ЛШ 2016 Crowdfunding - Стародубцев
Transcript of ЛШ 2016 Crowdfunding - Стародубцев
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Why do crowdfunding?
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Indiegogo Impact Stats• Millions of dollars sent to campaign owners weekly• 300.000+ campaigns since 2008• 15M UMV`s from over 224 countries + territories• 70+ countries each day• 1.000% growth in funds raised the past two years• Over 35 campaigns have raised over $1 million• $300M+ in venture capital to campaigns after
being on Indiegogo
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Crowdfunding Feedback Loop
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When is the right time you launch your campaign?
• When you have a functional prototype or better
• When you are <6 months from shipping your product
• When you have time & resources to run a marketing campaign
• When you an audience with whom you can share your campaign
1. Start a campaign 2. Activate your community
3. Find your dream
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Gather emails• Emails is the #1 best to get
people to fund your campaign
• Email brings in 20% more funding than any other source, and is the most reliable way to have a strong launch
• Gathering a big list of emails before your launch, means you can drive a lot of traffic when your campaign starts
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TripSafe uses a landing page to test marketing and gather emails before launch
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Consider Finding a Partner
If you have budget, you may want to work with groups the help promote you campaign:• PR Firms• Marketing Agencies • Video Production Studios
There are also people who can help promote your campaign withoutspending any money:• Investors• Industry influences• Friends & Family in the
US
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Наши проекты собрали более1.3 млн.долл. на Indiegogo
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CreopopCreopop - первая 3D ручка с технологией «холодной печати» и необычными чернилами
Проект Creopop собрал $200,000 и 2,000+ предзаказов на Indiegogo
Раунд А закрыт по оценке в несколько миллионов долларов
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TouchJetTouchJet - проектор, превращающий любую поверхность в тачскрин
Проект Touchjet собрал $870,000 и 3000 предзаказов на Indiegogo
18 дистрибьюторов подписано
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PowerDotPowerDot с помощью электромиостимуляции позволяет расслаблять и укреплять мышцы
Проект PowerDot собрал $135,000 и 1200 предзаказов на Indiegogo
Реализуются в retail-сетях в Азии
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Are you ready?
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Contact the HaxVentures Team
The HaxVentures Team can share more
information on how to make your campaign a
success.
Contact us at: