Post on 15-Nov-2014
description
SALES STRATEGY
Ani Asatiani
Trade
Trade, also called goods exchange economy, is to transfer the ownership of goods from one person or entity to another by getting a product or service in exchange from the buyer. Trade is sometimes loosely called commerce or financial transaction or barter. A network that allows trade is called a market. The original form of trade was barter, the direct exchange of goods and services
World Trade organizations
Nowadays we have many international trade organizations in the world, which realizes their enterprizing business in global and regional scale. Some of them embraces all continent. In spite of this, we have the two mainc global organization in the world, which has a great power in the trade market.
World Trade Organization/WTO
The World Trade Organization (WTO) is an organization that intends to supervise and liberalize international trade. The organization officially commenced on 1 January 1995. The organization deals with regulation of trade between participating countries; it provides a framework for negotiating and formalizing trade agreements, and a dispute resolution process aimed at enforcing participant's adherence to WTO agreements, which are signed by representatives of member governments. Its principles:
Non-discrimination Reciprocity Binding and enforceable commitments Transparency Safety valves
International Trade Organization/ITO
ITO was the proposed name for an international institution for the regulation of trade. ITO established in 1944. Its main goal is to control and create some international Tariffs and Trade strategies with World Bank and International Monetary Fund.
Marketing
Marketing is the process of communicating the value of a product or service to customers, for the purpose of selling that product or service.
Marketing can be looked at as an organizational function and a set of processes for creating, delivering and communicating value to customers, and customer relationship management that also benefits the organization. Marketing is the science of choosing target markets through market analysis and market segmentation, as well as understanding consumer behavior and providing superior customer value
Marketing…
Marketing goal is…
Reputation
Research
Loyalty Image
Communication Advertising
Research The process or set of
processes that links the consumers, customers, and end users to the marketer through information — information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Marketing research specifies the information required to address these issues, designs the method for collecting information, manages and implements the data collection process, analyzes the results, and communicates the findings and their implications
Creative Group
It is very important to have valuable ideas for ogranizations in the modern business. Ideas is specially important for sales stimulation, to improve product or service pr to achieve other important goals. By helping creative, marketing can add some differential component to your organization, that will definitely help to grow up your competitive advantage on the high level.
Advertising
In business is a form of marketing communication used to encourage, persuade, or manipulate an audience (viewers, readers or listeners; sometimes a specific group) to take or continue to take some action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. This type of work belongs to a category called affective labor.
Loyalty
Loyalty is faithfulness or a devotion to a person, country, group, or cause. (Philosophers disagree as to what things one can be loyal to. Some, argue that one can be loyal to a broad range of things, while others argue that it is only possible for loyalty to be to another person and that it is strictly interpersonal.)
Communication with client/ranging
Good Very good Important
Precious Very precious
Thanks for Attention!