© 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic...

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© 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce Implementation Please turn your cell phone off.

Transcript of © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic...

Page 1: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

E-commerce

Transaction Processing Overview of Electronic and Mobile

Commerce E-commerce Applications E-commerce Implementation

Please turn your cell phone off.

Page 2: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

Transaction Processing

Transaction Processing System (TPS): An information system that supports and records transactions.

Transaction: an exchange or transfer of goods, services, or funds

Page 3: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

Transaction Processing

The Transaction Processing Cycle

Page 4: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

MISReportPizza - 894BrusselSprouts - 0

ReportPizza - 894BrusselSprouts - 0

TPS TransactionDatabase

Transaction Processing

The Value of Transaction Processing Storing data for Business Intelligence

POS Terminal

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© 2004 Ken Baldauf, All rights reserved.

Transaction Processing

Types of Transaction Processing Systems and Subsystems

Page 6: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

Overview of Electronic and Mobile Commerce

Page 7: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

E-commerce

E-Commerce: systems that support electronically executed transactions

E-Commerce landmarks 1970s-80s Electronic Data Interchange (EDI) 1990 First commercial provider of Internet

access 1993 First Web browser, Mosaic, introduced 1994 Amazon is born

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© 2004 Ken Baldauf, All rights reserved.

E-commerce

B2C: Business to consumer B2B: Business to Business C2C: Consumer to Consumer

Which is used most?

Page 9: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

E-commerce

Page 10: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

The Buying Process

1. Realizing a need

2. Researching a product

3. Selecting a vendor

4. Providing payment

5. Accepting delivery

6. Using product support

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© 2004 Ken Baldauf, All rights reserved.

The Selling Process

1. Market research to identify customer needs2. Manufacturing products or supplying services

that meet customer needs3. Marketing and advertising to make customers

aware of available products and services 4. Providing a method for acquiring payments5. Making arrangements for delivery of the

product6. Providing after-sales support

Page 12: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

Pre-E-Commerce Sales

Local90%

Rest of Wales9%

UK1%

Post E-Commerce Sales

Local25%

Rest of Wales36%

UK37%

World2%

Benefits of E-commerceMarket

Expansion

http://www.farmyardnurseries.co.uk/

Page 13: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

M-Commerce

Mobile Commerce: a form of e-commerce that takes place over wireless mobile devices such as SmartPhones.

Page 14: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

E-commerce Applications

Page 15: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

E-commerce Applications

E-tail: Retail E-commerce Lands’ End

Online Clearing Houses, Web Auctions, and Marketplaces eBay

B2B Electronic Exchanges http://www.worldwideretailexchange.org/cs/en/in

dex.htm

http://www.covisint.com/

Page 16: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

M-commerce Applications

Cell Phone & Web Purchase digital products such as games, music,

programs, etc. http://getitnow.vzwshop.com/html/home/index.jsp

SMS Text Messaging Advertising and gift certificates http://www.dylanscandybar.com

Short-range Wireless Data Communication Proximity payment systems www.mzoop.com

Page 17: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

M-commerce Applications

Music Phones Have Arrived!

http://www.apple.com/itunes/mobile/

Page 18: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

M-commerce Applications

Music Phones Have Arrived!

Sony Ericsson S700iMP3 Phone

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© 2004 Ken Baldauf, All rights reserved.

E-commerce Implementation

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© 2004 Ken Baldauf, All rights reserved.

E-commerce Hosting Service

Internet

30GB data transferred per month

Domain Namewww.mybiz.com

500MB Catalog

Disk Space

On-lineCatalog

ShoppingCart

SecureCredit CardProcessing

Merchant Account

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© 2004 Ken Baldauf, All rights reserved.

Building Traffic

The 3Cs Approach Content Community Commerce

Keywords & Search Engines Partnerships Marketing

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© 2004 Ken Baldauf, All rights reserved.

Electronic Payment Systems

On-line Credit Card Transactions E-cash

www.paypal.com Smartcards

Blue

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© 2004 Ken Baldauf, All rights reserved.

International Markets

Localization: translating the language and culture of Websites for use in other countries.

Page 24: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

Page 25: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

E-commerce Security Issues

Identity Verification www.verisign.com

Securing Data in Transit SSL

Spoofing

http://news.yahoo.com/s/ap/20051030/ap_on_bi_ge/internet_banking_security

http://e-banking.bendigobank.com.au/public/about_us/types_of_banking/types_e-banking_security_tokens.asp

Page 26: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

E-commerce Security Issues

Phishing Denial of Service (DoS) Attacks Business Resumption Planning (BRP)

Page 27: © 2004 Ken Baldauf, All rights reserved. E-commerce Transaction Processing Overview of Electronic and Mobile Commerce E-commerce Applications E-commerce.

© 2004 Ken Baldauf, All rights reserved.

Questions?

Don’t forget to turn your phone back on!!