Branding Now, 10 Dos, 10 Don'ts
"pattern cognition" (PSFK presentation)
Smoking Cessation Ethnography
The history of consumption: A literature review and consumer guide
Keynote Address: Ethnography and the “Extra Data” Opportunity
The pre-coronation passage of Elizabeth I: political theatre or the rehearsal of politics?
Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods
Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process