What About Social Media?

Post on 11-Nov-2014

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Social Media is not a fad, it represents a fundamental shift in the way we communicate. We are all publishers and therefore consumers have a powerful voice at the table. It's up to us as marketers to decide whether to ignore that fact or engage.

Transcript of What About Social Media?

Social Media: Sessions8.10.10

What About Social Media?

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To Doʼs

✓What is Social Media?

✓Communication Shifts

✓Social...Business

✓Changing the World

Social Media is

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According to Wikipedia

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Brand Communication

Vs.

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Media Consumption

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Generation Gap

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Everyone is a Publisher

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Media + Social

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Itʼs About the Conversation

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What About Business?

NOTE: Next series of slides borrowed (aka stolen) from the following presentation: h"p://www.slideshare.net/mzkagan/what‐is‐social‐media‐2005829

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The World is Changing. Change the World.

“How Social Media Can Make History”Clay Shirky (TED Talk)

Whatʼs Next?

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.Case Studies

Whatʼs Next?

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.Closer look: Twitter

Whatʼs Next?

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.Closer look: Facebook

Whatʼs Next?

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.(Insert idea here)