1. Growth Hack kyosuke kato ver1.2 2014/06/10

2. 3. 1984 2007 2010 () 2011 2012 2013 ()Zaim () 2014 4. Established in 1997. 5. over 1,700,000 recipes. As of 2014/06/06 6. over 44,000,000 unique browser per month. As of 2014/06/06 7. over 1,300,000 premium members. As of 2014/06/06 8. 9. 10. 10 20 30 40 50 60 70 80 90 0 100 11. 200412 12. 13. 14. https://info.cookpad.com/wp-content/uploads/20140114_shiryo.pdf 15. 16. 17. 18. 19. ROLLCAKE Inc. 20. 21. 22. TOP10 23. 10100 24. 10100 3400 25. Growth Hack!! 26. 27. MVP ! 28. DL 29. DL 30. 170 4,400 31. 32. DL 33. DL focus!! 34. 35. 36. 37. 38. 39. 40. N 41. 42. XXXXXX 43. XXXXXX 44. 45. 46. LTV 47. 48. 49. 50. A/B A/B PR A/B 51. A/B STEP 1PR A/B PR A/B 52. A/B STEP 1PR STEP 2 A/B A/B PR A/B 53. A/B STEP 1PR STEP 2 A/B A/B PR A/B STEP 3 A/B A/B 54. 1 ! 1 1 1 1 1 9 9 9! 9! 96%! 96%! 1 1 1! 1 110! 110 100!? 100!? 55. 56. STEP1 STEP2 57. STEP1 STEP2 A 100 ! B 96% ! C 1 ! D ! E F ! G ! H 96 100 ! I 7 100 ! J 7 58. 59. Simple SpeedySmooth 60. Simple SpeedySmooth Stress-free 61. A/B 62. CVR A/B 63. 64. 65. 66. CVR CVR CTRCVR CTRCVR CTRCVR CTRCVR 67. CVR CVR CTRCVR CTRCVR CTRCVR CTRCVR CVR 68. 69. 70. LTV 71. LTV CPA 72. CPA 73. CPA 74. CPA 75. 76. 77. 78.