Social Media Influencers and HIV Prevention

© Prepared By: Manny Muro | September 29, 2021

Presented by: Manny Muro

Vision & Mission

Vision MissionLGBTQ+ healthcare equity and the end of the HIV epidemic in Orange County.

Radiant Health Centers provides the LGBTQ+ community medica l services that are compass ionate and comprehensive while continuing to serve those living with and affected by HIV.

©2017 Radiant Health Centers. All Rights Reserved

Radiant Health Centers - Organizational History

Founded in 1985 as AIDS Services

Foundation Orange County

1985 – 1995Focus on helping people die with

dignity

1996 – 2006Focus on building out wrap-around support services

2006 – 2013Focus on prevention –begin providing HIV

testing services

2014 – 2016Focus on Ending the

HIV Epidemic

2017 – 2021Rebrand to Radiant

Health Centers – Add medical services

Learning Objectives

©2017 Radiant Health Centers. All Rights Reserved

Exploring Different Channels

Creating Engaging Content

How to Make a Post

Facebook and Instagram LIVE Events

How to Post Ads

Use of Influencer Marketing and Collaborations

How to Collaborate with Organizations

Use of Geolocated Dating Sites

Measuring Success

©2017 Radiant Health Centers. All Rights Reserved