Social Media Explanation

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Transcript of Social Media Explanation

Social Media…….

is a conversation

between people, real people,

but online.

not brands

not john doe

consumers

employees

investors

“...for seizing the reins of the global

media, for founding and framing the

new digital democracy, TIME's

Person of the Year for 2006 is you”

Time Magazine Dec. 2006

“Conversations are happening and they'll happen with

or without you” www.msnbc.msn.com/id/27438286

They’re Dynamic, Engaging, Real

and can never be turned off.

It is disorganized

uncontrolled

touchy

and authentic.

Customers are no longer listening

They are talking

On a large scale

"I post on blogs and BBS because I can express myself to millions of people at once. I

like the rush and I feel empowered”

http://seekingalpha.com/article/30979

• 120 million active users

•4th most visited website in the world

If were a country

It would be the 11th largest in the world

(between Japan and Mexico)

The Average my space page

is visited 30 times per day

How do you participate ?

1) Listen

2) Filter

3) Engage

You can create a video

Respond to questions

Share your knowledge

Or start a discussion.

Join a group.

Join a group………..

Social media is……

A powerful marketing tool

if done correctly

You can HEAR your customers

TALK to your customers

UNDERSTAND your customers

and LEARN from them.

Let us utilize our expertise

& get you in on the & get you in on the conversationconversation

We offer custom strategies

To increase your bottom line