Screencasting for Your Audience:One Public Librarian’s Point of View

By Mikael “Mick” Jacobsen

Don’t Call Them Screencasts

Answer Questions

Tell a Story

Cater to Your Long Tail

Point of Need/s

Point of Need/s

Point of Need/s

Make Them Short

Screencasters

Westlake Porter Public Library, OH

Nashville Public Library , TN

Orange County Library System, FL

Enoch Pratt Free Library, MD

Pierce County Library System, WA

Franklin Park Public Library, IL

Skokie Public Library, IL

And many more…

Photo Credits• PLCjr http://www.flickr.com/photos/10946770@N04/1036907562/• .:Calaveracafè:. http://www.flickr.com/photos/calavera/65098350/• Jill Clardy‘s http://www.flickr.com/photos/jillclardy/2566241384/• Davidking http://www.flickr.com/photos/davidking/2076505032/• super-structure http://www.flickr.com/photos/jason_coleman/181120172/• javYliz http://www.flickr.com/photos/rapo/2240107535/

Thank You

Mikael “Mick” Jacobsen Skokie Public Library, IL mjacobsen@skokielibrary.info twitter.com/mickjacobsen

Mikael “Mick” Jacobsen Skokie Public Library, IL mjacobsen@skokielibrary.info twitter.com/mickjacobsen