World Wildlife Fund Advertisements: A Visual Analysis

World Wildlife Fund Advertisements:

Elizabeth Erhartic

A Visual Analysis

WWFEffortFocuses

Climate

Forests

Oceans

Fresh Water

Wildlife

Climate

Wildlife

Oceans

Alignment

Idealism

Reality

HeavierSadderThreatened

Proximity

Shapes

Colors

Works Cited

Information Bang, Molly. Picture This: How

Pictures Work. San Francisco: Chronicle Books, 2000. Print.

Kress, Gunther and Theo Van Leeuwen. "The Meaning of Composition." Reading Images: The Grammar of Visual Design. 2nd ed. New York: Routledge, 2006. 175-214. Print.

Williams, Robin. The Non-Designers Design Book: Design and Typographic Principles for the Visual Novice. 4th ed. San Francisco: Peachpit Press, 2015. Print.

Images

Wikipedia contributors. "World Wide Fund for Nature." Wikipedia, The Free Encyclopedia. Wikipedia, The Free Encyclopedia, 2 May. 2016. Web. 2 May. 2016.

World Wildlife Fund. Web. 26 Apr 2016.

World Wildlife Fund Advertisements: A Visual Analysis

Marketing

Transcript of World Wildlife Fund Advertisements: A Visual Analysis

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