S.M.A.R.T

Tess Mack

M. Ann Gray

Business Goals

2014

S- Social M- Marketing A- Analyze your SystemsR- Grow Your Revenue T- Take it to the next level

Social

Tips for Social Status: Do what works for your industryPick 1 or 2… Don’t overwhelm yourself Be a wealth of knowledge Love the people that love you!

Marketing

FREE PENS! O Spend some money on things people

will remember you by. O What is the target market that

comes with “free”? O Branding and Image is

EVERYTHING.. OK… at least a big part of it

Analyze

Analyze Internal Factors

O Begin with the foundation of the business

O Workflow and ProductivityO Analyze your resources

“Low numbers are Symptomatic…”

Grow Your Revenue

Identify Opportunities

O Be realistic about what you are capable of.O Don’t be afraid to outsource!

O Product/service expansion either:O Brings in additional revenue or create

a competitive advantage.O Competitor Partnerships are

beneficial

Customer-Focused Strategies

O Customer-Focused Growth StrategiesO Who is the customer?O DifferentiationO Consistent BrandingO Create excellence in service and/or

product

Performance Management

“What gets measured, gets done”.

Quantify Everything!

Let’s Talk

Tess MackSocialmediamack@gmail.comText: 405.921.8609

M. Ann Gray info@anngraystrategies.com405.216.3437