Super Searcher Tools & Tips

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Mary Ellen continues to surprise and impress with new strategies, techniques, and tips for getting the most out of web research. Mary Ellen provides an up-to-the minute and jam-packed-with-valuable-tools-and-tips talk that’s always a popular session at Internet Librarian

Transcript of Super Searcher Tools & Tips

Mary Ellen BatesBatesInfo.com

Oct. 27, 2014

Super Searcher Tools & Tips

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@mebs

#internetlibrarian

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Google’s dictionary expands

Dictionary Cards now haveWord originTranslateUsage over time

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Google Autocomplete

Find alternatives to a product/service

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Do you Google-dork:

Malicious Cyber Actors Use AdvancedSearch Techniques

snipr.com/gdork14

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Test your org’s vulnerabilities

filetype:csv OR filetype:xlsOR filetype:log

site:your.org

intext:username OR email ORconfidential OR .......

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Change order of search words

ocean fishing acidification

vsacidification fishing ocean

Even different number of results!

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Google: ocean fishingacidification

Google: fishingacidification ocean

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Bing: oceanacidification fishing

Millionshort.com

Long-tail researchEliminates top 100 to 1 million sitesCatches less-SEO’d sitesEssential for more complete research!Bing API

See also MillionTall.com: only top sites

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Impact of spoken search

Compare results of these queries:What is the meaning of life

The meaning of life

Meaning of life

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Can we beat Google Now?

When in Germany it shows me:€/$ exchange rateTime and weather at home and locally“Good morning” (“good afternoon” “goodevening”) in GermanNearby eventsTourist attractions…

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Can we beat Google Now?

“Predictive searching”

Knows my location, my calendar, mysearch history, my Gmail

Anticipates needs based on context

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Find info from trusted sources

(BING ONLY)ID outgoing links from a site or domainLinkFromDomain:

LinkFromDomain:msf.org ebolaretrieves pages linked-to from DoctorsWithout Borders that mention ebola

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Data-mine Academic Search

Search result frequency countsID the key authors, conferences,journals, orgs, keywords

academic.research.microsoft.com

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Digging deeper in Google, Bing

Look for databases:{topic} database

Bing only:

Find pages that link to a filetypecontains:mp3, contains:xls

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Gwittr.com

Learn about influencers & theirinfluencers

Who they retweetWhat links they shareWhat they hashtagHow much they share

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Find LinkedIn “hidden” updates

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Tineye.com

Is anyone using our photos?Did they pick up on our press release?

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And Bing’s Image Match

ID an infographic from the reportLook for use of that image

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Zanran

“Google for data”Web crawler looks for images on web pagesAlgorithm IDs tables and graphsExtracts text surrounding image“More results from this site”Supports boolean search

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Shothotspot.com

Search Flickr and Panoramio forimages of a location

Down to the address levelGet ideas for where to go, what to see

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Search the Internet of Things

Thingful.netIDs public home weather stations, Geigercounters, people’s Twitter/Facebookstats(!), bikeshare locations, air qualitymonitors, aircraft, etc.

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What’s next for Google?

United States Patent 8,839,303:You’re watching a TV show about cookingduckYou Google “duck”Google looks up what TV shows are onnow in your area, finds cooking showSearch results focus on cooking duck, notDuckDuckGo or duck hunting

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Reluctant-entrepreneur.com

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You can reach me at

mbates@BatesInfo.com

+1 303 772 7095BatesInfo.com, Reluctant-Entrepreneur.com

Twitter: @mebs

LinkedIn: maryellenbates

Facebook: maryellenbates

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