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 January 26, 2011

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“It’s no longer a questionof whether or not

to use Social Mediain marketing your business,

it’s how well  

are you using it ”?Monday, January 31, 2011

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 78% of affluent (hhi >240k ) and 40+ have at least one

social media profile

The fastest growing segment on Facebook is women 55+

The largest demographic on Twitter is 35-49 age group

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Our brains are structured fortraditional technologies...

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...retrain our brains

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Collaboration is the

new Competition!

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It’s a community,

not a podium.

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Community implies liking,

sharing, acting selflessly andgiving generously via resources,

perspective and ideas.

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Give (good content) and youshall receive.

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1 share x 100 x 300 = 30,000

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ParticipationNetwork to promote and engageTools and know how to collaborate and share

Content to spread the word

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Facebook

Private “Group” for sharing ideas and contentTheAvenues@groups.facebook.com

“Like” businesses and make “favorite pages”

“Check In” rewards and incentivesShare posts, updates and content

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TwitterFollow Avenues businesses“RT” Retweet worthy content

#FF - Follow Fridays

#TheAvenues HashtagArt Walk = “Tweet Walk”

The Avenues List

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Participate and ReceiveAccess to collaborative network

On-going training and workshops

Intro video for distribution

Weekly tips and how to’s

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Next StepsRegister your business

Begin collaboration with our help

Begin listening and engaging

Grow your customers

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