Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a...

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Transcript of Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a...

Page 1: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.
Page 2: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

About Us

Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Working in various sectors including travel, movie production, publication (e-magazine & print magazine), talent hunts and beauty spectacle, the group has active, sustained success by its own in all expertise areas.

Page 3: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Why should you collaborate with Haut. Monde India?

Haut. Monde greets you to a world where you will experience a tremendous change in your reach and public relations.

This couldn’t be easier!

Page 4: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

MARKET ANALYSIS

Market to grow at 8% for the fiscal year’ 15

Lifestyle Magazines are a major source of exposure to the life style conscious, fashion savvy, travel bound & brand conscious individuals

Page 5: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

WHY HAUT.MONDE

Bi‐Monthly Magazine Caters to the aesthetically conscious New Image on the horizon of Lifestyle

Magazines and hence an excellent opportunity for brand building.

Acknowledge Appreciation towards early tie ups

Excellent Distribution Channel High Quality content and Smart marketing

Page 6: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Our Print Magazine

180 pages of luxury content featuring-

FashionCareSpyStyle tip LifestyleFoodDécor and designTechno sexualBehind the wheels EntertainmentGossipReview, SocietyWomen SpeakEra

Page 7: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

CIRCULATION & DISTRIBUTION

Our upcoming edition will have 20,000 distribution

Additional copies directly mail to select celebrities, press, industry leaders and trendsetters, and is strategically placed at key locations such as high‐end boutiques, hotels, spas, corporate offices, restaurants in Metropolitans (India)

Targeting pan India stands

Page 8: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

DISTRIBUTION STRATEGY

Direct Sell Complimentary Copies e‐Magazine Airport 5 & 7 Star Hotels Fashion Houses Subscription Sales Institutional Sales ( Fashion Institutes,

Hospitality Institutes, etc.)

Page 9: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Magazine Specification

Size: 8.5*11 inch Colour: 4+4 Fabrication: Perfect binding with gloss

lamination on cover Cover: 300 GSM and SMI gloss Pages: 100 GSM and Bilt gloss

Page 10: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

TG Specification

Our TG definition: Individuals: 25 years and above Annual household incomers. 1 Cr and above Ownership of three or more cars, with at

least one being a ‘D segment car’ D Segment Car ( Rs.4 lakh above) International Travel + Members with LHW

(Leading Hotels of The World) Membership to American Express Platinum

Reserve Card + Concierge Services

Page 11: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Our E-Magazine Magazine will provide a platform to showcase

the service the startup provides; aims at expanding your reach to individuals beyond age brackets.

Targets people from all walks of life therefore increasing potential customers, the more niche & high society with the print magazine and Young and Internet Aware via the e-Magazine.

Cognition along with niche brands will automatically raise the level of goodwill among customers.

Professional photographs will be attached along with the article to showcase your company in the best possible light.

Page 12: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Kudos to e-Commerce targeted digital marketing, concise SEO and SMO integration that the world today knows about companies and brands.

Personalized PR towards the most authenticated form of advertisement and maximum cliental outreach.

We have a Social Media weekly reach of over 40,000 and since just one month of its launch our magazine has had over 1.5 Lakh hits with over 5,000 unique visitors and we’re growing by the day!

Page 13: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Statistical Figures

June July0

20000

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100000

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160000

HitsPagesUnique visitorsNo. of visits

Page 14: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Benefits with Haut. Monde

Magazines are circulated to the who’s who of India.

Exclusive branding options at high‐end parties and functions Haut. Monde upcoming events.

Special editorial and picture support for special Associations.

Ongoing marketing activities to promote the brand.

High impact visibility at key book chains

Page 15: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Branding Opportunity with Haut.Monde Events

Haut. Monde Miss. North India Haut. Monde Mr. India Worldwide Haut. Monde Mrs. India Worldwide Haut. Monde Lifestyle Icon Awards

Page 16: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Deliverables (for two month collaboration):

Personalized Feature in print and e-Magazine

Static advertisement across all our websites for maximum cognitive value.

http://www.hautmondeindia.com/http://www.missnorthindia.hautmondeindia.com/http://www.mrindiaworldwide.hautmondeindia.com/http://www.mrsindiaworldwide.hautmondeindia.com/http://www.magazine.hautmondeindia.com/http://www.hotels.hautmondeindia.com/

Page 17: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

Personalized articles (800 to 1000 words).1. Store2. Product3. Entrepreneur

A professional photo-shoot with rights to pictures for future use.

+2 Advertorials with (only e-magazine) :1. Company’s New developments2. News3. Events

Page 18: Haut. Monde India targets the crème de la crème of the society. In fact ‘Haut Monde’ is a French word which literally translates to high society.

THANK YOU

Reach Haut. Monde at:

Haut Monde House, 14, Dakshin Marg, DLF City Phase 2, Gurgaon- 122002

http://www.magazine.hautmondeindia.com/

https://www.facebook.com/Haut.MondeMagazine