Ufone Strategic Management

Post on 19-Oct-2014

566 views 4 download

Tags:

description

Swot analysis of ufone Ufone;s BCG matrix Ufone's porter's five forces

Transcript of Ufone Strategic Management

Behroz Rizvi

One of the leading company

2006

3rd largest cellular company

First mover

Highly innovative

Market leader

Persuasive communication

Beyond expectation

Mission

Innovators

First mover

Job Alerts

Aggressive Marketing

Vast Range Of Packages

VAS Leader

Aggressive Advertising

International Roaming in 160 countries

Coverage in more than 10,000 locations

Strengths

Black Berry services

Pakistani

Hourly Packages For PTCL

Priority Services

Churn Out

Weakness

Excessive Demand

Organizational Politics

Nepotism

Northern Coverage

Network Jamming Issues

Voice Quality Issues

3G Technology

B2B Market

Strength To Go global

Increasing Youth Population

Opportunities

Threat

Cut Throat Competition

Frauds

Economic conditions

Security Issues

Petition Mafia

Govt. Intervention

High Growth

High Market Share

High Growth

Low Growth

Low Growth

High Market Share

High Growth

Low Market Share

High Growth

Low Growth

Low Market Share

Low Growth

BCG MATRIX Figure

Star

Question mark

Cash cow Dog

MARKET SHARE

MAR

KET

GRO

WTH

HIG

HLO

W

HIGH LOW

BCG MATRIX Figure

Star

Question mark

Cash cow Dog

MARKET SHARE

MAR

KET

GRO

WTH

HIG

HLO

W

HIGH LOW

BCG MATRIX Figure

Star

Question mark

Cash cow Dog

MARKET SHARE

MAR

KET

GRO

WTH

HIG

HLO

W

HIGH LOW

BCG MATRIX Figure

Star

Question mark

Cash cow Dog

MARKET SHARE

MAR

KET

GRO

WTH

HIG

HLO

W

HIGH LOW

Rivalry

Substitute

Supplier

Entrant

Buyer

Porter Five Forces

Threat of new entrant

Low threat of new entry

Bargaining power is high

Bargaining power of supplier

Bargaining power of buyer

Bargaining power is high

Substitute risk is low

Threat of substitute

Rivalry

Stake Holders

Service Centre Islamabad

Services Life Cycle