Sanjana slcj - new media

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Transcript of Sanjana slcj - new media

new media: what’s really new?

Sanjana Hattotuwa

TED FellowFounding Editor, Groundviews, www.groundviews.org

what is social media?

• Social media uses Internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many).

• It supports the democratisation of knowledge and information, transforming people from content consumers into content producers. (Wikipedia)

social media landscape in 2011

new media foundations

• Blogs

• Social networks (Twitter, Facebook)

• Mobiles: SMS, mobile photography and video

• And making this all possible is ADSL + 3G wireless broadband

what’s new

• Ubiquity of two way communications

• Addressable peoples, even those who IDPs or refugees

• Both news generation and dissemination leverages new media

• Disintermediated models vs. traditional media model

• Citizens as producers

• Low resolution content broadcast on high definition media

old media model

Event / Issue

Journalist

Consumer Mainstream

media

new media models

Event / Issue

Journalist

Consumer Citizen media

Mainstream media

Consumer

the revolution

Journalist Consumer

Journalist Consumer / Witness

News as a conversation

News as a package

no longer just the elite

the use of new media internationally

SourceWatch: Crowdsourcinghttp://www.sourcewatch.org

10 questions: YouTubehttp://www.youtube.com/show/10questions

crisis in darfur: using google earth

new eyes: using google earth

all mainstream media use new media

bombings in london

• 7 July 2005

• Within 24 hours, the BBC had received 1,000 stills and videos, 3,000 texts and 20,000 e-mails.

“saffron revolution” in myanmar 2007

• 100,000 people joined a Facebook group supporting the monks

• No international TV crews allowed in the country

• Mobile phone cameras were the first footage of the monks protest

• Blogs from Rangoon were the only sources of information

• The junta shut down all Internet and mobile communications

burma vj reporting from a closed country

burma vj reporting from a closed country

the green revolution: post-election Iran 2009

• YouTube and Flickr brought multimedia out of the distressed country. Twitter and Facebook updates have spread videos virally. Blogs, Wikipedia, and citizen journalism have helped disseminate and filter this information.

• Most of all though, these tools have helped people take action.

the green revolution: post-election Iran 2009

haiti earthquake, january 2009

Our presentThe telegenic revolutions

The use of social media in Sri LankaPresidential Campaign 2010

flickr for sarath fonseka

flickr for the president

facebook for president

facebook for sarath fonseka

more local examples

groundviews citizen journalism bearing witness

readership and reach: web media

From 19 – 27 May 2010, Groundviews ran a special edition on the end of war in Sri Lanka.

Over this week alone, the site received over forty thousand readers and exclusively featured over eighty-thousand words of original content, one video premiere, over a dozen photos, generating over one hundred and fifty thousand words of commentary.

Tens of thousands more have read and commented on this content since.

commemorating lasanthahttp://unbowedandunafraid.com

recording history: archiving vital websiteshttp://sitesatrisksl.wordpress.com

groundviews citizen journalism bearing witness

online video: vikalpa YouTube channelwww.youtube.com/vikalpasl

alternative politics in sinhala vikalpa www.vikalpa.org

boondi alternative Sinhala critiqueswww.boondi.lk

kottu blog aggregationwww.kottu.org

sinhala bloggers union: Sinhala blog aggregationwww.sinhalabloggers.com

sinhala bloggers union: Sinhala blog aggregationwww.sinhalabloggers.com

twitter topical, pithy perspectiveswww.twitter.com

what is curation?

curated content

selecting the best produce

curating news

• Buying fruits of vegetables

• Check price

• Weigh it in one’s hands

• Look at it from all angles

• Look at it in context

• Look at a few, not just one

• Discard if old

• Ascertain location where it was produced

• Curating news

• Check authorship

• Check for veracity, quality

• Is it accurate, fair, topical?

• What is the bias? Is it progressive?

• Select a few from many sources

• Discard if out-dated information is presented

• Be cautious of unverified information and breaking news

curated twitter content on sri lanka: newshttp://twitter.com/groundviews/sl-news

curated twitter content on sri lanka: blogshttp://twitter.com/groundviews/sl-bloggers

facebook for work

social networking: facebook600 million+ users

social networking: facebook reach

Avg. FB account: 130 friends

Updates featured on ~690,000+ FB accounts. Instantly.

Groundviews FB page has 5,311+ fans

social networking: facebook reach

social networking: facebook reach

social networking: facebook video

case study: mumbai bomb blastsNovember 2008

flickr : first images of the attackshttp://www.flickr.com/photos/vinu/sets72157610144709049

wikipedia: first narratives of the attackshttp://en.wikipedia.org/wiki/26_November_2008_Mumbai_attacks

400+ edits / updates

100+ authors

Less than 24 hours after first attack

wikipedia: first narratives of the attackshttp://en.wikipedia.org/wiki/26_November_2008_Mumbai_attacks

case study: japan earthquakeMarch 2011

getting updates: google crisis responsehttp://www.google.com/crisisresponse/japanquake2011.html

producing and reading content

gmail account: email, maps, news

• Free

• Access to Google Maps (mapping)

• Access to Google Reader (RSS / web updates)

• Access to Google News (news updates)

google maps

google newshttp://news.google.com

google readerhttp://reader.google.com

wordpress.com: blogging

twitter.com micro-blogginghttp://media.twitter.com

ustream.tv: broadcasting via a PC

ustream: mobile phone broadcastinghttp://www.ustream.tv/mobile

bearing witness

flickr online photos

creating online content

• Think beyond text. Online is not print.

• Think beyond prose. Online can be satire, verse, haiku!

• Think of photos, audio, video. Rich media tells stories.

• Think of SMS and crowd-sourcing

• Don’t suggest you know everything. Use the community to add value to story.

• Link to other stories online

enduring challenges

• Impartial, accurate coverage still vital, increasingly hard to ascertain

• Torrent of information, trickle of knowledge

• Veracity and verifiability

• Eye-witness accounts are partial, subjective

• New media / technology illiteracy even amongst journalists

• Apathy and animosity against citizen journalism

• Licensing and attribution of online content

groundviews: first civility code2006

still not convinced?

Thank yousanjanah@gmail.com