Toyotacourage & change

The history of our company is built on

courage and change.

- KIICHIRO TOYODA

Internal & external issues

Strong Market Competition

High AustralianDollar

New Government Regulations

TMCA’s future

ORGANISATIONAL STRUCTURE CHANGE | ALTERNATIVE VEHICLE SOURCING | COST REDUCTION |

INCREASED PRODUCTION EFFICIENCY | SUPPLIER DEVELOPMENT | LM FRANCHISE |

Always Better Cars

Transforming TMCA

TAFBT is NOT another cost reduction plan, it is:

Total Transformation

The true situation around TMCA

We have to fix our fundamental problems…

The gap is getting wider…

We can’t keep doing the same thing…

There’s no guarantee that we’ll succeed…

TA-FBT: The journey so far…

Improvedquality

Costreductions

Increased productivity

Culture change

LM sales

More exciting products

Breakevenfor export vehicles

Domestic LM sales over 40,000

2013

Achieve TAFBTyear 2 target

2015

Big minor change

Overcoming our struggles

Improve cost competitiveness

to TMMK standard

2017

?Next generation Camry

Consequences for TMCA

LOSEexport program

JeopardiseGovernmentFleet Sales

UndermineReputationfor Quality

Lessen TMCAInfluence onGovernment

Policy

Put Suppliersat Risk

Impact Manufacturing

Damage Brand

TMCA wants to achieve

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CTU

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WAKU DOKI!LEADINGMARKET SHARE

#1IN ALL SEGMENTS

GREATER PROFIT CONTRIBUTION TO THE REGION

FULFILLING AND INSPIRING WORKPLACE

The task ahead...

I want you to believe that we have a future, a good future.But to reach this future, there is a huge task ahead of us.I want you all to be clear in your mind about thecontribution you can make.

“ “

We must have the courage to change

couragealign | challenge | transform | innovate | optimise | NOW !