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Colin MilesDirector of IT Technical Services

Léon BenjaminSocial Collaboration Lead

17th September 2013

Workplace TransformationThe next small thing?

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Virgin Media

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Virgin Media – The Challenge

200+ Perm manned sites

High T&E (growing)

Email-centric

Heavy Voice Conferences

Great People

The Step Change - Video

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From this…..

To this…..

The Step Change - Video And this…..

The Step Change – Collaboration

…and this…..

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Vertical & Horizontal Collaboration

The same rules exist!

Social Media – Nature of work is changing

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The Approach – Finding Super Connectors

The Adoption Team

The Adoption Effect – A large number of small things

DEEP SUPPORT GAP

The Adoption Effect – It still takes time!

2010

2013

2014

2015

FLEXIBLE WORKING PILOT CONDUCTED TO PROVE BUSINESS CASE WITH 1,000 EMPLOYEES

OPEN BETA5,000 EMPLOYEESLEADERSHIP EDGE TEAM

CONDUCTS FLEXIBLE WORKING FEASIBILITY STUDY

20112012

TRANSFORMATION (INTRANET PHASE OUT)BUSINESS CASE & PILOT SOFT LAUNCH PRODUCTION SERVICE

COMMUNICATIONS20,000 EMPLOYEES

The Results – Numbers count but it’s also about emotion

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9,497 users9,497 users 4,900 active users per month (peak)

4,900 active users per month (peak)

8,600 Posts8,600 Posts 22k Comments22k Comments 630 Communities630 Communities

1,407 users active single day (peak)1,407 users active single day (peak)

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Today’s way of working – Twitter issue

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Tomorrow’s way of working – Twitter issue

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Real use cases

What it will means for us

Lessons Learned

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• Value creation is the point of collaboration, not the act or tool of collaboration itself

• Culture and ethos– Social collaboration doesn’t change your culture, it reveals it

• Virgin values are alive and well• Communications – tone of voice is everything

– Speak with a human voice• It’s the small things that matter

– Think consumer launch!• Time is everything

– ‘Time makes more converts than reason’– Adoption happens ‘one conversation at a time’