Smart Social Media & PR for Small Business

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Smart social & PR worksheet

Audience determination

Goal, objectives, &key performance indicators

SpecificMeasurableAchievableRealisticTime-bound

Getting to your goal

Measure & manage

Building your narrative

What’s your angle?

Who has a story?

Why now?

Build relationships

Stay in touch

Metrics tracking

Entrepreneur first&

Owning your audience

Smarthouse Creative@teamsmarthouse

j. brad wilke & ryan davis@jbwilke // @indieartsvoice

heyyouguys@smarthousecreative.com

www.smarthousecreative.com