RECOMMENDATION?

You want to help

You’ve had good experience

You know someone who had a good experience

YOUR POSTURE BEHIND THAT RECOMMENDATION COMES FROM YOUR BELIEF THAT YOU CAN HELP

“Having our website has increased our order out business substantially. We especially love the new email marketing system! Saved us money from having to have the service with Constant Contact and better than that – this is simpler to manage!”

BENEFITS

SCHERMERHORN’S SEAFOOD

“During our first year online with our old site, we did no sales and our design was so horrible that it probably negatively affected our business. Not only do we have a more beautiful website that accurately represents the quality of our business but since it is coupled with several marketing tools, we have cleared six figures in online sales during our first year of selling online.”

BENEFITS

DIAMOND GOLD CONNECTION

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“Although we had an excellent social media presence and interact with our customers on Facebook all the time, we found that we were not capturing sales and our full potential because our website was so lacking. With our new site, we have a better way to funnel our fans and followers on social media to learn more about our products and services and to take action.”

BENEFITS

DAVE’S PET CITY

WHAT MAKES US DIFFERENT

Our clients are getting more than just a website, they are getting an entire online marketing strategy.

Let’s take a look at the myriad of tools and options

that our clients have.

WEBSITE SOLUTION RESPONSIVE WEBSITES

COMPLETELY CUSTOMIZABLE

EASY TO EDIT / DRAG & DROP TOOLS

LANDING PAGES, FORMS, LEAD CAPTURES

BUSINESS OWNER HAS COMPLETE CONTROL

SOCIAL MEDIA, SEO & OTHER TOOLS

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Easy Content Management ‐ Editing Text

Easy Content Management - Adding an Image

WEBSITE DESIGN & THE DESIGN CENTER

OUR DESIGNERS CAN CUSTOM DESIGN YOUR WEBSITE

PROFESSIONAL PRESENCE WITH STRONG BRANDING

EASY TO MANAGE GOING FORWARD

WWW.MAWEBCENTERS.COM

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WEBSITE DESIGNYour website design not only reflects your business but also determines how engaged your visitors are

OPTION 1: TECH SUPPORT Website Clients have unlimited access to Tech Support

OPTION 2: SERVICESPurchase Design. Our designers can design a professional website within the WebSolutions platform.

www.mawebcenters.com

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Shopper wish list

Pan and zoom product image

Compare products

Order history with easy “Reorder”

feature

Configurable product options that adjust the sales price

Multiple billing options

Shopper product reviews

Product tags Sales dashboard See who’s shoppingEnhanced Product Catalog search results with product thumbnails

eCommerce Tools

Shopper Account

Compare Products

Wishlist

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MARKETING TOOLS

SEO TOOLS

SOCIAL MEDIA TOOLS

CRM

EMAIL MARKETING

DOMAINS

EMAIL

DIGITAL MARKETING:Marketing your business through digital channels.

OPTION 1: TECH SUPPORT Website Clients have unlimited access to Tech Support

OPTION 2: SERVICESPurchase Digital Marketing Products.(Can be purchased by existing clients or non‐website clients)

www.mawebcenters.com

DESIGN SOCIAL MEDIA DIGITAL MARKETING

SOCIAL MEDIA MANAGEMENT

ONLINE REPUTATION MANAGEMENT

FACEBOOK ADVERTISING PACKAGES

ORGANIC SEO

GOOGLE ADVERTISING

CONTENT WRITING

WORDPRESS.ORG

MANAGED MEMBERSHIP (Website clients only)

PREMIUM RESPONSIVE LAYOUT

CUSTOM LAYOUT DESIGN

FULL DESIGN PACKAGES

INDIVIDUAL PRODUCT PRICING, BV AND RETAIL PROFITS WWW.MAWC411.COM/SUPPORT.HTML

BV MONTHLY BV, PROFIT MONTHLY BV, PROFIT

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THE POWER OF UNLIMITED

Unlimited Pages Unlimited Changes Unlimited Traffic

Unlimited E‐mail Address

Unlimited Upgrades With unlimited support, changes and upgrades, having an

effective online presence is simple.

We take away the challenges that business owners face to stay current with their online marketing solution.

AND NOW… UNLIMITED SPACE!

APN Tool Facebook Website Builder New Website Effects & Ecommerce Plugins

AWARD WINNING UNLIMITED CUSTOMER CARE

Unlimited help editing the site

Support using all features & tools in our solution

Home country, 24/7 support

Ultra‐secure hosting facility 24x7 Security and incident monitoring, hosted on tiered, high performance Dell PowerEdge servers, protected from fire, floods, earthquakes, power outages, and other types of disasters

Dual‐layer firewall protection Using Cisco PIX firewalls

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Front‐end and back‐end of the WebCenter and the websites we sell available in English, Spanish,

Traditional Chinese and Simplified Chinese

Sales Support, Customer Care, and Design Center

are all available in English, Spanish, Mandarin and Cantonese

WHY ARE WE BETTER? FOREIGN LANGUAGE SUPPORT

MULTI‐LINGUAL SUPPORT:

Your WebCenter is automatically enabled to sell websites globally in all Market Countries & EMP Countries. You earn Home Country Retail Profit & BV!

YOUR GLOBAL WEBCENTER

• Australia• Bahamas• Bermuda• Canada• Chile • China• Columbia• Costa Rica• Dominican Republic• Ecuador• Hong Kong• Indonesia

• Ireland• Jamaica• Macau SAR China• Mexico• New Zealand• Panama• Philippines• Singapore• Spain• Taiwan• United Kingdom• United States

WebSolutions

One Time Cost

Included

Included

Included

Included

Included

Included

Included

Included

Included

Included

Product Feature

Website Setup

Hosting

Email

Email Marketing

Social Media

Mobile Website

Statistics

SEO Tools

CRM

Security

Support

GoDaddy

One Time Cost

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

Traditional

One Time Cost

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

Print Company

One Time Cost

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

$$$

HOW DO WE COMPARE?

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Print Companies

ALL INCLUSIVE

PROFESSIONAL

AFFORDABLE

SIMPLE

SUPPORTED

AUTOMATICALLY UPGRADED

HASSLE FREE

Traditional Web Company

Cost prohibitiveEverything costs extraYou rely on the designer to make changes

Little control over siteTied to SEO packagesQuestionable support

Do it Yourself

Software costs Time to learn softwareLook and feel is questionable

Discount Hosting Provider

Everything costs extraExtremely time‐consumingLimited Support

THE CHOICE IS SIMPLE

Learn to Define Success

Remember to build upon success

Congratulate yourself for success and remind yourself how successful you are, not in relation to others, but in relation to yourself.

By doing things you’ve NOT done in the past, you choose to be more successful than you’ve been.

DO talk to people DO ask questions and get

into conversations DO book appointments with

our product specialists DO be a Success!

GOAL SETTING

o Short Term Goal Setting

o Long Term Goal Setting

o Base 10, 7 Strong

o Goal Setting Workshop

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BV

RETAIL PROFIT

GROWTH POTENTIAL

LET’S TAKE A LOOK AT EARNING POTENTIAL

BV

Website Sale: 230 BV

Active Website Client: 30 BV / mo.

Digital Marketing Sale: 5‐100 BV & Profit/mo.

AVERAGE WEBSITE RETAIL PROFITS

USA, MX, CAN, AU: $1,000

UK: £700

HK: HK $7,700

TW: NT $32,000

ES: €800

LET’S KEEP IT SIMPLE, WHAT ARE YOUR FINANCIAL GOALS RIGHT NOW?

SHORT TERM GOALSYour short‐term financial goals can typically be handled by increasing

cash flow

(RETAIL PROFITS)

LONG TERM GOALSYour long‐term financial goals can typically be handled by increasing

ongoing income

(MPCP)

WHAT ARE SOME OF YOUR SHORT TERM GOALS?

BUSINESS GOALS

TRAVEL EXPENSES

PUT YOUR BUSINESS IN THE BLACK

EVENTS / EDUCATION

TRY MORE PRODUCT

HELP A PROSPECT GET STARTED

PERSONAL GOALS

FAMILY VACATION

PAY OF CREDIT CARD DEBT

HOLIDAY SHOPPING

EXTRACURRICULAR ACTIVITIES

ONE‐TIME EXPENSES

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EXAMPLE

The family would like to take a vacation to Disney World next yearLet’s estimate $5000 ‐ $6000 USD

(I’m sure you can do it cheaper, but let’s start with this)

So, how do we cover that cost and achieve that goal with our business?

So, let’s go with a conservative estimate$6000 USD in expenses, $1000 USD in profit per sale

That means that 6 average website sales would completely pay for our Family Vacation in this example!

This can be applied to any goal with a fixed cost.

YOUR GOAL DIVIDED BY AVERAGE RETAIL PROFIT =NUMBER OF SALES NEEDED

WHAT ARE SOME OF YOUR LONG TERM GOALS?

BUSINESS GOALS

ONGOING INCOME

UFO LEVEL

DUPLICATE THE BUSINESS

HELP MORE PEOPLE ACHIEVE THEIR GOALS

PERSONAL GOALS

HOME, CARS, LIFESYTLE

TIME FREEDOM

EDUCATION

START A CHARITY

LEGACY

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EACH ACTIVE CLIENT GENERATES

30 BV / MONTH

EACH ACTIVE CLIENT GENERATES

30 BV / MONTH

EACH WEBSITE SOLD GENERATES 230 BVEACH WEBSITE SOLD GENERATES 230 BV

DIGITAL MARKETING PRODUCTS GENERATE

ADDITIONAL BV AND RETAIL PROFITS

DIGITAL MARKETING PRODUCTS GENERATE

ADDITIONAL BV AND RETAIL PROFITS

DOWNLOAD: WWW.MAWC411.COM

* Retail Profits are paid as “Credit on Account” in your UnFranchise

BUILD SHARE OF CUSTOMER

ITEM RETAIL PROFIT

BV

WEBSITE SALE $1,000 200 BV30/ MO.

DESIGN PACKAGE 50 BV

SOCIAL MEDIA MANAGEMENT

$15/ MO. 20 BV/ MO.

PREMIUM FACEBOOK ADVERTISING

$10/ MO. 15 BV/ MO.

BASIC GOOGLE ADVERTISING

$24/ MO. 24 BV/ MO.

TOTAL INITIAL SALE $1,049 339 BV

TOTAL RECURRING $49/ MO. 89 BV/ MO.

YOUR CLIENT BUYS A WEBSITE

THEN WANTS TO MARKET THE SITE

YOU CAN START WITH A WEBSITE SALE OR A DIGITAL MARKETING PRODUCT SALEGROW THE RELATIONSHIP TO BUILD SHARE OF CUSTOMER

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Each sale also comes with 230 BV initially and 30 BV / month

That means just 10 active website clients would generate

300 BV per month

AND that would be an additional 2300 BV from the initial sales.

Keep the BV in mind when setting long‐term goals

THE ULTIMATE GOAL IS TO DUPLICATE BASE 10, 7 STRONG.

LET’S TAKE A LOOK AT HOW THAT WORKS WITH WEBCENTERS

THE ULTIMATE GOAL IS TO DUPLICATE BASE 10, 7 STRONG.

LET’S TAKE A LOOK AT HOW THAT WORKS WITH WEBCENTERS

IBVBV

BV RETAIL SALES GOAL300 BV Monthly MinimumBV RETAIL SALES GOAL300 BV Monthly Minimum

MOST UFOS:300 BV from 10‐ 15 Preferred CustomersMOST UFOS:300 BV from 10‐ 15 Preferred Customers

WEBCENTER OWNERS30 BV * 10 Active Website Customers = 300 BV/Month

WEBCENTER OWNERS30 BV * 10 Active Website Customers = 300 BV/Month

ORGANIZATION SATISFYING MINIMUM REQUIREMEWNTS

P‐ 50 BV

P‐ 50 BV

P‐ 50 BV

P‐ 50 BV

P‐ 50 BVP‐ 50 BV

150 GBV 150 GBV

MINIMUAL PERSONAL USE ONLYNO CUSTOMERS

SMALL MULTIPLIER

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ORGANIZATION ACHIEVING BASE 10, 7 STRONG

P‐ 100 BVC‐ 300 BV

P‐ 100 BVC‐ 300 BV

P‐ 100 BVC‐ 300 BV

P‐ 100 BVC‐ 300 BV

P‐ 100 BVC‐ 300 BV

P‐ 100 BVC‐ 300 BV

1200 GBV 1200 GBV

PERSONAL USE & SHOPPING ANNUITY®ACTIVE MONTHLY CUSTOMERSMORE SIGNIFICANT MULTIPLIER

GOAL SETTING WORKSHOP: RETAIL (SHORT TERM)

WHAT DO YOU WANTDetermine 3 things you would like to pay for in the next 90 days

COMPLETE THE EXERCISE • Goal Date• Profit Goal • Sales Needed• Qualified

Appointments Needed• Appointments per week

GOAL SETTING WORKSHOP: BUSINESS (LONG TERM)

WHAT DO YOU WANTWrite your long term goals

CHOOSE YOUR “SCENARIO” Select the scenario that describes your current organization.

COMPLETE THE EXERCISE• Goal Date• Monthly Income Goal• GBV Needed• Team Volume • Plans to Show• New Partners Needed• Plans Per Week

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o Lead Generation

o Positioning

o Simple Sales: 5 Steps to Success

o Retailing Workshop

RETAILING

WHAT ARE WE SELLING?

THE TECHNOLOGY?

THE FEATURES?

THE BENEFITS?

THE APPOINTMENT?

WE SELL THE APPOINTMENT!

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THE SIMPLE SALES SYSTEM IS BUILT ON SELLING

APPOINTMENTS, THEN LEVERAGING OUR TEAMS OF PROFESSIONALS TO DO

THE HEAVY LIFTING

THINK OF IT AS A “REFERRAL APPROACH”

SIMPLE & EFFECTIVE

TEAMS OF PROFESSIONALS INCLUDE:

DESIGN & DIGITAL TEAMS CUSTOMER CAREPRODUCT SPECIALISTS

IT ALL STARTS WITH A NAMESLISTPOSSIBILITIES ARE EVERYWHERE

LEAD GENERATION: POSSIBILITIES ARE EVERYWHERE

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WARM MARKETS

MORE FUN

EASIER

FASTER

MORE SUCCESSFUL

MORE DUPLICATABLE

STEP 1BUILD INITIAL NAMES LIST

RestaurantsContractorsLawyersGymsSalonsCar DetailersDentistsDoctorsLandscapersRetail ShopsOrganizationsChurchesOther

WHO DO YOU KNOW?ONE INDUSTRY AT A TIME, GO COLUMN BY COLUMN

STEP 2PROSPECT RESEARCH

PROSPECT RESEARCH SHOULD ONLY TAKE ABOUT 1 MINUTE

EX: GOOGLE YOUR FAVORITE RESTAURANT AND NOTE:

Do they have a current site?

Is it any good?

Has it been updated?

Are they using Social media?

KNOWING A LITTLE ABOUT YOUR PROSPECT’S CURRENT SITUATION

• Motivates your to call them• Prepares you with excellent questions

to ask the prospect

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STEP 3APPROACH PROSPECT

NOW THAT YOU UNDERSTAND YOUR APPROACH, IT’S TIME TO DO IT!

SO HOW DO YOU GET THE CONVERSATION STARTED?

“Hi! How are you today?”

Or maybe “Hey, how’s things goin?”

“What’s new?”

“How’s business been lately?”

“Has the recession been hitting you guys?”

“Yeah, I hear that a lot these days, does your website helptake up the slack at all?”

How’s your website doing anyway?

Remember, the person asking the questions is the one who controls the topic of conversation

If I’m asking questions about their business and website, then guess what we’ll be talking about… their business and their website!

1. SOCIAL

2. HOW’S WORK? / HOW’S BUSINESS

3. IS YOUR WEBSITE HELPING WITH THAT?

CONVERSATIONAL MARKETING!

THE WEBSITE IS DOING GREAT That’s great, now ask a few questions. Worst case, just follow up in six months and see how it’s going

THE WEBSITE IS DOING GREAT That’s great, now ask a few questions. Worst case, just follow up in six months and see how it’s going

THE WEBSITE IS DOING TERRIBLE Even better because you can help themTHE WEBSITE IS DOING TERRIBLE Even better because you can help them

THEY DON’T HAVE A WEBSITE That’s great, now you can help themTHEY DON’T HAVE A WEBSITE That’s great, now you can help them

I’M WORKING ON IT Great, ask them how long they’ve been working on it. I’M WORKING ON IT Great, ask them how long they’ve been working on it.

YOU’RE GOING TO FIND THAT THEIR RESPONSES FALL INTO ONE OF THESE CATEGORIES:

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If They Say

IT’S DOING GREAT!

Ask Follow Up Questions

• What do you like about it?

• Is there anything you wish your website would do that it isn’t?

BE CONFIDENT ASK QUESTIONS, LISTEN & IDENTIFY PLACES YOU CAN HELP

If They Say Ask Follow Up

QuestionsIT’S DOING TERRIBLY!

• What’s wrong?• What’s your

Website not doing?



If They Say

I DON’T HAVE ONE


• Have you ever thought about having one?

• What kept you from getting one?

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• Cool, who’s doing your site?

• Have you been working on it a while?

• Did you consider any other options?

If They Say

I’M WORKING ON IT

STEP 4SCHEDULE APPOINTMENT

You’ve asked 3‐5 questions and have a pretty good handle on what’s wrong

Questions from your prospect = BUYING SIGNS

It’s time to offer the solution to their stated problems

YOU SCHEDULE THE APPOINTMENT AND EDIFY THE PRODUCT SPECIALIST

SET THE APPOINTMENT

“You know Joanne, I work with a great company that has an entire division that specializes in helping small

businesses leverage the internet. If you’d like, I could get you an appointment with one of the product specialists to see if they may be able to help you out with that!”

IT’S THAT SIMPLE!

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SIMPLE SALES: REFERRAL MARKETING

It’s as SIMPLE as making a strong

Referral!

Put weight in the referral by saying you work with a great company!

You Offer a Solution to a problem!

This takes the pressure off you to

answer any questions

You’ve already told them it’s not an

area you specialize in

You’ve told them who can answer their questions

STATE THE CONFIRMATION IN THE AFFIRMATIVE.

IT’S CRUCIAL TO CONFIRM APPOINTMENTS!

You can make a call, send an email or a text to remind your prospect about his/her upcoming appointment.

“Hey Sue, it’s Sarah Rose. I was just calling to let you know that our guys at maWebCenters are excited to meet with you tomorrow at noon! I wanted to confirm that I gave them the right number for you and your partner and also that you will be able to get online. Awesome! Make sure to ask them all the questions –they’re awesome and I really think they are going to be able to help you!”

STEP 5CONSULT & CONFIRM

Time and date of the appointment

Attendance by all decision makers

Exchange best contact phone numbers.

Confirm that your prospect will be able to be on the computer, with an up to date browser while on the phone.

Encourage your potential client to write down and questions they may have for the product specialist.

CHECKLIST FOR CONFIRMING APPOINTMENTS

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SCHEDUE A 15 MINUTE CONSULTATIONCONFIRMS & INCREASES QUALITY QUALITY OF THE APPOINTMENT

DOWNLOADWWW.MAWC411.COM

DIGITAL & SOCIAL MEDIA MANAGEMENT ASSESSMENTCODE: 662B2B

BUSINESS SPENDING ASSESSMENTCODE: 664B2B

BUNDLE OF ALL 3 CODE: 660B2B

WEBSITE DESIGN & MANAGEMENT ASSESSMENTCODE: 663B2B

PURCHASE (PAD OF 50)

RETAILING WORKSHOP: NAMESLIST www.mawc411.com/support.html

BEGING YOUR NAMES LIST

PICK AN INDUSTRY

COLUMN BY COLUMN

GOOGLE PROSPECT

SIMPLE SALES WORKSHOP: LEAD GENERATION

I WILL BE THE WCO

YOU WILL BE THE BUSINESS OWNER

DESCRIBE THE “BUSINESS OWNER” AND YOUR

CURRENT RELATIONSHIP WITH THEM

DESCRIBE HOW YOU WOULD PLAN TO CONTACT

THAT BUSINESS OWNER (PHONE, IN PERSON)

SIMPLE SALES WORKSHOPSIMPLE SALES WORKSHOP

LIVE DEMO

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SIMPLE SALES WORKSHOPSIMPLE SALES WORKSHOP

ROLE REVERSAL DEMO

YOU WILL BE THE WCO

I WILL BE THE BUSINESS OWNER

DESCRIBE THE “BUSINESS OWNER” AND YOUR

CURRENT RELATIONSHIP WITH THEM

DESCRIBE HOW YOU WOULD PLAN TO CONTACT

THAT BUSINESS OWNER (PHONE, IN PERSON)

PRACTICE MAKES PERFECT!

Get the jitters out / Flush out your verbiageTake your timeHave fun!Make mistakes / “learns”

SIMPLE SALES WORKSHOP: LIVE DEMO

GROUP PRACTICE

PAIR UP WITH SOMEONE IN THE ROOM THAT YOU HAVEN’T MET

EACH TAKE A TURN BEING THE “WCO” AND ROLE PLAY

o You need a WebCenter

o Setting up Your WebCenter

o Logging into Your WebCenter

o Using the Sales Calendar

o BV

o Design Center

o How You Get Paid

USING YOUR WEBCENTER

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TO SELL OUR SOLUTION, YOU NEED A WEBCENTER!EXISTING UFOS: BECOME A WEBCENTER OWNER

Login to your UnFranchise and select "Order Products“ Enter in Code

* Prices as of August 2015

COUNTRY CODE COST BV

USA 6040 $350 300

CAN C6040 $430 300

MX MX6040 $6,050.29 300

AU 76040 $350 300

TW T6040 $11,200 300

HK HK6040 $2,730 300

UK UK6040 £199 250

ES EU6040 $255 300

SG SG6040 $455 300


USA 6040RA $150 0

CAN C6040RA $165 0

MEX MX6040RA $2,592.98 0

AUS 76040RA $150 0

TW T6040RA $4,800 0

HK HK6040RA $1,170 0

UK UK6040RA £72 0

ES EU6040RA $110 0

SG SG6040RA $195 0

PURCHASE A WEBCENTER PURCHASE A WEBCENTER REACTIVATION

WEBCENTER FAST START KITLAUNCH YOUR UNFRANCHISE AS A WEBCENTER OWNER


USA (English)USA (Chinese)USA (Spanish)

15731573CHN1573SP

$399$399$399

300300300

CAN C1573C1573CHC1573SP

$547.48$547.48$547.48

300300300

MEX MX1573 $6,897.33 300

AUS 71573 $439 300

TW T1573 $13,740 300

HK HK1573 $3,237 300

UK (English)UK (Spanish)

UK1573UK1573SPN

£199£199

200200

ES EU1573 $206.61 200

SG SG1573 $499 300

INCLUDED IN YOUR WEBCENTER FAST START KIT

Master UnFranchise Business (300 BV & 3 BDCs)

Independent UFO Subscription Kit

Business Building Materials

maWebCenter backed by maWebCenters Teams of Professionals

* Prices as of August 2015

ACTIVATE YOUR WEBCENTERwww.mawc411.com and Click “Activate WebCenter”

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LEARN TO NAVIGATE YOUR WEBCENTERwww.mawc411.com/launch.html

LAUNCH YOUR MAWEBCENTERS BUSINESSwww.mawc411.com/launch.html

LOGIN TO YOUR WEBCENTERwww.mawc411.com and Click “WebCenter Login” (or via UnFranchise Business Account)

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Your 4.0 WebCenter: Home Page

Your 4.0 WebCenter: My Account

Clicking here takes you to the Customer’s Contact Information

Clicking here opens your e‐mail program to send the customer

an e‐mail

View the client’s live Website

in a new window

Edit the client’s Website as if you were them

Edit the BV placement for any future transactions

‐monthly service fees‐ initial sale

If the site has NOT sold, you can change the SALE OF WEB SITE BV placement. Once sold, you cannot change the BV placement. That option is

grayed out and not available.

View the BV placement history for any BV placement

changes for this client

Your 4.0 WebCenter: Website Customer Management Area

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Let’s look at some WebCenter Tools

Go to “Public Contact Info” to change the information which someone would see when they come to visit your WebCenter

Go to “Change Design” to change the look and feel of your

WebCenter

Go to “Web Site Build Options” to change the what happens when someone fills out the “Build Website” form on the front of your WebCenter

‐ Contact Build‐ Normal Build

This area lets you change the default pricing, which affects

Websites built AFTER the

change is made, it does NOTaffect any existing Websites

This area lets you change the default BV, which affects

Websites built AFTER the

change is made, it does NOTaffect any existing Websites

“Sales Reports” allows you to see information on Website sales that have been made through your WebCenter,

monthly service fee payments, installment payments,

and more

Your 4.0 WebCenter: Additional Tools

Most pages have built in “Help”

You can also get help in the top menu bar, the online manual and live chat support

Or, use this navigation to follow where you are in your WebCenter

Your 4.0 WebCenter: Help & Support

• Click on “Schedule Sales Appointment”

Schedule a Sales Appointment

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Set Your Time Zone

• Click on “Appointment Wizard”

• Note: Appointments are scheduled at the top of the hour

Schedule a Sales Appointment

• Choose the radio button for the type of appointment you’d like to schedule

Choose Appointment Type ‐ Sales Appointment for Web Site

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• Be sure to enter Your contact information• The product specialist will call you before the appointment begins to

review any important details.

Step 1: Contact Information

• Choose “Existing Contact” or “Create New Contact”(For this demo, we will choose ”Create New Contact” )

Step 2: Contact Type

Fill out contact information for your website prospectYou must fill out required fields in order to schedule the appointment

Step 2: Create Contact

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• You can send a text reminder to your prospect 10 minutes before the appointment• Standard text messaging rates apply and will vary based on carrier plans

Create Contact Text Reminders

• Include the name, title and phone number for all attendees• All decision makers must be present during the appointment• Sometimes a decision maker isn’t an owner.

Step 3: Attendees of Meeting

• Enter a website name

• Enter Company name

• Choose an industry (We recommend using one of the newer Responsive designs from the top of the list)

Step 4: Website Name and Industry

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• Login details for your prospects site will be provided for you in this step

Step 4: Website Name and Industry

• If you choose “Design Center Incentive”, a design package will be included in the price

• If you choose “Design Center Upgrade Offer”, a design package will be added on

Step 5: Set pricing

• BV Placement for initial sale

• BV Placement for recurring BV

• BV can be altered for future transactions via the customer manager

Step 6: Set BV

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• Click on desired date

• Click on “Please select” and all available times will be displayed

• If you don’t see your desired time, call 866‐287‐8121 to see if we can accommodate you

Step 7: Appointment Date & Time

• Verify contact information

• Verify the confirmation email that will be sent to your prospect

Step 8: Verify Information

• Your opportunity to share “hot buttons” with the product specialist• Bullet points work• Share any information that can help the product specialist know your prospect

and understand what is important to them.• Share anything that you gathered during your 15‐minute consultation

Step 9: Comment Section

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• You must agree to the terms and conditions before finalizing your scheduled appointment

Step 10: Finalize Appointment

• Choose the radio button for the type of appointment you’d like to schedule

Choose Appointment Type ‐ Digital Marketing Products (DMP) Demo

• Be sure to enter Your contact information• The product specialist will call you before the appointment begins to

review any important details.

Step 1: Contact Information

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• Choose “Existing Contact” or “Create New Contact”(For this demo, we will choose ”Create New Contact” )

Step 2: Contact Type

Fill out contact information for your website prospectYou must fill out required fields in order to schedule the appointment

Step 2: Create Contact

• You can send a text reminder to your prospect 10 minutes before the appointment• Standard text messaging rates apply and will vary based on carrier plans

Create Contact Text Reminders

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• Include the name, title and phone number for all attendees• All decision makers must be present during the appointment• Sometimes a decision maker isn’t an owner.

Step 3: Attendees of Meeting

• Select DMP Products your Prospect is interested in

• You can choose as many as they have an interest in

Step 4: Select DMP Products

• Provide as much detail on this screen as possible.

• The information will be used to develop a profile for your prospect.

• This profile will be used in the sales presentation to illustrate what they are currently doing and what we can do for them with our services

Step 5: Prospect Data Mining

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• Click on desired date

• Click on “Please select” and all available times will be displayed

• If you don’t see your desired time, call 866‐287‐8121 to see if we can accommodate you

Step 7: Appointment Date & Time

• Verify contact information

• Verify the confirmation email that will be sent to your prospect

Step 8: Verify Information

• Your opportunity to share “hot buttons” with the product specialist• Bullet points work• Share any information that can help the product specialist know your prospect

and understand what is important to them.• Share anything that you gathered during your 15‐minute consultation

Step 9: Comment Section

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• You must agree to the terms and conditions before finalizing your scheduled appointment

Step 10: Finalize Appointment

Or Book With Sales Support via MOBILE!

• That’s right!

• By visiting m.mawebcenters.com you’ll be able to login to

your WebCenter and schedule an appointment with your

Product Specialists right from your Mobile device!

Mobile Sales Calendar

Or Book With Sales Support via MOBILE!

• That’s right!

• By visiting m.mawebcenters.com you’ll be able to login to

your WebCenter and schedule an appointment with your

Product Specialists right from your Mobile device!

Mobile Sales Calendar

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TIPS FOR USING SALES SUPPORT

Communicate with your Product Specialist

Product specialist will call you a few minutes before the appointment to review the notes

You can chat with the product specialist during the appointment! GoToMeeting Chat is an excellent way to send important messages to the product specialist during the appointment without having to interrupt the appointment. Remember to Send PRIVATE Messages to your Product Specialist!! (Don’t hit “Reply All”)

Listen and Learn as You Earn!

SALES SUPPORT

EXPECT THEM TO:• Conduct a thorough, customized presentation for your prospect via an

online demo• Ask data mining questions to determine the most important features of

the platform to demonstrate• Build rapport• Negotiate the price• Follow‐up with your prospects until they purchase or request to be

removed from our list• Follow‐up with you to keep you abreast of the progress of your sale• Close the sale

DON'T EXPECT THEM TO:• Travel to your prospect and present the platform in person• Design the site for your client• Provide Technical Support for your client(Please contact our Customer

Care team for assistance)• Be available 24/7. Although we are open 24/7, this team does not work

24/7

DESIGN CENTEROne of the options which the Product Specialists may offer is the ability to have our team of design professionals create a completely custom Website

This feature is called the Design Center

Adds Value!

Better Experience for your Client!

What are the different options that a client can pick in the Design Center?

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Premium Responsive Design Layout‐ 40 BVChoose from a library of premium responsive layoutsPremium Responsive Design Layout‐ 40 BVChoose from a library of premium responsive layouts

Custom Layout Package 50BVCustom home page, 1 content pageCustom Layout Package 50BVCustom home page, 1 content page

Classic Design Package ‐ 50 BV5 Custom Pages, Custom Newsletter, Custom Mobile Design, Domain & Email Setup, Scheduled 30 Minute Tutorial for Staff at Launch

Classic Design Package ‐ 50 BV5 Custom Pages, Custom Newsletter, Custom Mobile Design, Domain & Email Setup, Scheduled 30 Minute Tutorial for Staff at Launch

Professional Design Package ‐ 50 BV10 Custom Pages, Custom Newsletter, Custom Mobile Design, Domain & Email Setup, Scheduled 30 Minute Tutorial for Staff at Launch

Professional Design Package ‐ 50 BV10 Custom Pages, Custom Newsletter, Custom Mobile Design, Domain & Email Setup, Scheduled 30 Minute Tutorial for Staff at Launch

Professional Design Package w/ecommerce ‐ 50 BV10 Custom Pages, 50 Products w/Data Entry, Custom Newsletter, Custom Mobile Design, Domain & Email Setup, Scheduled 30 Minute Tutorial for Staff at Launch

Professional Design Package w/ecommerce ‐ 50 BV10 Custom Pages, 50 Products w/Data Entry, Custom Newsletter, Custom Mobile Design, Domain & Email Setup, Scheduled 30 Minute Tutorial for Staff at Launch

DESIGN CENTER

All packages can be purchased at the activation of the site as part of the purchase price.

Upon purchase, the client is contacted by phone within two business days by the project manager associated with their project to get the ball rolling

Upon purchase, the client is contacted by phone within two business days by the project manager associated with their project to get the ball rolling

From that point on, it’s just a matter of getting the information, documents, pictures, & authorizations, to move the project along

From that point on, it’s just a matter of getting the information, documents, pictures, & authorizations, to move the project along

Our team does an excellent job of making sure these projects move forward and the clients continue to be happy

Our team does an excellent job of making sure these projects move forward and the clients continue to be happy

THE DESIGN CENTER ADDS VALUEHOW CAN YOU HELP?

SUPPORT THE PROJECT MANAGERSOMETIMES CLIENTS NEED A LITTLE HELP GATHERING THEIR CONTENT AND IDEAS

YOU CAN ASSIST YOUR CLIENT WITH THIS AND/OR ENCOURAGE YOUR CLIENT TO CALL THEIR PM IF THEY NEED MORE HANDS ON ASSISTANCE!

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CREDIT CARD PAYMENTS

YOU GET PAID APPROXIMATELY

2‐3 WEEKS AFTER THE SALE

YOU GET PAID APPROXIMATELY

2‐3 WEEKS AFTER THE SALE

YOU CAN FIND THESE SCHEDULES ON UNFRANCHISE.COM UNDER “DOWNLOADS”

YOU CAN FIND THESE SCHEDULES ON UNFRANCHISE.COM UNDER “DOWNLOADS”

SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY

27 28WEBSITE IS PURCHASED

29 30 1 2 3

4 5 6 7 8 9 10

11 12 13 14 15 16YOUR PROFIT HAS BEEN DEPOSITED

17

18 19 20 21 22 23 24

25 26 27 28 29 30 31

OCTOBER

MONTH PAYMENT YOUR COMMISSION

Month 1 Deposit(Wholesale cost + any extra purchases made)Monthly Membership Fee

Retail profit from payments made 2‐3 weeks later230 BV

Additional BV & Retail Profit / other products

Month 2 1/3 of Website Setup BalanceAdditional Products , if applicable

Monthly Membership Fee

Retail profit from payments made2‐3 weeks later30 BV




Retail profit from payments made2‐3 weeks later30 BV




Retail profit from payments made 2‐3 weeks later30 BV


Month 5 Monthly Membership Fee 30 BVAdditional BV & Retail Profit / other products

PAYMENT OPTION PAYMENTS ARE MADE THE SAME WAYWHAT WILL YOUR CLIENT BE CHARGED AND WHEN WILL YOU RECEIVE COMMISSION

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CREDIT CARD PAYMENT ‐ AUTHORIZATION FORM

IT IS VERY IMPORTANT TO HAVE THESE FILLED OUT FOR

EVERY CLIENT

IT HELPS TO PROTECT YOU AND YOUR BUSINESS

HAVE YOUR CLIENT FILL THE FORM OUT AFTER YOU’VE

CLOSED THE SALE

IT PROVIDES A METHOD OF PROVING THAT THE CLIENT MADE THIS SALE WITH YOU FOR OUR

SYSTEM

YOU GET PAID APPROX. 3‐4 WEEKS AFTER THE SALEYOU GET PAID APPROX. 3‐4 WEEKS AFTER THE SALE

E‐CHECKS HAVE AN 8 TO 10 DAY BANK HOLD WHICH IS WHY THEY ARE DIFFERENTE‐CHECKS HAVE AN 8 TO 10 DAY BANK HOLD WHICH IS WHY THEY ARE DIFFERENT

POSTED ~8‐10 DAYS AFTER SALEPOSTED ~8‐10 DAYS AFTER SALE

SAME AS BEFORE WITH THE PAYMENT PLANSAME AS BEFORE WITH THE PAYMENT PLAN

E‐CHECK PAYMENTS

*eChecks are available in USA

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SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY

27 28WEBSITE IS PURCHASED

29 30 1 2 3

4 5 6 7 8 9 10

11 12 13 14 15 16 17

18 19 20 21 22 23YOUR PROFIT HAS BEEN DEPOSITED

24

25 26 27 28 29 30 31

OCTOBER

ACCOUNT PROCESSING PERIOD


E‐CHECK PAYMENT. AUTHORIZATION FORM


FOR CREDIT CARDS, THE BV WILL POST FOR THE DAY OF THE SALE, FOLLOWING

STANDARD POLICIES

CURRENTLY, FOR E‐CHECKS, BV WILL POST AFTER THE 8 TO 10 DAY BANK HOLD IS

OVER AND POSTS ~8TH DAY


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BUSINESSBUILDING

o The Opportunity

o 4 Steps to Evaluate This as a Business

o Launching a New WCO or Intern

WEBSOLUTIONS PROVIDES A SYSTEM TO

GENERATE CASH FLOW NOW!

BUILD A SUCCESSFUL UNFRANCHISE

QUALITIES OF SUCCESSFUL WEBCENTER OWNERS

OUR SYSTEM IS BUILT ON TALKING TO BUSINESS OWNERS AND THEN LEVERAGING TEAMS OF PROFESSIONALS, WHO HELP THEM WITH

THEIR ONLINE PRESENCE.

WHAT QUALITIES MAKE A GREAT WEBCENTER OWNER CANDIDATE?

FRIENDLY MOTIVATED SELF DRIVEN

SOCIALORGANIZED WELL CONNECTED

UFO PROSPECT

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FIRST STEP IS TO SHOW THE UNFRANCHISE BUSINESSA LARGE PART OF THE PROFITABILITY COMES FROM THE MPCP

SHARE THE BUSINESS

22 Minute Video, PPT, UBP

Answer questions

Highlight: maWebCenters is an exclusive brand

KEEP THE MAIN THING THE MAIN THING

SHARE RESOURCES TO PEAK INTERESTWWW.MAWC411.COM / UNFRANCHISE

DOWNLOADWWW.MAWC411.COM

B2B SERVICES CATALOGHIGHLIGHTS ALL BUSINESS TO BUSINESS SERVICES WE OFFER AS A COMPANY CODE:

PURCHASE (PACK OF 5)

SHARETHE WEBCENTER OPPORTUNITY

MAWC411.COM

CLICK “EVALUATE”

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3 WAYS TO SHARE THE WEBCENTER OPPORTUNITY

www.mawc411.com/evaluate.html

1. Download the PowerPoint and show it

2. Attend a Live Webinar Overview

3. View the Recorded Overview

This process is very similar to how we treat “The Plan”. You can show the plan yourself, attend a live overview or watch a recorded presentation.

THE PRODUCT & SERVICE Is this a product/service that I like and is there a market for it?

PROFITABILITYWhat is the potential behind the opportunity?

THE SYSTEM How does the system work

SUPPORTWhat kind of support is available to help my business grow

IT’S IMPORTANT TO EXPLORE ALL OF THE AREAS AND MAKE AN EDUCATED DECISION TO GO INTO BUSINESS FOR YOURSELF, BUT NOT BY YOURSELF.

HOW TO GET STARTED What are my options to get going?

It’s important to get WebCenter Owners started correctly!

Duplication is the Key to your success.

Whatever you do, Good or Bad, Will Duplicate

If it’s not duplicatable, Don’t Do It!

EXPANDING DISTRIBUTION WITH WEBCENTER OWNERS CAN BE VERY PROFITABLE FOR YOUR ORGANIZATION!

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ACTIVATE & SET UP YOUR WEBCENTERwww.mawc411.com/launch.html

WEBCENTER CERTIFICATION TRAINING 101 ONLINE OR IN PERSONwww.mawc411.com/learn.html

DOWNLOAD AND COMPLETE THE WEBCENTER GETTING STARTED GUIDE &12 WEEK ACTION PLANwww.mawc411.com/support.html

PLUG INTO THE SYSTEMFollow the WebCenters GSG Accountability: (12 Week Action Plan / weBVolume Contest)Leverage our Team of ProfessionalsBuild a Strong UnFranchise

1

2

3

4

ACTIVATE & SET UP YOUR WEBCENTERwww.mawc411.com/launch.html

WEBCENTER CERTIFICATION TRAINING 101 ONLINE OR IN PERSONwww.mawc411.com/learn.html

DOWNLOAD AND COMPLETE THE WEBCENTER GETTING STARTED GUIDE &12 WEEK ACTION PLANwww.mawc411.com/support.html

PLUG INTO THE SYSTEMFollow the WebCenters GSG Accountability: (12 Week Action Plan / Contest)Leverage our Team of ProfessionalsBuild a Strong UnFranchise

CLOSINGo maWebCenters GSG

o Accountability

o Resources

o Action Plan for Success

ACTION ITEM 1: DOWNLOAD & COMPLETE YOUR WEBCENTER GETTING STARTED GUIDE

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ACTION ITEM 2: DOWNLOAD & BEGIN THE 12‐WEEK ACTION PLAN OR

WWW.MAWC411.COM

RESOURCES ARE AVAILABLE FOR WEBCENTER OWNERS AND CLIENTS

GET IN CONVERSATIONS, GET

ACTIVE, BOOK APPOINTMENTS

LEARN BY DOING

REMEMBER, IT’S NOT “NET‐

SITTING” OR “NET‐SLEEPING” IT’S

“NET‐WORKING” SO MAKE SURE

YOU “WORK” AT DOING

SOMETHING POSITIVE FOR YOUR

BUSINESS

KEEP THE MAIN THING,

THE MAIN THING

ALL THE INFORMATION IN THE WORLD IS USELESS UNLESS IT IS APPLIED

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WEBCENTER CERTIFICATION TRAINING 201ADVANCED SELLING & NETWORKING

RETAILING & ADVANCED GOALS

Advanced Goal Setting

CRM

Expanding Leads

Networking Approach

Handling Objections

Networking in Cold Markets

Centers of Influence

Confirmations & Follow Up

Global Website Sales

Call Workshop

MARKET PLACE

Overcoming Consumer Confusion

Building Value with Clients

Sales Resources

15 Minute Consultation

Teams of Professionals

WEBCENTER TECH

Reports

Domains and Email

Marketing Materials

Email Marketing

Conducting Appointments

BUSINESS BUILDING

Building Share of Customer

B2B Services

Internship

Recruiting Professionals

Leading Accountability Groups

QUESTION& ANSWER

A “3” indicates that the graded item met your expectations

Class President will collect the evaluations and give the sealed envelope to the trainer to be sent in

Comments are confidential, but any comments you wish to pass on, should be writtenin the “Trainer Evaluation” area

Constructive criticism is encouraged, it helps us all improve

• Please make comments• Please make comments about any “1” or “5” that are given• Please only use 1 through 5• “0”, “6” or anything outside this range will be ignored• Please make sure to fill out both top and bottom areas on

the form

FILL OUT AT THE END OF THE CLASS

[] SUCCEEDING WITH WEBSOLUTIONS - maWebCentersw.mawebcenters.com/sgunfranchisetraining/WCT School...

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