Think Nationally, Act LocallyThe pivotal role of Academy Directors and Advisory Board members in developing quality business-education partnerships

Meghan Bracken, KPMGJoanne Patrick, Seattle Public SchoolsCharlie Katz, Consultant

Agenda

• Introductions and Welcome

• What is a “Partnership”?

• What is the role of the Business Partner?

• What are “WIIFMs”?

• Financial Factors

• Altruistic Factors

• What is the Academy Directors’ and Advisory Board Members’ role, and why is it so critical?

• What’s in it for you?

• Q & A

Introductions and Welcome

• Who are we?

• Why are we here?

• Ground rules

– Ask questions

– Share experiences

– Have some fun

What is a “Partnership”?

• Definition: A partnership is an arrangement where parties agree to cooperate to advance their mutual interests. – Wikipedia

• KPMG

• Marriott

• Verizon

• Kelly

• Capital One

• Others

What is the role of the Business Partner?

• Provide resources

– Human

• Employee volunteers

• Work-based learning activities for students

• Professional development for teachers

• Advocacy and support

– Financial

• National

• Local

• Why? What’s in it for them?

What are the “WIIFMs?”

• “What’s In It For Me?”

• Business must consider their “ROI”

– Return on Investment

– Is this the best use of my:

• Time

• Dollars

• Two “WIIFM” areas

– Altruistic factors

– Financial factors

Altruistic Factors• Fulfilling the company’s “missions”

– Philanthropy

– Diversity

– Community Involvement / Employee engagement

• Giving back to the local community

• Being an agent of change in education

• Making an impact on local

schools– Working with underrepresented

populations

– Assisting with professional development for teachers

Financial Factors

• The “Bottom Line”• Two ways to increase

– Increase revenues– Decrease expenses

• Increase Revenues– Branding, exposure– Local advertising– Public relations– Networking– More local customers– Increase market share

Financial Factors (continued)

• Decrease Expenses

– Lower recruiting costs

– Lower training costs

– Decrease employee

turnover

• Increase morale

• Increase job satisfaction

– Increase productivity

What is the Academy Directors’ and Advisory Board Members’ role?

• You are the local “NAF Ambassadors”

• As a local interaction goes, so goes the nation

• Your interaction affects:

– Your academy(ies)

– All other academies

– NAF national

– NAF BOD companies

– Prospective national partners

What are some suggestions for success?

• Be “business-like” in your interactions

– Remember the ‘ROI’

• Be transparent and proactive

• Be communicative

– Provide information in a timely fashion

– Give plenty of notice of changes

– Be responsive to emails and phone calls

• Balance expectations

What are the “WIIFYs?”(What’s In It For You?)

• Employee engagement

• Financial resources

• Advocacy

• Professional development

• Speakers

• Mentors

• Job-shadowing

• Project based learning

• Compensated internships

Facilitated Discussions

Roundtable discussion questions:

• What are some of your successes?

• How have you aligned expectations?

• What are some of your challenges?

• How have you leveraged support to the greater community?

• How can you advance the goal of providing more WBL experiences for students?

Q and A

• What’s still on your mind?

Contact information

• Meghan Bracken, mbracken@kpmg.com, 201-307-7370

• Joanne Patrick, cjpatrick@seattleschools.org, 206-252-0745

• Charlie Katz, dqydj272@yahoo.com, 646-761-0786