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ملخص لورشة عمل خطط الأعمال لرواد الأعمال وأصحاب المشاريع الصغيرة

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  • 1. * : Prepared by : Hatem Al-Kameli 2102

2. * 3. 4. : ( ) Executive Summary : , , , , 5. : ( ) Executive Summary , : : , , , 6. : ( ) Company Description : , , , 7. : ( ) Company Description , , , , . ( , ) ( : ) ( , ) : , , ( ) . www.yourname.com.sa : : : , 8. : ( ) Company Description .. (/) http://mci.gov.sa 9. : ( ) Company Description : . 10. : ( ) Company Description o o . 11. : ( ) Company Description , 12. : ( ) Company Description 13. : ( ) Company Description ( , , , .. ) 14. : ( ) Company Description 15. : ( ) Market Study , 16. : ( ) Market Study ( .. ) ( , , .. ) ( , , .. ) : , , ( 4 ) ( 051 )07 % ... 17. : ( ) Market Study / ( , , , / ... ) : , , , , 18. : ( ) Market Study ( , , , , .. ) ( , , .. ) 19. : ( ) Market Study ( ) ( , Monopoly , Monopolistic ) Pure Competition 20. : ( ) Market Study ( + ) 21. : ( ) Market Study 22. : ( )Competition Analysis ( ) PESTEL ( , ) 5s Forces ( ) SWOT ( ) Competitive Advantage 23. : ( )Competition Analysis , ( ) PESTEL ( ( ) Political , .. ) ( ( ) Economy , , .. ) ( ( ) Social , , .. ) ( ( )Technological, , .. ) ( ( ( Environmental .. ) ( ( ) Legal , .. ) 24. : ( )Competition Analysis ( , ) 5s Forces Suppliers Power Buyers Power ( ) ( ) 25. : ( )Competition Analysis ( ) SWOT ( ) ( ) Suppliers 26. : ( )Competition Analysis ( ) SWOT Weakness Strength Opportunity Threats Weakness Strength ( ) Opportunity Threats Weakness Strength ( ) Opportunity Threats 27. : ( )Competition Analysis ( ) SWOT 28. : ( )Competition Analysis : ( / ) .... 29. : ( )Marketing Plan & Sales Strategy , Marketing Objectives Marketing Mix Marketing Budget 30. : ( )Marketing Plan & Sales Strategy Marketing Objectives , SMART , Specific , Measurable Attainable, , Realistic Timed : 01 % 2102 iPhone 02 % 2102 31. : ( ) Marketing Plan & Sales ) 4 Ps ( Marketing Mix 4Ps ( , ) Product ( , )Pricing ( , )Place () Promotion Marketing Mix Target Market 32. : ( ) Marketing Plan & Sales Product Quality Level Design & Style Features Branding Sizes Services Warranty 33. : ( ) Marketing Plan & Sales Prices ( .. ) ( , Price Elasticity , Pricing method , 34. : ( ) Marketing Plan & Sales Prices Pricing method ( + ) ( ) ( , ) Value , , 35. : ( ) Marketing Plan & Sales Place , , ( ) : ( ) , : ( ) 36. : ( ) Marketing Plan & Sales Promotion ( , , , .. ) ( , , .. ) ( , , .. ) ( , .. ) ( , , .. ) 37. : ( ) Marketing Plan & Sales ( ) , 38. : ( ) Operation Plan Technology Plan 39. : ( ) Operation Plan : ( , ,, ) ( , .. ) ( ... ) , : , , . , 40. : ( ) Operation Plan = 1 = 2 = 3 = 4 = 5 41. : ( ) Operation Plan ( 0002 , 004 .. ) , 42. : ( ) Operation Plan Supply & Distribution 43. : ( ) Operation Plan Customer Services 44. : ( ) Operation Plan Technology Plan ( , , .. ) , , , .. 45. : ( ) Operation Plan .. .. 46. : ( )Management & Organization 47. : ( )Management & Organization : 48. : ( )Management & Organization : 49. : ( )Management & Organization (: ++ + +...... 50. : ( )Future Plan 51. : ( )Future Plan : 52. : ( )Future Plan , : , , 53. : ( )Future Plan , , , ... : : : : , : 54. : ( ) Planning & Scheduling 55. : ( ) Planning & Scheduling ... 56. : ( ) Planning & Scheduling 57. : ( ) Financial Statements ( ) Balance sheet Statement Income Statement Cash flow Statement Break Even Analysis Profitability Ratio 58. : ( ) Financial Statements ( ) : .. 59. : ( ) Financial Statements Balance sheet Statement ( ) ( ) ( ) ( 3 , 6 , .. ) : ( ) : = + 60. : ( ) Financial Statements Balance sheet Statement : o : ( ) o : o : : ( ) o : o : : ( ) 61. : ( ) Financial Statements Balance sheet Statement 62. : ( ) Financial Statements Income Statement ( 3 , 6 , .. ) : = = + .. 63. : ( ) Financial Statements Income Statement 64. : ( ) Financial Statements Cash Flow Statement ( ) : ( ) = ( ) :o : , , , o .. ( ) : o , , , .. 65. : ( ) Financial Statements Cash Flow Statement 66. : ( ) Financial Statements Break Even Point = / o : ( , .. ) o : ( , .. ) 67. : ( ) Financial Statements Break Even Point 68. : ( ) Financial Statements Profitability Ratio : o : / , ( ) o : / , ( ) o : / ( + ) , ( ) o : / , ( ) 69. ( ) - - ( ) - - ( ) 70. *hatemkameli@gmail.com