So, you think you want to be an entrepreneur.

Really?

Gustaf Brandberg

Angel Investor

Gullspång is a family owned, entrepreneur friendly angel investment company that invests up to € 1M in startups.

Would you do it for free? Be prepared for a marathon.

No. 1

Improve the world through entrepreneurship.

No. 2

Do you really, really care? Get a mission.

”

Would anyone else care? Make a low cost market test of your idea. Fail early. Try again.

No. 3

No. 3

Can you avoid the Big Mac fallacy? Don’t challenge McDonalds just because your hamburgers taste better than a Big Mac.

No. 4

THINK CAN YOU

ENOUGH?

No. 5

big

can you

stay

clear

of

the

animals

How

?

Yo

u a

re h

ere

No. 6

No. 7

Why would your

customers love you? Your brand is not about you.

It’s about your customers’ self

perception. Niche thyself.

No. 8

Will you welcome setbacks? Be stubborn on vision. Be flexible on details. Hate to fail, but don’t fear it.

”No plan of operations

survives the first encounter

with the enemy.”

-- Helmuth von Moltke the Elder

So, why? Because it’s worth it.

Thanks!

Gullspång Nybrokajen 7 Stockholm hello@gullspanginvest.se

Gullspång is a family owned, entrepreneur friendly angel investment company that invests up to € 1M in startups.