Lesson 05 Three Course Requirements

Lesson 09 Ist402 Performance Metrics 02

Networked Consumers: How networked and how important?

Web analytics presentation

Jjansen networked consumer_2011

Web analytics webinar

Twitter and EWOM Branding

Lesson 13 Writing Good Ads 02

Lesson 15 When Where To Show Your Ads

Lesson 11 Writing Good Ads

lesson_03 Setting up Adwords Accounts, Adwords, and Selecting Businesses

The Use of Query Reformulation to Predict Future User Actions

Profiling a Person With Search Log Data

What Is Log Analyis

Log Workshop Presentation 2009a

Ist402 Google Marketing Challenge V02

lesson_02 Marketing, Search Engines, and Sponsored Search

Lesson 07 Ist402 Keywords Take 02

Lesson 06 Ist402 Keywords 02

Lesson 08 Ist402 Performance Metrics 02