PORTFOLIOof Anna Bazarnaya

PRISM

Copyright ©2011 All rights reserved. No part of this publication may be

reproduced, stored in a retrieval system or transmitted in any form or by

any means without the written permission of Anna Bazarnaya.

Anna Bazarnaya

Phone: 415 250 4727

E-mail: anna.bazarnaya@gmail.com

Web: anna_bazarnaya.com

Academy of Art University

79 New Montgomery, San Francisco, CA

Department director: Mary Scott

Course: Senior Portfolio

Instructor: Mary Scott

Cover stock:

Text stock:

Printer:

Bindary:

Typefaces: Din, Adobe Garamond Pro

Software: Adobe Creative Suit CS5

Printer:

Camera: Canon 30D, Nikon

Photography: Anna Bazarnaya, Leon Brauer

Table of contents:

01 | Sustainable company promotion

02 | Sustainable company promotion

03 | Sustainable company promotion

04 | Sustainable company promotion

05 | Sustainable company promotion

06 | Sustainable company promotion

07 | Sustainable company promotion

08 | Sustainable company promotion

09 | Sustainable company promotion

10 | Sustainable company promotion

Copyright ©2011 All rights reserved. No part of this publication may be

reproduced, stored in a retrieval system or transmitted in any form or

by any means without express permission from Anna Bazarnaya.

Anna Bazarnaya

Phone: 415 250 4727

E-mail: anna.bazarnaya@gmail.com

Web: anna_bazarnaya.com

Academy of Art University

79 New Montgomery, San Francisco, CA

Executive Director of Graphic Design: Mary Scott

Coarse: Senior Portfolio

Instructor: Mary Scott

Title of the book: Prism

Typefaces: Din, Adobe Garamond Pro

Software: Adobe Creative Suit CS5

Printer:

Camera: Canon 30D, Nikon

Photography: Anna Bazarnaya, Leon Brauer, Erdman Photography

Cover stock:

Text stock:

Printer:

Bindary:

Table of contents:

01 | Sustainable company promotion

02 | Sustainable company promotion

03 | Sustainable company promotion

04 | Sustainable company promotion

05 | Sustainable company promotion

06 | Sustainable company promotion

07 | Sustainable company promotion

08 | Sustainable company promotion

09 | Sustainable company promotion

10 | Sustainable company promotion

PRISMPRISM Anna Bazarnaya | Portfolio002

A picture is worth a thousand words; a metaphor is worth a thousand pictures. – Alan Key

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory

of Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us

to eat and others are non-optimal. The optimal foods are those that we as

homo sapiens have been eating for most of our time on Earth before switch-

ing to agriculture about 10,000 years ago.

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Until we stop harming all other living beings, we are still savages. – Thomas A. Edison

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

C O M P O N E N T S >

a) Brochure

b) Poster

c) Postcards

d) Retail labels

P rO J E C T >

Wildlife Works

C AT E G O rY >

Identity & Print

P H OTO G r A P H Y >

Anna Barzarnaya

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Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

003

PRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

003

Anna Bazarnaya | Visual Design PortfolioPRISM001 Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

02 | Sustainable company promotion 001

wildlife worksCONSUMER POWERED CONSERVATIONTM

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Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Graphic Design 2

I N S T rU C TO r >

Laura Milton

P rO J E C T >

Wildlife Works

003

What is food to one, is to others bitter poison. – Lucretius

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

C O U r S E >

Typography 3

I N S T rU C TO r >

Ariel Grey

C O M P O N E N T S >

a) Booklet

b) Poster

c) Swatch cards

P rO J E C T >

Die Naturlichën

C AT E G O rY >

Print

I L L U S T r AT I O N S >

Anna Barzarnaya

Anna Bazarnaya | PortfolioPRISM002

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C O U r S E >

Typography 3

I N S T rU C TO r >

Ariel Grey

P rO J E C T >

Die Naturlichën

Anna Bazarnaya | PortfolioPRISM002

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C O U r S E >

Typography 3

I N S T rU C TO r >

Ariel Grey

P rO J E C T >

Die Naturlichën

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Typography 3

I N S T rU C TO r >

Ariel Grey

P rO J E C T >

Die Naturlichën

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Typography 3

I N S T rU C TO r >

Ariel Grey

P rO J E C T >

Die Naturlichën

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Typography 3

I N S T rU C TO r >

Ariel Grey

P rO J E C T >

Die Naturlichën

Anna Bazarnaya | PortfolioPRISM002

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Anna Bazarnaya | PortfolioPRISM002

A dog is the only thing on earth that loves you more than you love yourself. – Josh Billings

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

C O M P O N E N T S >

a) Logotype

b) Package design

P rO J E C T >

Pet Meds

C AT E G O rY >

Packaging

I L L U S T r AT I O N S >

Anna Barzarnaya

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C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Pet Meds

Anna Bazarnaya | PortfolioPRISM002

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C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Pet Meds

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Pet Meds

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Pet Meds

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Pet Meds

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Pet Meds

Anna Bazarnaya | PortfolioPRISM002

This package solution designed for the cost-effective and convenient disposal

of used insulon syringes which is a bio hazardous waste. The cylinder shaped

box has 12 individual sealed slots with syringes. After the syringe is used it

can be placed back into the slot. When all the syringes were used, the con-

tainer can be closed and securily sealed to be send using Disposal By Mail

System.

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C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Pet Meds

Anna Bazarnaya | PortfolioPRISM002

003

The wagon rests in winter, the sleigh in summer, the horse never.

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

– Yiddish proverb

C O U r S E >

Graphic Design 3

I N S T rU C TO r >

Laura Milton

C O M P O N E N T S >

a) Booklet

b) Poster

c) DVD

d) Postcards

e) Tickets

P rO J E C T >

The Horse

C AT E G O rY >

Print

I L L U S T r AT I O N S >

Anna Barzarnaya

Anna Bazarnaya | PortfolioPRISM002

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Anna Bazarnaya | PortfolioPRISM002

C O M P O N E N T S >

a) Logotypes

b) Package

C O U r S E >

Packaging 4

I N S T r U C TO r >

Michael Osborne

P rO J E C T >

Costco

C AT E G O rY >

Packaging

Branding

T E A M M E M B E r S >

Anna Bazarnaya

Woorim Choi

Kris Leigh

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Whoever said money can’t buy happiness simply didn’t know where to go shopping. – Bo Derek

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 4

I N S T rU C TO r >

Michael Osborne

P rO J E C T >

Costco

003

C O U r S E >

Identity 2

I N S T rU C TO r >

Tom McNulty

C O M P O N E N T S >

a) Logotype

b) Brand Book

c) Stationery

d) Logo Applications

P rO J E C T >

City Bird Cab

C AT E G O rY >

Print

I L L U S T r AT I O N S >

Anna Bazarnaya

Anna Bazarnaya | PortfolioPRISM002

The first thing that strikes a visitor to Paris is a taxi.

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

– Fred Allen

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Anna Bazarnaya | PortfolioPRISM002

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C O U r S E >

Packaging 3

I N S T r U C TO r >

Tom McNulty

C O M P O N E N T S >

a) Lamp

b) Package

P rO J E C T >

Burton Lamp

C AT E G O rY >

Packaging

I L L U S T r AT I O N S >

Charlie Ma

Many people attach snowboards to their feet, but few attach them to their souls. – Dave Barry

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Burton Lamp

Anna Bazarnaya | PortfolioPRISM002

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Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Burton Lamp

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Burton Lamp

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10.6”10.6”

0.25”

80O

3.8”

3.8”

3.8”

4.35”

4.35”

20”20”

3.8”

3.8”

3.8”

2”

light bulb holder light bulb holder

One of four panels (side view) One of four panels (front view)

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Burton Lamp

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C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Burton Lamp

Anna Bazarnaya | PortfolioPRISM002

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Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Burton Lamp

003

Anna Bazarnaya | PortfolioPRISM002

C O U r S E >

Packaging 3

I N S T rU C TO r >

Tom McNulty

P rO J E C T >

Burton Lamp

003

C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

C O M P O N E N T S >

a) Logotype

b) Brand Book

c) Stationery

d) Logo Applications

e) Website

f) Posters

g) Postcards

P rO J E C T >

Campeche

C AT E G O rY >

Print

P H OTO G r A P H Y >

Anna Bazarnaya

Anna Bazarnaya | PortfolioPRISM002

A house may draw visitors, but it is the possessor alone that can detain them.

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

– Charles Caleb Colton

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C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

P rO J E C T >

Campeche

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

P rO J E C T >

Campeche

Anna Bazarnaya | PortfolioPRISM002

003

C C

C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

P rO J E C T >

Campeche

Anna Bazarnaya | PortfolioPRISM002

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2xx

7x

7x

4x

7x

8x

C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

P rO J E C T >

Campeche

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

P rO J E C T >

Campeche

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

P rO J E C T >

Campeche

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

P rO J E C T >

Campeche

Anna Bazarnaya | PortfolioPRISM002

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THE HEART OF YUCATAN THE HEART OF YUCATAN

C O U r S E >

Identity 1

I N S T rU C TO r >

Allen Gaorian

P rO J E C T >

Campeche

Anna Bazarnaya | PortfolioPRISM002

3.50pesosMéxico

3.50pesosMéxico

Fold here

© 2009 MXPSCMYK

3.50pesos México

3.50pesos México

3.50pesos 3.50pesosMéxico México

3.50pesosMéxico 3.50pesos México

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Anna Bazarnaya | PortfolioPRISM002

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C O U r S E >

Various

I N S T r U C TO r >

Various

C O M P O N E N T S >

Various

P rO J E C T >

Fun twist

C AT E G O rY >

Packaging

Print

I L L U S T r AT I O N S >

Various

Just play. Have fun. Enjoy the game. – Michael Jordan

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

C O U r S E >

Various

I N S T rU C TO r >

Various

C O M P O N E N T S >

Logotypes

P rO J E C T >

Logotypes

C AT E G O rY >

Print

I L L U S T r AT I O N S >

Anna Bazarnaya

Anna Bazarnaya | PortfolioPRISM002

God has given you one face and you make yourselves another.

O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.

– William Shakespeare

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C O U r S E >

Various

I N S T rU C TO r >

Various

P rO J E C T >

Logotypes

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Various

I N S T rU C TO r >

Various

P rO J E C T >

Logotypes

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Various

I N S T rU C TO r >

Various

P rO J E C T >

Logotypes

Anna Bazarnaya | PortfolioPRISM002

003

C O U r S E >

Various

I N S T rU C TO r >

Various

P rO J E C T >

Logotypes

Anna Bazarnaya | PortfolioPRISM002

003

Anna Bazarnaya | PortfolioPRISM002

Special thanks to:

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O B J E C T I V E >

S O L U T I O N >

Choose a paper line and create a booklet advertising the quality and unique

selling points through a visual story using text and graphics.

Create a visual story around Die Naturlichen (The Naturals) paper line by

GMUND. Create a title for a booklet based on the main concept. Graphically

explain the concept: USDA food pyramid and nutrition norms are non-optimal

to which we are best genetically adapted according to the scientific theory of

Paleolithic diet.

The basic premise of Paleolythic diet is that certain foods are optimal for us to

eat and others are non-optimal. The optimal foods are those that we as homo

sapiens have been eating for most of our time on Earth before switching to

agriculture about 10,000 years ago.