Post on 23-Jan-2015
description
Driving Innovation
Collaboration Across Digital Industries
Competition for funding 24th March 2011, London
Andrew Tyrer, Digital Lead Specialist
Driving Innovation
It’s not all about new technology.
How are you using the technology we’ve already got?
Driving Innovation
Digital EconomicsDigital Economics
Risk and ResilienceRisk and Resilience
Human FactorsHuman Factors
ServicesServices
InformationInformation
Advanced Infrastructure and
Capabilities
Advanced Infrastructure and
Capabilities
Value Networks,Communities and
Businesses
Value Networks,Communities and
Businesses
Digital Challenges
Digital Challenges
Perspectives...
Driving Innovation
Digital communications disrupt the way businesses work!
Driving Innovation
Collaboration Across Digital Industries
•Scope
•Demonstrate the applicability of the results across more than one sector
•Demonstrate the results in a realistic business scenario
•Use, where applicable, existing resources available to UK innovators, such as IC tomorrow
Driving Innovation
Economics of the network & distributionNew models, sustainability, resolving tensions
Access, protection & empowermentSecurity, privacy, trust and usability
for the consumer
Economics of content and
servicesBusiness models
and tools to create value
The 3 challenge areas in CADI 1
PRIORITY
Proposals had to address two or three of the challenge areas together in order to be in scope
Enable a sustainable marketplace for
intellectual property
Deploy new infrastructure cost-
effectively
Create economic and social benefit from increasing
volumes of information
Protect privacy and security of users
PIPESPIPES POEMSPOEMS
PEOPLEPEOPLE
Driving Innovation
Collaboration Across Digital Industries
• Value Chain
Value Moves Across the Chain
Creation Distribution Use
Information, Content and Services
Driving Innovation
Collaboration Across Digital Industries
• Integrated Digital Value Chain
Value Fairly Distributed Across Digital Value Chains
Creation Distribution Use
Information, Content and Services
Driving Innovation
Collaboration Across Digital Industries
What is a digital value chain?A digital value chain typically starts with content or services from any sector being produced and distributed via an information infrastructure, such as the internet. Information may be modified or tailored to suit end user needs and assist the delivery of a physical product or service.Creating a sustainable value chain ensures that everyone who has contributed to a service sees an appropriate share of the revenue.
Driving Innovation
Business Service
Operator
System Integrator
Does your value chain look something like this?
Where are you?
Driving Innovation
You need to rethink your business relationships:
with suppliers, with customers,
with collaborators.
This is your value chain.
Driving Innovation
Collaboration Across Digital Industries
•Scope 1
•Demonstrate the applicability of the results
across more than one sector
•Could be only one value chain
•But, must involve more than one sector
•Showing added value a digital service
Driving Innovation
Collaboration Across Digital Industries
•Scope 2
•Demonstrate the results in a realistic
business scenario
•Should be a real business need
•Must create value (£)
•End user’s are very welcome
Driving Innovation
Collaboration Across Digital Industries
•Scope 3
•Use, where applicable, existing resources available to UK innovators, such as IC tomorrow
•e.g. http://www.ictomorrow.co.uk/
•EU Framework programmes
Driving Innovation
Talk to each other!
Driving Innovation
http://www.innovateuk.org
e: andrew.tyrer@tsb.gov.uk
tw: tsb_andrewtyrer
https://ktn.innovateuk.org/web/collaboration-across-digital-industries-round-2
http://www.innovateuk.org/_assets/pdf/corporate-publications/tsb_digitalstrategicupdatev2final.pdf