The digital journey

Post on 05-Dec-2014

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A presentation from the Swedish Tourism Gala in Stockholm 2011. See the presentation on Bambuser: http://bambuser.com/v/2061271Enjoy!

Transcript of The digital journey

- digital effects on the travel industry

The journey

Adam Hassan

By

..what?

what’s..

..what else?

obviously..

..makes you tick

this is what..

..take the penalty

miss one..

the trip start?

where does

..that one day..

i have a dream...

..as it always has been

much is...

who know some people..i know some people..

..some more wisdom!

please, give us..

..check yourself before..the importance of culture...

..the importance of simplicityeasy does it..

..scaled downah..

..the importance of speed

meep meep..

..makes it attractivemaking it fast..

..the importance of colors

oh shiny..

..subtle nudging.

how’s your coffee, mam?

Version A

Version B

Which performed better?

Red outperformed green by 21%.

...pleeaasseee!

examples...