Margarita Vassilieva Paprika branding

packagingdesignbased onstory

Сок №1 в России

Maitolaakso

The Capital of milk

tourists are coming

huopatossut puoralla

don’t bark!

happy cows

Tan Sarian

I’m strong as an eggplant!

Tan Sarian

I’m ruddy as a tulip!

Grandpa Kirian, are you a maniac?

Tan Sarian don’t add to a cogniac!

high end omega-3 oil

Norwegian fiords behind it

For mind and heart

For mind and heart

For mind and heart

Croisette crisp bread

Ravioli * Lumiukko * Snow Old Man

A story about a snowless winter and the Snow Old Man who made a snow from a moonlight with help of ravioli colander…

People like stories behind the brand

Paprika brandingbrand development and brand strategy

www.paprika.rurita@paprika.ru