Post on 14-Feb-2017
• Be proactive • Begin with the end in mind • Put first things first • Think win-win • Seek 1st to understand,
then to be understood • Synergize • Sharpen the saw • (8) From effectiveness to
greatness
• Time management method
• To do lists, don’t keep things in mind
• Control & perspective • A workflow for everyday to
whole life
• What do you really want in your life?
• Effectiveness / Parreto principle
• Say ‘No’, optimize, delegate, automate
• Try things at no cost • Travel the world
• Master the 5 skills of disruptive innovators
• Associating • Questioning • Observing • Experimenting • Networking
• 1 day, a penguin discovers that the iceberg the colony is on is melting
• Is that true? Some can’t believe it.
• Will they disappear if they don’t change?
• How to organize the change to another iceberg?
• => it’s all about Change Management!!!
• A nice little story about change and how we react to it
• Fight the fear and embrace the change
• That will lead you to the New Cheese!
• Everybody feels good = good results
• One Minute Goal Setting • One Minute Praising • One Minute Reprimand
• If you ever manage people, read it
• Face unknown subjects (hiring, end of year reviews…)
• Useful tips
• How to create uncontested market space and make the competition irrelevant
• Opppsite = Red Ocean = each customer you gain is a consumer you ‘stole’ to competition (ex. mobile carriers)
• Ex.: Apple – repeatedly, Linkedin, Deezer, Nintendo Wii, Cirque du Soleil…
• When new technologies cause great firms to fail
• Sustaining innovation VS Disruptive innovation
• Cheaper or better
• Niche VS Mass Market
• Cable excavators VS Hydraulic excavators
• Kodak, Nokia, … Microsoft?
• Car manufacturers? (nope, rather Blue Ocean here!)
• Mass advertising is dead
• Build Remarkable products or services instead
• Be Remarkable yourself!
• Staying safe is risky, you have to take risks if you want to succeed
• Startups from 0 to 1
• How to build a different future
• Detect what others don’t see
• Build product and increment
• A mix of all the other books applied to startups
• How to grow
• When your company needs something or needs to achieve something
• Build: in-house team or create new team
• Buy it: service providers, SaaS, company acquisition…
• Borrow it: partnerships, exchanges…
• More than a book, a movement
• Continuous innovation
• Fail fast, succeed faster
• MVP and the feedback loop
• Pivots, growth engines…
• Get out of the building!
• Product-Market fitFrom the father of Customer Development, quite heavy!
More practical
• Marty Cagan writes also on http://SVPG.com (Silicon Valley Product Group)
• Product Management is all about making choices (big ones, micro ones…)
• How to make these choices?
• How to deal with environment and conflicting demands?
• Insight in Growth Hacking principles used by startups
• How to grow and market a product… without a marketing budget!
• Or find more effective ways to grow
• Creative Marketing based on tech, product, psychology and… marketing!
Did you like these slides? You might also like:
http://fr.slideshare.net/AlexandreJubien/mobile-‐revolution-‐44980072
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ajubien @AlexJubien
Alex JubienMobile Strategist
ThinkMobile.fr