XML Workflow Foundations: Efficient Title Management Practices

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Leading publishing technology solutions providers discuss the role of metadata management, digital asset management, and the wide range of XML production tools available to publishers. (Doug Lessing, Firebrand Technologies)

Transcript of XML Workflow Foundations: Efficient Title Management Practices

January 15, 2009

XML Workflow Foundations:Efficient Title Management Practices

Doug LessingChief Uniter

Why Should ICare?

Answer

The War Room!

Link to Hardcover

Link to Complete Kindle

Link To Chapter 2

Insights on Best Practices

Title Management Workflow

1st Principle – Eliminate Redundancy

What’s Your Number? 10, 20, 50, More?

How about…

70, 71, 72, 73, 74, 75…..5, 4,3, 2, 1Strive for One Version Of The Truth!

Incorporate your Production Scheduling with yourXML Workflow

2nd Principle – Keep it Creative

Spreadsheet

3rd Principle - Start at the beginning

A lot of information is known at Acquisition

4th Principle - Verify

Check Quantity and Quality at Key Checkpoints

5th Principle - Visibility

The higher the visibility of your title database, thehigher the quality of title information

6th Principle –Everyone Supports Marketing and Sales

Thank You!

Workflow Foundations:Efficient Title Management Practices

Doug LessingChief Uniter

Doug@FirebrandTech.com516-356-6633