Welcome to HR Networking Event

HRNE 2008

Johor Baru

“Strategic HR via Employer Branding”

Key Events Activities

MCTF 2008 in April 120 clients, 116,000 visitors

MYCEF PG in April 15,000 Visitors

MYCEF JB in June 18,000 Visitors

CPA Aust Career Market Day , May 1, 800 accounting professionals

P&G Business Challenge June 2008 Management Trainee recruitment project

Resume & Career Clinic August, Sept at W. JobStreet

HRNE KL, PG, August 2008 Over 400 HR professionals

Expert Series – Monthly JobStreet event for different industries

Malaysian Entrepreneur Challenge August 2008 Part of Monorail 5th Anniversary

Celebration

CAMPUS – Career Fairs 23 campuses , 13,000 new sign up

Communications - EDM

Quarterly StreetTalk Target Corporate

Monthly JobStreet Digest Target JobStreet members

Profession of the month Target Specific verticals

Specific highlights Alexa ranking. Forbes, etc,

Financial results

Specifics invites Hr networking, Expert series,

Resume clinics, MCTF invites,etc

JobStreet Digest

I Love My Job Photo Contest

Media Comm – NST Post & Print, Public Relations

As of Sept 2008, JobStreet had 32

appearances in news editorial- Total value

of PR value in newsprint is approx.

RM185,560

Moving Forward Key activities next 4 months

Resume & Career Clinics September

Taxi Ads September

U Buy U Sell rebranded to 1Klassifieds September- Many more jobs, JobStreet salary reports & articles

Tele reactivation of invalid accounts September

More obvious call-to-action validation September

A1 Grand Prix at Sepang 21-23 November

My Career Fair, Penang November

MCTF 2009 Jan 2009

MIHRM HR Award Dinner March 2009

JobStreet is Leading the Way…

Jobseeker Talent Bank

The online channel for job postings has

been on the uptrend since March

50%

59%53%

67% 68% 66%63% 64% 65%

70%64% 62% 62% 61%

54%59%

62% 64% 67%

50%

41%47%

33% 32% 34%37% 36% 35%

30%36% 38% 38% 39%

46%41%

38% 36% 33%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Jan

'07

Feb

'07

Mar

'07

Apr

'07

May

'07

Jun

'07

Jul '07 Aug

'07

Sep

'07

Oct

'07

Nov

'07

Dec

'07

Jan

'08

Feb

'08

Mar

'08

Apr

'08

May

'08

Jun

'08

Jul '08

Online Offline

60%

Channel Salience of Posted Jobs

Average share of

online channel is

at ~62%

Universe: JobStreet, JobsDB, JenJobs, Monster, Star Jobs, Star, NST

67%67%

Source: ICAS

JobStreet will help you build

your B&A programs

GO TO MARKET STRATEGY

JobStreet

Career

Microsite(Shared Database)

JobStreet

IMPACT

Enterprise(Private Database)

Career Microsite with Essential

Pricing Package

RM 5,000 Per Annum

Additional Assessing Party – RM 500

Per Annum

Deployment Cycle -1 Day Turn-

Around

DIY by Account Manager

Unified Recruitment Solution

Essential and Branding Services

Pricing Package

Set-Up - RM 10,000 to RM 50,000

Maintenance Per Annum - RM

20,000 to 50,000

Additional Assessing Party – RM

8,000

Deployment Cycle - 2 to 3 Months

IMPACT Project Team

Special B & A activities

Special “Competitions”/ “Challenge” like the P&G

Business Challenge 2008

Industry Leaders to plan & strategize for respective

industry leading customers

Special focused seminars/ talks like Motorola/

Dell Tech Seminars which has proven to be

successful

Industry Leaders to plan & strategize for respective

industry leading customers

Specialized career fairs/events

UKEC Career Fair 2009 – 1st fair targeting

overseas graduates in the United Kingdom

JobStreet will have an even

Bigger Talent Bank in 2009

1. 2009 Key Activity : MCTF

1. There will 2 MCTF events in 2009 : 16-18 Jan and 11- 13 Sept. This leaves

little opportunity for any one else to create any other career event with

impact.

2. MCTF will be re branded JobStreet MCTF, and will create much more

branding at the event to reflect the ownership we have of the event.

3. JobStreet to handle all logistics and jobseeker activities.

2. 2009 Key Activity : A1 GP

Objective:

1. Build JobStreet branding on an international level motor sport platform.

2. To show a sporting side of JobStreet and connect with our key stakeholders:

Clients and Jobseekers in fun , high profile event when the race come to

Malaysia

Key Strategy:

Strengthen partnership with A1Team MY by using our communication platform

to reach and build a strong fan base for A1

Use the relationship to build strong rapport with Campus – especially in

engineering and IT.

Position JobStreet to be key in bringing in big crowds to the 2009 race in

Malaysia

Extend the excitement of the race using on line racing game with exciting

prizes.

3. Invalid account reactivations

Objective:

To reactivate accounts in our database that have become invalid. Focus is on

the hard to fill positions for experience candidates in IT and Finance.

Key Insights from past projects on invalid accounts from IT and Finance:

- 65% contactable via call to their HP

Of that total:

- 46% – Started using a new email address but did not update Jobstreet.com

- 23% – Did not know it was not valid

Key Strategy:

Call up invalid accounts in IT and Finance. Target age gp 30-40 yos

Approx base size =80K.

Contact rate at 65% = 52K prospective recovery

Target 60% recovery to active = 31K or 12.5% of new sign up total

K = (P+I)S

Network = Learn + Share

“Have a nice HRNE session.”

ericsito@jobstreet.com