股票代號 Stock Number 9939
Transcript of 股票代號 Stock Number 9939
Taiwan Hon Chuan Confidential Proprietary
股票代號 Stock Number:9939.TT
Brand ODM OEM Label Bottle Preform Cap
Taiwan Hon Chuan Confidential Proprietary Taiwan Hon Chuan Confidential Proprietary
公司簡介
Section 1.
Company Profile
Taiwan Hon Chuan Confidential Proprietary 3
公司簡介 About Hon Chuan
Establishment Date:July, 1969
President:Tsao, Hsih-Chung
Capital : NTD 2,928,788,790
Market Capitalization:NTD 17.6 bn [ NT. 60.1 / 2017.03.03 ]
Headquarters:Taichung, Taiwan
[ No.6, Gongyequ 2nd Rd., Xitun Dist., Taichung City 407, Taiwan ]
Area Employee Number
Plant Area(m2) Plant Floor Area (m2)
Taiwan 1,339 104,765 265,988
China 2,284 765,668 326,399
S.E. Asia 1,065 274,884 145,483
Africa 41 7,000 8,640
Total 4,729 1,152,317 746,510
Approved
Certificate
by clients
International
Quality
Certificate
ISO 9001 ISO 22001 HACCP
Food TQF OHSAS 18001 TOSHMS
FSSC 22000
COCA-COLA, PEPSICO,
Uni-President, SUNTORY, KIRIN,
ASAHI, ITOEN, TINGYI(Master Kong),
DANONE, CR Beverage, Wong Lo Kat,
JDB, Red Bull, OISHI, ICHITAN, POKKA
and so on...
Taiwan Hon Chuan Confidential Proprietary 4
股權架構圖 Holding Structure
THC
Samoa Hon Chuan
Hon Chuan Asia Hon Chuan Africa Hon Chuan China
Hon Shi SAMOA
Shimada Mozambique
Hon Shi
Cam
bo
dia
HC
Myan
mar
HC
Malaysia H
C
Vietn
am
HC
Ind
on
esia
HC
Thailan
d
HC
Hon Chuan FD Packaging Co. Ltd.
Kai Gang Samoa
Hong Hsing
Suzh
ou
H
C
Ch
inSh
in
HC
Zhan
gzho
u
HC
Hu
be
i H
C
Suzh
ou
H
on
gxin
Ch
angsh
a H
C
Jinan
H
C
Taiyuan
H
C
Kunming, Xian
Changchun, Zhenzhou, Gonyi
100%
100%
60%
100% 100% 95% 70% 100% 100% 100% 100%
65%
100% 76.84%
100% 100%
100% 100% 100% 100% 100% 100% 100% 100%
Taiwan Hon Chuan Confidential Proprietary 5
國際化佈局 Global Distribution
THC
Taiwan
Headquarters
President
Chairman
Taichu
ng 1
st Plan
t (G
rou
p H
ead
qu
arters)
Taichu
ng 2
nd P
lant
Taichu
ng 1
st Ase
ptic
Filling P
lant (O
EM)
Taichu
ng 2
nd A
sep
tic Fillin
g Plan
t (OEM
)
Ru
ifang P
lant
(Un
i-Pre
side
nt In
-ho
use
)
Kao
hsiu
ng P
lant
(Co
ca Co
la In-h
ou
se)
Taoyu
an P
lant
(Co
ca Co
la In-h
ou
se)
Ch
aiyi Plan
t (K
uan
g Ch
uan
In-h
ou
se)
Taiwan China Africa S.E.
Asia
Area Factories (Include In-House)
In-House Plants
Taiwan 8 4
China 17 9
S.E. Asia 16 8
Africa 1 0
Total 42 21
Taiwan Hon Chuan Confidential Proprietary 6
THC
China
Headquarters Vice President
General Manager
Jilin
Pla
nt (J
ML
In-h
ou
se)
Su
zh
ou
HC
Pla
nt
(Ch
ina H
ead
qu
arters)
Su
zh
ou
Ho
ng
xin
g P
lan
t (O
EM
)
Ch
an
gsh
a P
lan
t (OE
M)
Taiy
uan
Pla
nt (O
EM
)
Jin
an
Pla
nt (O
EM
)
Ch
en
gch
ow
Pla
nt
(Un
i-Pre
sid
en
t In-h
ou
se)
Ku
nm
ing
Pla
nt
Zh
an
gzh
ou
As
ep
tic
Fillin
g P
lan
t (OE
M)
An
hu
i Lu
an
Pla
nt
(C’est b
on
In-H
ou
se)
Xia
n P
lan
t (C
oca-C
ola
In-h
ou
se
)
Gu
an
gd
on
g P
lan
t (OE
M)
Ku
nm
ing
Pla
nt
(Pep
si In
-ho
use)
Ch
en
gch
ow
Pla
nt
(JM
L In
-ho
use)
Hu
bei X
ian
tao
Pla
nt
(OE
M, In
-ho
use)
An
hu
i Eastro
c P
lan
t (In
-ho
use)
He
na
n A
nya
ng
Pla
nt
國際化佈局 Global Distribution
Taiwan China Africa S.E.
Asia
Area Factories (Include In-House)
In-House Plants
Taiwan 8 4
China 17 9
S.E. Asia 16 8
Africa 1 0
Total 42 21
Taiwan Hon Chuan Confidential Proprietary 7
Myanmar
國際化佈局 Global Distribution
THC
S.E. Asia
Headquarters
Thailand Indonesia Vietnam Malaysia Combodia
HC
FD
Pla
nt (F
&D
JV
)
HC
Th
aila
nd
Pla
nt
(Un
i-Pre
sid
en
t In-h
ou
se)
HC
Th
aila
nd
Pla
nt
(S.E. Asia H
ead
qu
arters)
Th
aila
nd
Pla
nt
(Fo
od
Sta
r In-h
ou
se)
HC
Th
aila
nd
Pla
nt
(Te
ns
ai In
-ho
use)
HC
Mala
ysia
Pla
nt
HC
Ma
lays
ia P
lan
t (C
oco
ala
nd
In-h
ou
se)
HC
Vie
tna
m P
lan
t
HC
Vie
tna
m P
lan
t (T
ribec
o In
-ho
use)
HC
Ind
on
es
ia P
lan
t (F
uta
mi In
-ho
use)
HC
Ind
on
es
ia P
lan
t (A
BC
Pre
sid
en
t In-h
ou
se)
PT. H
C In
do
ne
sia
Pla
nt
Mya
nm
ar p
lan
t
Ind
on
es
ia A
se
ptic
filling
Pla
nt
Ca
mb
od
ia P
lan
t (Ma
rry J
V)
Mya
nm
ar K
H p
lan
t
Taiwan China Africa S.E.
Asia
Area Factories (Include In-House)
In-House Plants
Taiwan 8 4
China 17 9
S.E. Asia 16 8
Africa 1 0
Total 42 21
Vice President
General Manager
Taiwan Hon Chuan Confidential Proprietary 8
國際化佈局 Global Distribution
Provide plastic caps to local clients and export to nearby countries, also, planning to have joint venture with top beverage companies in Africa
Africa Snapshot
Population 1.07 billions
Per capita GDP USD 2,600
Avg. GDP growth rate East Africa 6.7%, North Africa 4.4%,
West Africa 6.1%, Mid Africa 5.8%,
South Africa 3.5%
Mozambique Snapshot
Capital Maputo
Population 26 millions
Per capita GDP USD 650
Language Portugal
Jet lag 6 hrs later than Taiwan
Set up a Joint Venture company with local client, started in 2016/08
THC
Africa
Headquarters
Mozambique
Hon Shi Plant
Taiwan China Africa S.E.
Asia
Area Factories (Include In-House)
In-House Plants
Taiwan 8 4
China 17 9
S.E. Asia 16 8
Africa 1 0
Total 42 21
Taiwan Hon Chuan Confidential Proprietary 9
產品介紹 Products
Packaging, 68%
Filling OEM, 27%
Other, 5%
Beverage Packaging
Closure
Label
Bottle
Plastic caps Aluminum caps Metal Lug caps
PET/OPS/PVC shrinkable label,
OPP colorful label
Preform PET Bottle
LDPE shrinkable film
for multipacks
Group revenue ratio
of each products (%)
Taiwan Hon Chuan Confidential Proprietary 10
產品介紹 Products
Beverage OEM PET aseptic beverage filling
/ OEM
Taiwan/China/S.E. Asia Taiwan China/S.E Asia
Others
Cigarette and Beer packaging
Material trade
Packaging, 68%
Filling OEM, 27%
Other, 5%
Group revenue ratio
of each products (%) TR aseptic beverage filling
/ OEM
PET HF beverage filling
/ OEM
Taiwan Hon Chuan Confidential Proprietary Taiwan Hon Chuan Confidential Proprietary
財務與營運資料
Section 2.
Financial Information
Taiwan Hon Chuan Confidential Proprietary 13
營運表現 合併綜合損益表 Income Statements (Consolidated)
Item Jan to Sep of 2016 Jan to Sep of 2015 YOY %
Revenue 13,252 13,561 -2%
COGS 10,405 10,910
Gross Profit 2,847 2,650 +8%
Op. Profit 1,548 1,257 +24%
Pretax Income 1,388 1,066 +31%
Tax 281 196
Net Income 1,107 870 +28%
Net Income ( Attributable to Parent Company)
1,085 894 +22%
After Tax EPS 3.71 3.1 +20%
Currency : NTD Million
Taiwan Hon Chuan Confidential Proprietary 14
營運表現 自結集團營收 Group Sales Revenue
Area 2016 FY 2015 FY Growth %
Taiwan 7,062 7,130 -0.95%
China 5,863 5,960 -1.63%
S.E. Asia 3,440 3,489 -1.40%
Africa 85 0 +100%
Total 16,450 16,579 -0.78%
Taiwan,
43%
China, 35%
S.E. Asia,
21%
Africa, 1%
Taiwan,
43%
China, 36%
S.E. Asia,
21%
Currency : NTD Million 2016 FY 2015 FY
Taiwan Hon Chuan Confidential Proprietary 16
產品銷售結構 台灣 Sales Construction in Taiwan
Allumin
um cap,
11%
Label,
7%
Metal
Lug cap,
4% Plastic
cap,
13% PET
bottle,
24%
Cigarett
e, 11%
Filling
OEM,
28%
Other,
1% Alluminu
m cap,
6%
Label, 8%
Metal lug
cap, 3%
Plastic
cap, 13%
PET
bottle,
26%
Cigarette,
11%
Filling
OEM,
32%
Other, 1%
Export ratio:17.8% (North-east Asia YoY +45%, South-east Asia +10%, Oceania +5%)
Export ratio:16.7%
2016 FY 2015 FY
0%
50%
100%
2014 2015 2016
45 43 43
35 35 35
20 22 21
1
Africa
S.E. Asia
China
Taiwan
Sales ratio in each area (%)
Taiwan Hon Chuan Confidential Proprietary 17
重要客戶群 台灣 Key Customers in Taiwan
Taiwan Hon Chuan Confidential Proprietary 18
產品銷售結構 大陸 Sales Construction in China
Plastic cap,
54%
Preform,
8%
PET bottle,
4%
Label, 3%
Filling
OEM, 28%
Other, 1%
Plastic cap,
53%
Preform,
8%
PET bottle,
6%
Label, 4%
Filling
OEM, 27%
Other, 2%
2016 FY 2015 FY Sales ratio in each area (%)
0%
50%
100%
2014 2015 2016
45 43 43
35 35 35
20 22 21
1
Africa
S.E. Asia
China
Taiwan
Taiwan Hon Chuan Confidential Proprietary 19
重要客戶群 大陸 Key Customers in China
Taiwan Hon Chuan Confidential Proprietary 20
產品銷售結構 東南亞 Sales Construction in S.E. Asia
Plastic
cap, 34%
Metal Lug
cap, 1%
Preform,
40%
PET bottle,
16%
Label, 4%
Filling
OEM, 4%
Other, 1%
Plastic cap,
31%
Preform,
45%
PET bottle,
15%
Label, 7%
Filling
OEM, 1%
Other, 1%
2016 FY 2015 FY Sales ratio in each area (%)
0%
50%
100%
2014 2015 2016
45 43 43
35 35 35
20 22 21
1
Africa
S.E. Asia
China
Taiwan
Taiwan Hon Chuan Confidential Proprietary 21
重要客戶群 東南亞 Key Customers in S.E. Asia
Taiwan Hon Chuan Confidential Proprietary 22
Cu
rren
cy : N
TD
. 10
0 m
illion
集團營收趨勢 Group Sales Revenue
0
20
40
60
80
100
120
140
160
180
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
29.9 37.0 50.0 53.8
63.6 64.1 69.4 73.0 78.2 71.3 70.6
21.5 27.0
34.5 37.2
46.6 57.3
58.3 60.0 59.0 59.6
58.6
2.4
4.5
7.5 9.2
14.0
15.5
28.1 33.0
35.1 34.9 34.4
0.9
Taiwan
China
S.E. Asia
Africa 68.5
92 100.2
124.2
136.9 155.8
166 172.3 165.8
53.8
164.5 Total
Taiwan Hon Chuan Confidential Proprietary Taiwan Hon Chuan Confidential Proprietary
公司策略與佈局
Section 3.
Corporate Strategy
Taiwan Hon Chuan Confidential Proprietary 24
台灣總部 Yearly Development in Taiwan
No. 1
Cooperating with top 5 beverage companies in every countries, actively participating in international packaging exhibition activities. Marketing as base, then build up factories.
1 Taiwan headquarters as group leadership
Establishing headquarters to integrate corporate resources, actively cultivating international talented people and offer comprehensive resources to oversea branches.
2 Global markets expansion
Beverage packaging and filling OEM company
Taiwan Hon Chuan Confidential Proprietary 25
佈局大陸 Yearly Development in China
1 Keep adjusting production lines : enhance capacity utilization rate
2 Optimized products’ combination : innovative packaging products
3 Deep cooperation : strategical cooperation with main clients
4 Carefully control costs
Beverage packaging and filling OEM company Top 3
Taiwan Hon Chuan Confidential Proprietary 26
佈局大陸 Yearly Development in China
1 Stable packaging clients
Plastic caps 20-year contract
7 bilion pcs per year
1st step 3.5 billion pcs : started in 2013/06
2nd step 3.5 billion pcs : started in 2014/2Q
Increased label order
enhance capacity utilization rate
Progressing packaging cooperation
Deeper cooperation
2
Signed a long-term contract
set up packaging production lines to
provide plastic cap and preform
QR Code promotion, enhance
spending power
3
4
Hubei Xiantao (In-house)
Signed a long-term contract
started in 2015/05, offer plastic caps, label, pet
bottles and filling service
Establishing an Aseptic filling production line,
contract guaranteed volume started in 2016
Changzhou Aseptic Plant
In 2014, established an
Aseptic filling plant to provide
beverage OEM service
for clients
Keep exploring new clients in 2017
Taiwan Hon Chuan Confidential Proprietary 27
佈局大陸 Yearly Development in China
5 Deeper cooperation Deeper cooperation
6
Introduction of China Resources
Started in 1938, 400 thousands employees now
Having 7 industries such as consumer goods(ex. retail, beer,
food, beverage), power, property, cement, gas, finance...
In 2015, the group revenue is NTD. 2396.4 billion, was
ranked 115th on 2015 Fortune top 500 lists
Signed a mid-term contract with C’est bon to provide bottle
water filling OEM service (4 production lines) in Taiyuan and
Jinan plant in order to enhance capacity utilization rate
2 New production lines for filling OEM service in 2017
(using existing facilities), also, packaging orders are growing
Introduction of Danone
Started in 1966, over 100 thousands employees now
No.1 Fresh daily products ( revenue in 2016 : NTD. 365 billions)
No.2 Bottle water ( revenue in 2016 : NTD. 155 billions)
Owns famous brands such as Evian, Volvic, Aqua and Mizone
Signed a mid-term contract to provide
beverage filling OEM service,
2 filling lines in Guangdong plant
in order to enhance capacity utilization rate
New packaging orders in 2017
Taiwan Hon Chuan Confidential Proprietary 28
東南亞新廠投產 New Plants in S.E Asia
Myanmar
Thailand
Indonesia
Food Star Thailand 2015/10
Tensai Thailand 2017/2Q Myanmar HC 2015/11
Myanmar KH 2016/10
Myanmar Loi-Hein 2018/2Q Cambodia
Surabaya HC 2016/1Q
Cambodia Honly 2015/08
Taiwan Hon Chuan Confidential Proprietary 29
東南亞新廠投產 New Plants in S.E Asia
Myanmar Plant
Build production lines to provide
beverage packaging for Coca-Cola,
PepsiCo, Pokka..etc
Started in 2015/11, owns 70% of shares
Thailand Food Star Plant(In-House)
Introduction of Food Star
Started in 1993, main products are juice (in cup and bottle)
and water (in bottle), located at Nakhon Pathom where is in
the south-west of Bangkok, an hour by car
Started in 2015/10, offer PET bottles
Indonesia Aseptic filling Plant
1ST Aseptic filling production line in S.E. Asia, started in
2016/Q1, contract guaranteed volume started in 2017
Myanmar KH Plant(In-House)
Started in 2016/Q3, offer PET bottles
Myanmar is entering a New Era of Growth and perhaps will become a New Tiger Economy in S.E. Asia
Stared in 2015 Stared in 2016
Taiwan Hon Chuan Confidential Proprietary 30
柬埔寨宏莉廠 Combodia Honly Plant
Location:Phnom Penh
Area:30, 209 m2
Total investment:USD 15 millions
(owns 95% of shares)
Production started in 2015/08
新品牌 New Brand
Healthy、Nutritious、Tasty
Multi Fruit
400 ml 250 ml
Lemon Litchi
400 ml
Honey green tea
Lemon Black tea
400 ml 350 ml
Banana milk
Energy drink
Strawberry Original
Grape
Orange 270 ml
Energy drink Strawberry Grape
Taiwan Hon Chuan Confidential Proprietary 31
柬埔寨宏莉廠 Combodia Honly Plant 新品牌
New Brand
Taiwan Hon Chuan Confidential Proprietary 32
宏全熱點 THC Hot Spots
New Area Mozambique
New Office Philippines
Market Investigation Iran, Pakistan, Algeria
New Clients Japan, countries of S.E. Asia,
Bengal, USA, Australia,
New Zealand etc...
Beverage Exhibition
In 2016, Myanmar, Japan,
USA, Philippines, China, Africa
and Taiwan etc...
7 In 2 0 1
Taiwan Hon Chuan Confidential Proprietary 33
新訂單 新客戶 New Orders and Customers
Myanmar LOI HEIN
Thailand TENSAI
CR Beverage C’est bon
Taiwan Hon Chuan Confidential Proprietary Taiwan Hon Chuan Confidential Proprietary
新產品 新技術
Section 4.
New Products and Technology
Taiwan Hon Chuan Confidential Proprietary 35
新產品 新技術 New Products and Technology
QR Code Plastic Cap Hologram Aluminum Closure Soy Sauce Cap Soft Package Cap
Barrelled water Cap PVC Free LUG Cap Oxygen/ Light barrier bottle Customized bottle
Innovation to enhance the value of products
Taiwan Hon Chuan Confidential Proprietary 36
新產品 新技術 New Products and Technology
Internet of Things (IoT)
One Code for One Bottle,
THC has acquired LASER facilities, 10-year patents of QR Code Coding for caps and labels in Taiwan and China. 2nd step cooperation with ITRI, technology transfer to set up company, in order to expand QR Code service in different industries
10 Functions
Food Traceability
Protect Your Brand
E-commerce
Managing Products
Ad & Publicity
Promotion
Questionnaire Surveys
Big Data Analysis
Channel Management
Production Information
QR Code Service
Brings New Business
Taiwan Hon Chuan Confidential Proprietary
股票代號 Stock Number:9939.TT
www.honchuan.com.tw