ˆˆ · ˆˆ "" Language is Creative! Confiden’al***Luminoso*** hp://lumino.so It was really...
Transcript of ˆˆ · ˆˆ "" Language is Creative! Confiden’al***Luminoso*** hp://lumino.so It was really...
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Knowledge from Text
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Context &
Common Sense
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Confiden'al Luminoso h1p://lumino.so
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Confiden'al Luminoso h1p://lumino.so
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Unknown unknowns
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Confiden'al Luminoso h1p://lumino.so
ˆˆ Language is Creative!
Confiden'al Luminoso h1p://lumino.so
It was really stuffy.
Smelled really musty. Reminds me of a dusty closet.
Was like a wet dog.
It was like it had been shut away for a long time.
Smells like an old house.
Really stale.
It smelled terrible.
ˆˆ “He allowed me to look at my CAT scan, which was
good, but he didn’t answer each of my
questions.”
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I went to the grocery store.
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Concepts
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Concept-based analytics has…!
• Shown how reaction to product scent changes with price point.
• Determined the impact of viral videos • Discovered if customers noticed an
unannounced in-store policy change • Matched those who should connect at a
large enterprise software company’s user conference.
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Luminoso boils down text into actionable, justifiable insights.!
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Luminoso boils down text into actionable, justifiable insights.!
…In every language
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Luminoso boils down text into actionable, justifiable insights.!
…In every language
(except Turkish, Finnish, and Indonesian)
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ˆˆ Common Sense Computing!
ˆˆ A Multilingual Project!
ˆˆ ConceptNet (Liu et al 2004, Havasi et al 2007)!
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buy groceries
money
MIT Media Lab!
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buy groceries
money
wallet
cook
bank
MIT Media Lab!
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buy groceries
money
wallet
cook
bank
supermarket
groceries
buy
has verb
requires
spend
takes o
bject
produce
food part of
loca'o
n
building
person
expense
doesn’t w
ant
has
cashier
company
has
is for
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MIT Media Lab!
E14-474 - Digital Intuition!conceptnet5.media.mit.edu!
With Rob Speer
ˆˆ Understand Concepts!
Confiden'al Luminoso h1p://lumino.so
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Digital Intuition
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Luminoso learns new concepts like you do!
• Luminoso understands context as well as the words in each comment or review
• The Insight Engine thinks of the world like a person does – understanding emotions, goals, and desires
• Luminoso can learn new words or company jargon by seeing how new words are used in context – like you!
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Case study: Impact of Color!
ˆˆ Sports news!
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demo