Social Media Changing

HealthcareAnthony J. Baysah

NINF 5302Dr. Rose P. Estrada

2/17/16

Objectives

Why do health consumers and health professionals engage in the use of social media, internet, and various technological devices?

Accessibility What consumers want?

When an individual develops signs and symptoms of an illness or medical condition, that person wants answers or an idea of what's going on right away.

The Internet and technology demonstrates:

Mobility, Efficiency, and Instant Answers through devices such as smart-phones, tablets, and computers.

Zoc DocZoc Doc is a website where patients can make appointments online. This website allows clients to filter their search by, insurance, medical specialty, availability, and gives a thorough background of each doctor (ZocDoc).

This also allows medical professionals to better advertise their medical services in a cost effective manner compared to billboard advertisement.

Healthcare Professionals

Healthcare professionals don’t know everything. LexiComp is website that serves as a medical encyclopedia for medical professionals and is able to help inform medical staff on health topics such as medications, side effects, disease process, etc.

Technological Education

Discharge Education When it comes to discharging patients, patients have the tendency to lose paperwork. Emailing patients their instructions gives patients the option of saving their instructions and printing it out for their use.

With technological education, video technology is a prime and benefical example of visual demonstration

For example- a patient using a Foley at home has the opportunity to watch videos at their own pace and can apply it to their knowledge.

Aiding in BarriersCommunication Barriers

Sign Language & Foreign Languages Language lines have aided health professionals in communicating effectively with patients. It has also helped decreased patient’s anxiety, fear, and increase in safety and education (languagelines).Tablets are used for patients that communicate in Sign Language by connecting with an interpreter through video.

Social Media 90% of health consumers use their peers recommendations when it comes to seeking medical advice (socialnomics).

Social Media is a source of reliable advertisement and it too can help health professionals advertise their services.

Social MediaSocial media allows for patients to come together as a “community” to relay health specific information and patient’s own experiences.

It is a pathway for patients to form support groups and assist one another in times of distress.

References Healthcare Interpretation and Translation – LanguageLine Solutions. (n.d.). Retrieved February 17, 2016, from http://www.languageline.com/solutions/industries/healthcare-interpretation/

Japan Railway to launch Sign-language service via iPads. (2013). Retrieved February 17, 2016, from http://globalaccessibilitynews.com/2013/06/19/japan-railway-to-launch-sign-language-service-via-ipads/

Lexicomp® Online. (n.d.). Retrieved February 17, 2016, from http://www.wolterskluwercdi.com/lexicomp-online/

References Social Media Revolution 2015 #Socialnomics. (n.d.). Retrieved February 17, 2016, from https://www.youtube.com/watch?v=jottDMuLesU

Zocdoc. (n.d.). Retrieved February 17, 2016, from https://www.zocdoc.com/?marketing=true