THE MOBILE AGE

The mobile experience is changing rapidly and creating moments, from shopping to branding,

with Customers more than ever before.

%34

47% OWN A TABLET

80% OWN A SMARTPHONE

(Source: Global Web Index via www.smartinsights.com)

%9

Jan Feb Mar Apr May Jun Jul Aug Sep Nov Oct Dec

Data traffic for mobile devices will grow at a rate of 1.5Xs

EMERGING DEVICES

PRESENTED BY

INTERNET USERS

Wearables traffic will grow more rapidly.BUT

Fact: Mobile Traffic was up at Big Retailers for the Holidays

70% of tra�c over Thanksgiving Day to Cyber Monday came

from mobile devices.

Walmart

Amazon.com

Fanatics Inc. reported 55% of its website tra�c from

Thanksgiving to just before Christmas was from

mobile devices, both smartphones and tablets, an in-

crease of 45% over 2013.2014

45%2013

(Source: Techradar.com.)

Advertisers spent $1.95 billion on Facebook mobile ads Q3 of 2014, which was 66% of their revenue.

Facebook Revenue from Advertisement

2014

$1.95 BILLION66%revenue

USE MOBILE DEVICES TO ACCESS FROM ALL AROUND

THE WORLD!

Techradar.comSAYS

(Source: www.internetretailer.com)

Fact: Mobile advertising on Social Media is on the rise.

DEC

70% of social media users will have ads pushed to them.

Free Social Media is Over.

7/10

(Source: Techradar.com.)

1.5 BILLION VIEWS

70% MOBILE

Sales Doubled in 2014

Sales Via Smartphone App

60% of online tra�c this past holiday season was

from mobile devices. 20142013

x2

#2

#1

SMART TV

SMART WATCHES

Jan Feb Mar Apr May Jun Jul Aug Sep Nov Oct Dec

Wearables Tra�c

Mobile Device Tra�c

Q3Q4

Q1

Q2

16% INCREASE

Compared to 2012

Two billion people use them two hours a day.

Smartphone users love their phones.

Their only Customer Experience could be a

mobile experience.

How will they feel about yours?