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Slide 2 . Analysis of Competitiveness of the Exhibition . Expected Effect . Introduction of Host City Slide 3 . Exhibition Overview Title: 2012 Korea International Welding & Cutting Technology Show Period : Nov. 21 (Wed) ~ Nov. 24(Sat), 4days Venue : Hall 1&2 (9,000m), CECO (Changwon Exhibiotn Convention Center), Changwon, Gyeongnam Province, Korea Hosted by : Gyeongsangnam-do Provincial Government, Changwon city Organized by : KWIC(Korea Welding Industry Cooperative), KWJS(The Koream Welding & Joining Socisty), CECO Exhibition Item: Welding Machine, Automatic Welding System, Welding Materials, Inspection & Test Equipment, Welding Components & Accessories, Cutting Machine, Safety Appliance, etc. 1. Exhibition Overview Participant : 150companies, 600booths, 20,000visitors 1 Slide 4 2. Background of Hosting an Exhibition 2 W elding technology is a Korea's representative basic process industry and the importance of its process is very high in the field of key industries such as shipbuilding, automobile and heavy industry, etc. C hangwon(host city) is the nation's first shipbuilding & heavy industry complex and the nation's greatest welding-related end market. The WELDING KOREA which is held in Changwon has established its firm position as a representative event for domestic welding. Slide 5 3. Welding Korea 2011s Evaluation at Home & Abroad 2 Slide 6 4. Introduction & Characteristic of the Exhibition Entering on the 15th event, it's the only professional exhibition comprising only the equipment for welding and cutting in Korea. It's an up-and-coming exhibition growing together with shipbuilding, automobile and aviation industry of the venue(Gyeongnam). Entering on the 15th event, it's the only professional exhibition comprising only the equipment for welding and cutting in Korea. It's an up-and-coming exhibition growing together with shipbuilding, automobile and aviation industry of the venue(Gyeongnam). ClassificationContentsAgency Conference The Fall Conference of the Korea Welding and Joining Society KWJS Product Demonstration Exhibitors Technical Seminars for new product exhibitors SeminarSeminar on the US CWI Qualifying Examination, etc. KWJS A Meeting conducted by a host organization Information Exchange & Inquiry into Cooperation between the Korean, Chinese and US host-organizations of Welding CECO 3 Slide 7 Promotion of the Event Quality with the participation of the Global Top Corporations, let alone the nation's relevant businesses. Company Nationality Exhibition Item KOIKEJapanWelding & Cutting machine Lincoln ElectricUSAWelding & Cutting machine HyperthermUSAWelding & Cutting machine Messer Gresheim GermanyWelding & Cutting machine DAIHENJapanAutomatic Welding System CLOOSGermanyAutomatic Welding System MillerUSAAutomatic Welding System TRUMPFGermanyAutomatic Welding System IGMSwitzerlandWelding Robot YASKAWAJapanWelding Robot 4 Slide 8 The number of Booths The number of exhibitors . History & Performance of Welding Korea 1. Performance & Goal of Exhibition-hosting It has made a rapid growth in its size and contents since its hosting in 2009 at Changwon (with annual growth of 20 %) (Year) (company) (booth) (Year) 5 foreign domestic Slide 9 2. Present Situation of Visitors The number of visitors It's sustaining continued growth in the number of visitors every year (aiming at 20 thousand) It's estimated that the 2012 overseas buyers will increase on a large scale through a diversity of early overseas marketing The weight of the overseas buyers among the overseas visitors is very high. (Year) (visitor) 6 domestic Slide 10 . Analysis of Competitiveness of the Exhibition 1. Densely clustered welding demand businesses around the venue The nation's best industrial scale of shipbuilding, aviation and machinery, etc. and the greatest welding demand area Scale of about 9,000 manufacturers and 200 industrial complexes in all areas of the venue(Gyeongnam) 2,000 manufacturers with 100 thousand workers at the venue [Changwon Industrial Complex] The nation's best industrial scale of shipbuilding, aviation and machinery, etc. and the greatest welding demand area Scale of about 9,000 manufacturers and 200 industrial complexes in all areas of the venue(Gyeongnam) 2,000 manufacturers with 100 thousand workers at the venue [Changwon Industrial Complex] 7 Slide 11 2. Management of Joint Cooperative Body with Domestic Representative Corporations in the field Shipbuilding and Heavy Industry(Partner Companies) What is the Partner Companies? It's a joint cooperative system in which the 10 domestic representative corporations in heavy industry using the products related to shipbuilding, plants, and automobiles on a large scale aggressively participate in the event ranging from event preparations and to the event hosting in an effort for successful hosting of the event. Major Role - Conducting a plant tour targeting overseas buyers - Cooperation with the publicity of the exhibition targeting in-house organization & business connections - Group visit to the exhibition by staff and executive members What is the Partner Companies? It's a joint cooperative system in which the 10 domestic representative corporations in heavy industry using the products related to shipbuilding, plants, and automobiles on a large scale aggressively participate in the event ranging from event preparations and to the event hosting in an effort for successful hosting of the event. Major Role - Conducting a plant tour targeting overseas buyers - Cooperation with the publicity of the exhibition targeting in-house organization & business connections - Group visit to the exhibition by staff and executive members 8 Slide 12 3. Synergy Maximization through co-work with the Korea Welding Industry Cooperative With the cooperative work with the only welding cooperative which is possessed of 120 member companies in Korea, it's estimated that the number of participating companies in the exhibition will increase. Establishment of Win-Win Relationship with overseas Welding Industry Cooperatives (US, China, Japan, and Egypt, etc.) With the cooperative work with the only welding cooperative which is possessed of 120 member companies in Korea, it's estimated that the number of participating companies in the exhibition will increase. Establishment of Win-Win Relationship with overseas Welding Industry Cooperatives (US, China, Japan, and Egypt, etc.) 4. The Exhibition in which a diverse strata of overseas buyers participate together Maximization of the visit effect of the Exhibition in which not only the buyers aiming for purchasing but also overseas technicians of domestic corporation, domestic corporation, personnel involved in the headquarters and branches of foreign- affiliated firms, every sort of equipment engineers, persons preparing for welding technology examinations get together Maximization of the visit effect of the Exhibition in which not only the buyers aiming for purchasing but also overseas technicians of domestic corporation, domestic corporation, personnel involved in the headquarters and branches of foreign- affiliated firms, every sort of equipment engineers, persons preparing for welding technology examinations get together 9 Slide 13 IV.Expected Effect ClassificationEarly TermMid-TermLong-Term periodfrom 2009 until 2012 from 2014 until 2018after 2019 Developmental Stage Internal stabilizationExpansion of Exhibition ScaleExhibition-Branding Aimed Goal Preparation of the frame of the Global Exhibition Expansion of Inducement of the Overseas Businesses & Preparation of Foundation of the International Exhibition Development into the Representative Welding Exhibition in Asia Hosting Scale 7,827~9,000 10,000~15,000 25,000 1. Mid-long Term Business Plan & Vision Establishment of the status as the world's best heavy industry production technology & Asia's representative exhibition specialized in welding technology Establishment of the status as the world's best heavy industry production technology & Asia's representative exhibition specialized in welding technology . 12 Slide 14 V.Introduction of Host City . 12 1.Easy Accessibility Gimhae Airport China Japan Seoul ChangWon Busan Gimhae International Airport: 9 countries, 17 fliers, 25 lines, 400 flights per week Gimhae International Airport-Changwon: 20~30 minutes away, airport limousines 10~15 minutes intervals High speed train (KTX) between Seoul & Changwon : (2hr 30minutes away) High speed train (KTX) between Seoul & Changwon : (2hr 30minutes away) Seoul-Changwon: 4hours Slide 15 2. Various Accommodations 12 10,000 rooms in business motels and budget hotels within 20 minutes drive Resorts: Namhae Hilton Resort, Geoje Samsung Hotel, Chungmoo Marina Resort, etc. Traditional Houses: Gimhae Korean House, Cheonghak Traditional Village, etc. Temple Stay: Haeinsa in Hapcheon, Tongdosa in Yangsan, etc. Resorts: Namhae Hilton Resort, Geoje Samsung Hotel, Chungmoo Marina Resort, etc. Traditional Houses: Gimhae Korean House, Cheonghak Traditional Village, etc. Temple Stay: Haeinsa in Hapcheon, Tongdosa in Yangsan, etc. 30 tourist hotels 3,000 rooms, 4 condominiums 600 rooms Within 50 minutes 1,000 rooms in 3 star hotels Within 20 minutes