Post on 17-Apr-2015
Plan de acción para la innovación y competitividad de los Valles Vitivinícolas de Baja California.
PROYECTO
OBSERVATORIO DE LOS VALLES VITIVINÍCOLAS DE BAJA CALIFORNIA
Baja California, Junio de 2012
RESPONSABLE TÉCNICO DEL PROYECTO
Dr. Salvador González Andrade
RESPONSABLE DEL PROYECTO
Dr. Noé Arón Fuentes
PARTICIPANTES
Dr. José Alberto Godínez Lic. Olivier Sinai Guzmán Pérez
Lic. Gustavo Adán Rodríguez Meza Lic. Jaime Eduardo Moncada Garibay
ASISTENTES
Lic. Gustavo Banda Aceves Lic. Teresa de J. Contreras Domínguez
Observatorio de los Valles Vitivinícolas de Baja California
1
Observatorio del vino de los valles vitivinícolas de Baja California
“El sabor del buen vino mexicano nace en las tierras del Valle de Guadalupe y su principal atractivo turístico es el recorrer los viñedos para conocer el proceso de elaboración de los mejores vinos mexicanos, vinos gourmet, vinos artesanales y degustar de la gastronomía con productos elaborados en la región.” (Ruta del Vino).
I. Introducción
Dentro del marco del fomento al turismo en Baja California, en la entidad se ha ido
gestando una nueva ruta turística conocida como “Ruta del Vino”. Esta ruta
comprende un paseo por los diferentes valles vitivinícolas apostados en los
municipios de Ensenada y Tecate; y entrega la posibilidad de degustar distintos
tipos de vinos de mesa, los sabores más importantes y acercarse un poco más a
una realidad muchas veces desconocida y misteriosa.
Para fomentar ambas actividades económicas los vitivinicultores reconocen el
apremio de difundir la información para el público de la ruta del vino, estableciendo
la necesidad de Institucionalizar un observatorio del vino, que contenga un sistema
de información vitivinícola y que procese diversas variables para construir
indicadores para la mediación y el monitoreo periódico del sector vitivinícola, que
se constituya como una herramienta para la toma de decisiones, en cuanto al
turismo, al mercado y a la definición de estrategias de promoción y
comercialización del vino.
Observatorio de los Valles Vitivinícolas de Baja California
2
Asimismo, consideran que el observatorio o plataforma informática debe permitir
su actualización continúa para dar seguimiento en forma sistemática a la
información que se genere en el sector vitivinícola y a su vez, que sirva como un
parámetro de comparación para “observar” el desarrollo del sistema vino de Baja
California.
En este contexto, de manera específica, se propone diseñar una plataforma de
información estadístico-geográfica basado en la recopilación y manejo de
variables relacionadas con el sector vitivinícola, que permite construir indicadores
vitivinícolas que sirvan de apoyo en la toma de decisiones del las empresas y la
administración pública municipal de Ensenada y Tecate. El observatorio
alimentará la evaluación de resultados de los proyectos de desarrollo de la zona y
se integrará a una red de observatorios del vino, en la que se puedan hacer
comparaciones, nacionales e internacionales, en el ámbito de la planeación del
desarrollo del sector.
Por otra parte, el auge de la enología ha llevado a aprender del vino en diferentes
idiomas. Del francés al español al inglés, aunque el chino y el portugués están
ganado importancia por el tamaño del mercado de China y Brasil. Conscientes de
esto, el observatorio del vino se presenta en los tres idiomas principales: francés,
español e inglés. La dirección del observatorio es:
www.rutasdelvinobc.com.mx/observatoriodelvino
El informe se organiza en cinco secciones. En la sección II se presenta la
estructura de la información del observatorio del vino. En la sección III se muestra
una parte de la plataforma en su versión en español para su análisis visual. En la
sección IV se exhibe el contenido de la plataforma en su versión en francés. En la
sección V se enseña la plataforma en inglés. Finalmente, se concluye.
Observatorio de los Valles Vitivinícolas de Baja California
3
Organización de la Información
Estableciendo que el Observatorio del Vino pretende ser un instrumento que pone
al servicio de los agentes sociales, institucionales y económicos, el conocimiento
sobre el sector vitivinícola de Baja California, facilitando la toma de decisiones y
contribuyendo a la planificación, gestión y evaluación de las políticas vinícolas.
La estructura de la plataforma informática es la siguiente.
• Inicio
o Menú
o Bienvenida
o Directorio de Negocios
o Acerca del Observatorio
o Boletín de Noticias
o Usuarios en Líneas
o Tweets
• Acerca del Observatorio
o Razón de Ser
• Información Vitivinícola
o Publicaciones
Artículos
Libros
o Investigaciones
Estudios
Tesis
Reportes de Investigación
o Datos Estadísticos
Indicadores
Bases de Datos
o Información Geográfica
Observatorio de los Valles Vitivinícolas de Baja California
4
• Directorio de Vinícolas
o Adobe Guadalupe
o Alximia
o Barón Balché
o Bibayoff
o Bodegas San Rafael
o Bodegas Santo Tomás
o Casa de Piedra
o Casa Pedro Domeq
o Cavas Valdemas
o Chateau Camou
o Emevé
o L. A. Cetto
o La Casa de Doña Lupe
o Lafarga
o Magor Badán
o Monte Xanic
o Paralelo
o Pasión BIBA
o Santa Ursula
o Tanamá
o Tintos del Norte 32
o Viña de Liceaga
o Viñas de Garza
o Viñedos A. C. Palafox
o Viñedos Villamerino
o Vinisterra
o Vinos el Nativo
o Vinos Fuentes
o Vinos las Nubes
Observatorio de los Valles Vitivinícolas de Baja California
5
o Vinos Liirico
o Vinos MD
o Vinos Santo Domingo
o Xecue
• Cultura del Vino
o Artículos Generales sobre la Cultura del Vino
• Eventos
o Próximos Eventos
• Galerías
o Galeras de Eventos
• Contactos
o Sistema Producto Vid
Es importante mencionar que el Observatorio del Vino será depositado en El
Sistema Producto Vid, que es un agrupación de productores del sector vitivinícola
creado por a iniciativa de la Secretaría de Agricultura, Ganadería, Desarrollo
Rural, Pesca y Alimentación (Sagarpa), quién lo define como uno de los objetivos
de su Programa Agrícola, promover la integración y fortalecimiento de las cadenas
productivas, cuya líneas estratégicas se centrarían en intensificar el apoyo para la
creación de sociedades regionales y nacionales que favorezcan la interrelación de
los productores con los gobiernos estatales, municipales y demás agentes
vinculados a sus actividades.
Es importante observar que en el Sistema Producto Vid participan están todos los
integrantes de la cadena productiva que inicia en los viñedos y concluye en la
mesa, ya sea en una copa de vino o en el racimo para consumo fresco.
Observatorio de los Valles Vitivinícolas de Baja California
6
Plataforma Informática en Español
En primer lugar se destaca el menú principal
Observatorio de los Valles Vitivinícolas de Baja California
7
En segundo lugar se presenta la sección Acerca del Observatorio
Destacando en la base las instituciones participantes en el proyecto del observatorio.
Observatorio de los Valles Vitivinícolas de Baja California
8
En tercer lugar se muestra la sección relativa al Sistema de Información vitivinícola
En la sección relativa al Sistema de Información se planea la idea de llegar a una percepción más integral de la realidad del sector vitivinícola, orientada bajo las pautas de la planeación científica del Sistema Producto Vid.
Observatorio de los Valles Vitivinícolas de Baja California
9
Luego se exhibe el Directorio que consiste en de 33 casas productoras del vino.
Observatorio de los Valles Vitivinícolas de Baja California
10
Observatorio de los Valles Vitivinícolas de Baja California
11
Observatorio de los Valles Vitivinícolas de Baja California
12
Observatorio de los Valles Vitivinícolas de Baja California
13
Observatorio de los Valles Vitivinícolas de Baja California
14
Observatorio de los Valles Vitivinícolas de Baja California
15
Observatorio de los Valles Vitivinícolas de Baja California
16
Observatorio de los Valles Vitivinícolas de Baja California
17
Observatorio de los Valles Vitivinícolas de Baja California
18
Observatorio de los Valles Vitivinícolas de Baja California
19
Observatorio de los Valles Vitivinícolas de Baja California
20
Observatorio de los Valles Vitivinícolas de Baja California
21
Observatorio de los Valles Vitivinícolas de Baja California
22
II. Plataforma Informática en Francés
La información contenida en los cuadros color rojo se tradujo al idioma Francés.
Se inicio con los elementos comunes
BARRA : Inicio: Accueil Acerca de: Parlons de Información vitivinícola: Information vitivinicole Directorio de vinícolas: Agenda des domaines Cultura del vino : La culture du vin Eventos : Evénements et manifestations Galerias : Galeries Contactos : Nos contacts COLUMNA DE LA DERECHA : Calendario de evento : Calendrier des événements et manifestations Entrez et prenez connaissance de la liste complète de événements et manifestations dans les différentes vallées vitivinicoles de Basse Californie Boletín de vitivinícolas: Área de operaciones: Bulletin des domaines Zone d'élaboration Adresse E.Mail ¿Dónde encontrar sus vinos? Publicidad ¿Où trouver leurs vins ? Publicité
Observatorio de los Valles Vitivinícolas de Baja California
23
LES SAVEURS DU VIN
MENU BIENVENUS Données statistiques Bienvenus à l'observatoire du vin de Basse Californie, Indicateurs site conçu par El Colegio de la Frontera Norte, Géostatistique le Productor Vino et le Consejo Nacional de Ciencia Études y Tecnología, afin de devenir un instrument de suivi …... du secteur vitivinicole de Basse Californie EXPORTATION DE VIN DERNIÈRES NOUVELLES DE BASSE CALIFORNIE Dernières nouvelles 1 Cette année les exportations Plus d'information de vin de Basse Californie de la Vallée de Guadalupe Dernières nouvelles 2 ont augmenté de 25% face Plus d'information à celles de 2010. Dernières nouvelles 3 NOS ETUDES Plus d'information Etude 1 Nos études 2 Etude réalisée 3 Etude 4 Nom de l'étude 5 Concepts nom étude 6 Liste étude 7 COLUMNA DE LA DERECHA L'OBSERVATOIRE DU VIN. L'Observatoire du vin des vallée vitivinicoles est un outil permettant de consulter des données géostatistiques et d'accéder à l'information sur les domaines viticinicoles des diverses vallées qui composent la route des vins de Basse Californie, au Mexique
Observatorio de los Valles Vitivinícolas de Baja California
24
ÉTUDE DÉMOGRAPHIQUE Une brève explication de ce que contient un article, une étude réalisée par..., comme partie du projet... Plus d'information.
SYSTÈME D'INFORMATION VITIVINICOLE
Publications Livres Recherche Thèse Études Information géographique Données statistiques Indicateurs SYSTÈME D'INFORMATION VITIVINICOLE PUBLICATIONS RECHERCHE INFORMATION GÉOGRAPHIQUE Articles et thèses Études, thèses et rapports de recherche DONNÉES STATISTIQUES Bases de données et indicateurs XECUE
…. L'ENTREPRISE Les vins XECUE sont une création de José-Luis et Alberta qui, guidés par leur goût du vin et de l'amitié, voulaient pouvoir prendre un verre et trinquer dans une ambiance chaleureuse invitant aux bavardages et à la convivialité. XECUE (checué) est un mot d'origine kiliwa, langue d'un peuple de nord ouest de la péninsule de Basse Californie, et veut dire « amour »
Observatorio de los Valles Vitivinícolas de Baja California
25
José-Luis, ingénieur agronome, et Alberta, ingénieur en biologie, ayant tous deux une longue expérience en vitiviniculture, décidèrent d'unir leurs destinées et élaborèrent leur premier Xecue en 1999. Leur but ? Qu' à travers leurs vins, le consommateur puisse distinguer et apprécier dans leur plénitude les terroirs et les variétés parfaitement adaptées à nos régions. Ainsi ont-ils choisi le Merlot de la Vallée de Guadalupe et le Cabernet Sauvignon de San Vicente pour les vins de cépages. Ils optèrent aussi pour élaborer une Réserve spéciale avec le Vin Premium en faisant un coupage de différentes variétés de la région: Nebbiolo, Syrah, Merlot et Cabernet Sauvignon, venant toutes de trois différentes zones viticoles locales : la Vallé de Guadalupe , San Antonio de las Minas et San Vicente. L'élaboration du vin se fait moyennant des techniques de contrôle de la maturité phénolique du raisin et, selon les conditions des fruits vendangés, sont aussi appliquées des techniques de macération pré et post fermentation. Les fûts sont en chêne français et les vins de cépage y restent 12 mois et 12 autres en bouteille alors que le Premiun 24 en fût et 12 en bouteille. En 2006, commence la construction des caves du domaine Xecue à San Antonio de las Minas, sur la gauche de la route de Ensenada à Tecate. Elles seront inaugurées et ouvertes à leurs clients en 2010. Actuellement, la production du Domaine Xecue est de 1800 caisses par an. En 2011 les crus 2006 et 2008 de vin de cépage sont commercialisés ainsi que le Reserva 2006, le Relato 2010 et le Grenache 2010. NOTRE ADRESSE Rue Ville Localité Etat Pays OÙ NOUS CONTACTER Téléphone Fax E.Mail Site ALBUM DE PHOTOS DU DOMAINE DE NOS PRODUITS
Observatorio de los Valles Vitivinícolas de Baja California
26
VIDEO DE PROMOTION DOMAINE SAN RAFAEL Vins de qualité …... L'ENTREPRISE En avril 2000 nous lançons le projet de planter les premiers 7 hectares de Cabernet Sauvignon, de Merlot, de Petit Verdot et de Syrah. C'était une expérience mais nous étions sûrs, contrairement à tous les pronostiques, que dans la Vallée de Ojos Negros nous pourrions obtenir au moment de la vendange des raisins aux tanins intenses et aux niveaux d'acidité de de sucre équilibrés, conditions indispensables à l'élaboration d'un bon vin. De même, en avril 2002, nous prenons le risque de planter les premiers pieds de Pinot Noir existant aujourd'hui en Basse Californie et qui nous donnèrent leur premier fruit en 2004. Le travail d'équipe et les soins attentifs de la famille Hussong Maynes constituent les piliers fondamentaux de l'élaboration d'excellents vins, agréables au palais le plus exigeant. Notre but a toujours été d'innover en techniques de production tout en cultivant l'amour de l'oenologie classique afin d'être une référence dans le secteur de l'industrie vinicole. Aujourd'hui nous disposons de 25 hectares de vignobles en production et avons sur le marché 10 produits : Ojos negros Gran Reserva, Ojos Negros Syrah, Ojos Negros Cabernet Sauvignon, Ojos negros Pinot Noir, Ojos Negros Merlot, Passion Meritage, Alegria, Euforia, Desseo y Delirio. NOTRE ADRESSE OÙ NOUS CONTACTER Rue Téléphone Code postal Fax Ville E.Mail localité Site Etat Pays
Observatorio de los Valles Vitivinícolas de Baja California
27
ALBUM DE PHOTOS DU DOMAINE DE NOS PRODUITS PRIX ET MEDAILLES ATTRAITS TOURISTIQUES Visites œnologiques Nous offrons des visites oenologiques et des dégustations de nos vins ainsi que des services de restauration et de conseil pour les accords mets et vins. VOS COMMENTAIRES Faites vos commentaires ci-dessous MONTE XANIC
œnologie mexicaine de qualité mondiale ... L'ENTREPRISE Monte Xanic naît en 1987 alors que l'offre en vin était très limitée sur la marché. Cinq amis grands amateurs de vin eurent l'idée de créer le premier vin mexicain Super Premium. Quoique pour beaucoup, c'était une folie, ils osèrent se lancer dans ce projet. Ils achetèrent donc des terres dans la Vallée de Guadalupe pour y cultiver la vigne et se procurèrent la meilleure technologie disponible afin d'élaborer des vins de qualité mondiale. Et ce fut ainsi que commença une nouvelle ère de l'industrie vinicole mexicaine. La qualité relativement réduite des raisins que nous vendangeons, nous permet de faire un contrôle stricte de leurs caractéristiques les plus fondamentales. Cela nous permet aussi de fixer avec exactitude la date des vendanges et e sélectionner à la main les grappes qui remplissent nos standards de qualité. En 1988, nous élaborons nos premiers vins : le Chenin Colombard et le Cabernet Sauvignon. En 1989, le premier Monte Xanic est mis en vente, soit 6200 caisses de notre Chenin Colombard. Aujourd'hui, Monte Xanic produit annuellement 42000
Observatorio de los Valles Vitivinícolas de Baja California
28
caisses de 12 vins différents de trois lignes de production : Monte Xanic, Gran Ricardo et Calixa, ces trois lignes offrant la qualité et le corps qui nous ont toujours caractérisés pendant plus de 20 ans. Après avoir célébrer avec fierté le 20º anniversaire de notre première récolte, notre engagement pour les 20 prochaines années est de nous efforcer encore et toujours et de travailler inlassablement pour jouir chaque année de la reconnaissance et de la préférence des consommateurs. NOTRE MISSION « être les producteurs du meilleur vin mexicain de qualité mondiale, en fomentant la culture de ce jus de la vigne, en offrant toujours la meilleure qualité de services et en étant le point de référence permanent de ce secteur industriel. NOS VALEURS Monte Xanic prétend les grands vins du monde pour modèle, veut élaborer d'excellents produits avec des raisins nobles et des processus modernes qui soient le reflet de notre caractère de Mexicains fiers, ouverts et vivants dan le monde actuel tout en s'efforçant sans relâche d' être leader grâce au travail de son équipe intègre,engagée et désireuse d'écrire notre histoire. NOTRE ADRESSE Rue Ville Localité Etat Pays OÙ NOUS CONTACTER Téléphone E.Mail ALBUM DE PHOTOS DU DOMAINE DE NOS PRODUITS
Observatorio de los Valles Vitivinícolas de Baja California
29
VIDEO DE PROMOTION EMEVÉ les vins Emevé ….......... L'EMTREPRISE Actuellement le domaine s'étend sur 18 hectares plantés de différents cépages : Cabernet Sauvignon, Merlot, Syrah, Cabernet Blanc, Tempranillo (Cencibel), Malbec et Chardonnay. Sa production est de quelques 60 000 bouteilles par an. Les vins sont mis dans des fûts de chêne hongrois, français ou américains pour que chacun y prenne la saveur et l'arôme qui lui sont propres. Ces fûts ont été importés pour la première récolte et aujourd'hui nous en possédons 180. Nous ne les utilisons qu'une seule fois et revendons ceux qui ont déjà été utilisés à des viniculteurs particuliers pour leur propre vin. « Mario Villareal est particulièrement fier de son vin emblématique, le Emevé LOS NIETOS car, outre son excellente qualité, il a pour lui une grande valeur sentimentale. Ce nom représente en effet une chose très importante de sa vie : les quatre petits-enfants qui font son bonheur. » Le mélange bordelais se compose de 60% de Cabernet Sauvignon, de 25% de Merlot et de 15% de Cabernet Blanc Les autres vins sont : le Cabernet Sauvignon, le Syrah, le Malbec, le Armonia de Tintos (harmonie de rouges), le Chardonnay et Los Nietos cité plus haut. NOTRE MISSION Être une entreprise leader de la production de VINS DE CARACTÈRES et être reconnu au plus haut niveau pour l'excellence de nos produits, pour notre équipe et pour nos services qui visent à satisfaire au mieux les besoins de notre clientèle. NOTRE VISION D'ENTREPRISE Notre but est de devenir une entreprise solide, en pleine expansion, cherchant toujours à être leader de notre secteur et nous engageant envers notre clientèle à
Observatorio de los Valles Vitivinícolas de Baja California
30
établir à travers des points de vente directe notre stabilité et notre permanence sur tout le territoire national. NOS VALEURS Service client Qualité des produits NOTRE ADRESSE Rue Ville Localité État Pays OÙ NOUS CONTACTER Téléphone E.Mail Facebook ALBUM DE PHOTOS DU DOMAINE DES PRODUITS PRIX ET MÉDAILLES VIDEO DE PROMOTION
LA CASA DE DOÑA LUPE Vins et produits maison ….... L'ENTREPRISE La Casa de Doña Lupe, chez Doña Lupe, se niche tout au bout de la route du vin , au cœur de la vallée de Guadalupe. Elle produit un vin artisanal, des produits maison, confitures, fromages, sauces, vinaigrettes et bien d'autres encore, conditionnés sur place. Elle soigne elle même ses plantes avec tendresse et appartient à une organisation de plus de 80 000 membres, présente dans plus de
Observatorio de los Valles Vitivinícolas de Baja California
31
130 pays. Cette association , Slow Food, défend la « cuisine lente » pour lutter contre le monde affairé et stressant du Fast Food. NOTRE ADRESSE Rue Ville État Pays OÙ NOUS CONTACTER Téléphone E.Mail Page Web Facebook ALBUM DE PHOTOS DU DOMAINE DE NOS PRODUITS VOS COMMENTAIRES Laisser vos commentaires ci- dessous III. Plataforma Informática en Inglés
La información contenida en los cuadros color rojo se tradujo al idioma Inglés.
Se inicio con los elementos comunes
BARRA : Inicio: Start Acerca de: About Información vitivinícola: Wine information Directorio de vinícolas: Winery addresses Cultura del vino : Wine's culture Eventos : Events Galerias : Galleries Contactos : Contacts
Observatorio de los Valles Vitivinícolas de Baja California
32
COLUMNA DE LA DERECHA : Boletín de noticias: News Bulletins Email Address Usuarios en linea : Online Guests CENTRO
Bienvenidos: Welcome Welcome to the WINE OBSERVATORY OF BAJA CALIFORNIA, a portal developed by the unification of the following organizations: El Colegio de la Frontera Norte, Sistema Producto Vid and The Consejo Nacional de Ciencia y Tecnología, with the ultimate goal of being a monitoring instrument of Baja California. COLUMNA DE LA IZQUIERDA
Menú: Menu Publicaciones: Publications Investigaciones: Research Información Geográfica: Geographical Information Datos Estadísticos: Statistical Facts Créditos: Credits Nuestros Estudios: Our Studies En seguida se presenta la sección Acerca del Observatorio
Acerca del Observatorio del vino de los valles vitivinícolas de Baja California: About the Winery Observatory of the wine valleys in Baja California Razón de ser del Observatorio del Vino de Baja California The reason behind the Winery Observatory in Baja California Institutionalize a wine observatory that comprises a wine information system, as well as processing diverse variables to build indicators for the mediation and periodically monitoring of the wine sector. This will lead to becoming a decision making tool when it comes to the marketing, the promoting strategy and the
Observatorio de los Valles Vitivinícolas de Baja California
33
commercializing of the wine. Also, it looks to establish a method of continuously updating and closely following in a systematic way the generated information and also it will be used as a parameter of comparison of the specified objectives. In a specific manner, it seeks to consolidate the statistic-geographical system based on the compilation and the handling of variables related to the wine sector as well as, shape wine indicators that will serve as support in the decision making process of the companies and the municipal public administration of Ensenada and Tecate. The observatory will provide the evaluation with results of the project of the developing zone and will be integrated in a network of wine observatories that will allow comparison; nationally and internationally, in the planning scope of the developing sector. Destacando en la base las instituciones participantes en el proyecto del observatorio.
En tercer lugar se muestra la sección relativa al Sistema de Información vitivinícola
Sistema de información vitivinícola Publicaciones, Libros , Investigaciones, Tesis, Estudios, I nformación geográfica, Datos estadísticos, Indicadores. Wine information system Publications, Books, Research, Thesis, Geographical information, Statistical data, Indicators. Publicaciones Artículos y Libros Publications Articles and Books Investigaciones Estudios, Tesis y reporte de investigación Research Studies, Thesis and Investigation Reports Información Geográfica Información Geográfica
Observatorio de los Valles Vitivinícolas de Baja California
34
Geographical Information Geographical Information Datos Estadísticos Base de datos e Indicadores Statistical Data Data bases and indicators En la sección relativa al Sistema de Información se planea la idea de llegar a una percepción más integral de la realidad del sector vitivinícola, orientada bajo las pautas de la planeación científica del Sistema Producto Vid.
Luego se exhibe el Directorio que consiste en de 33 casas productoras del vino.
Directorio de vitivinícolas en Baja California
Wine directory of Baja California COLUMNA DE IZQUIERDA Adobe Guadalupe Vineyards & Inn The philosophy at Adobe Guadalupe is the creation of an harmonious environment with nature, where people can enjoy an experience with wine, haute cuisine, horse rides, Jacuzzi, spectacular sunsets and the characteristic friendliness and warmth of people from Valle de Guadalupe. Barón Balché A symbol of Mexican nobility Found in the center of the Valley of Guadalupe at the slopes of a small mountain range, the natural beauty of this place added to being surrounded by majestic varieties of grape plants, fruit trees as well as countless pleasant aromas, the vineyars Baron Balché will leave you with a unique remembrance in memory.
Observatorio de los Valles Vitivinícolas de Baja California
35
Bodegas San Rafael Height Wines Bodegas San Rafael is a family owned business in the valley of Ojos Negros, formerly known as Valley of San Rafael, located 38km from the coast of Ensenada, Baja California and 820 meters above the sea level. Casa de Piedra Casa de Piedra project was born as winemaking family roots, inspired by the freedom to do. Emevé Emevé Wines The experience that you obtain while visiting emevé is unforgettable, because from the moment you arrive until you leave, you are treated as a special guest; it is noteworthy that no reservation or announcement is needed when you visit. The staff is always available for visitors because they provide great treatment and service as well as sharing with the clients who are a priority on their list. La Casa de Doña Lupe Wine and Home-made products At the end of the wine route there is a hidden place in the heart of the Valley of Guadalupe where you are sure to find a house of your own. This vineyard is real, honest and not pretentious where we will share with you our passion for nature. Viñas de Garza In Viñas de Garza we invite you to experience a unique and unforgettable feeling in a special tour where you will experience our ranch and vineyards, surrounded by a typical vegetation of the Guadalupe Valley area with panoramic views. The rustic style ranch, arid valley contrasts with the lush vegetation of the rooms and the company of our wines, we will make your visit a unique pleasure to this area.
Observatorio de los Valles Vitivinícolas de Baja California
36
Xecue With out wines we want the consumer to appreciate and fully distinguish our terroirs and the varieties that are mainly adapted to this region: Merlot, Cabernet Sauvignon, Nebbiolo y Shiraz. COLUMNA IZQUIERDA Alximia An elemental, authentic, mystic wine from Baja California Alximia is the passion for continuous improvement of process and products to offer in quality of Baja Californian wine. Bibayoff Wines Located west of the Guadalupe Valley in Baja California, VINEYARDS Bibayoff are privileged to have warm days and cool nights. They are surrounded by hills and plains, which give it a different microclimate from the rest of the Valley. Bodegas Santo Tomás The oldest winery in Baja California Bodegas Santo Tomas is the oldest wine cellar in Baja California. Since 1888. Casa Pedro Domecq House of Pedro Domecq The tradition of Casa Pedro Domecq L.A. CETTO Wines with both a name and last name We are a proud Mexican company, established in the Guadalupe Valley in Baja California by Mr. Angelo Cetto.
Observatorio de los Valles Vitivinícolas de Baja California
37
Monte Xanic World class Mexican wine Monte Xanic was founded in 1987 by five friends that set themselves up for the adventure of creating a great Mexican wine. The dreamt with elaborating wines that would express their homeland the Valley of Guadalupe, Baja California, with the finesse and the distinction as well as with their own personality and the best quality possible. Viña de Liceaga The Fine wine of Mexico At the vineyard of Liceaga we capture the magic of the vineyards in our very selective wines so that you can enjoy them. XECUE
About Xecue:
Xecue Wines is a company that was created after José Luis and Alberta's taste in
wine as well as friends of the couple, with the finality of providing a warm
atmosphere for chat and small gatherings.
Xecue (che-cu-eh), is a word that originates from Kiliwa which means “love”.
José Luís, an Agronomist Engineer and Alberta, a Biochemist Engineer; both of
them with years of experience in the area of wines, united their roads and
conceived their first Xecue in 1999.
With our wines, we want the consumer to appreciate and fully distinguish the
terroirs and the varieties that are mainly adapted to our region, that is why only
Melot from Guadalupe Valley and Cabernet Sauvignon of San Vicente are carefully
picked for the wine varietals and a decision is made to make the Special Reserve
such as the Premium vine, which is made with the blend of different varietals and
Observatorio de los Valles Vitivinícolas de Baja California
38
terroirs of the specified region. The varieties of the Reserve are: Nebbiolo, Shiraz,
Merlot y Cabernet Sauvignon, these 4 varieties come together in three winery
zones from different regions: Valle de Guadalupe, San Antonio de las Minas and
San Vicente.
During the elaboration of the wine, monitoring techniques of grape are used based
on phenolic maturity and depending on the conditions of the harvested grape, other
techniques of maceration of pre and post fermentation are practiced. The barrels
are of French oak, the varietal have been in barrels for 12 months and 12 months
in a bottle, the premium wine has been stored in the barrel for a period of 24
months and 12 months in the bottle.
In the year 2006 the Xecue winery starts to come about in San Antonio of the
Mines, on the left side of the Ensenada-Tecate road. The summer of 2010 we
recently opened our new facilities for the public.
It currently has a production capacity of 1800 boxes annually. By the year 2011 the
harvest is currently being commercialized of the 2006 and 2008 varietals, the 2005
Reserve, Relato 2010 and Grenache 2010.
Address
• Street:Carretera Tecate - Ensenada Km. 88.1 - Aprox. 1.5 Km. de camino
vecinal en el Rancho el Chivallito
• City:Ensenada
• Location:San Antonio de las Minas
• State:Baja California
Observatorio de los Valles Vitivinícolas de Baja California
39
BODEGAS SAN RAFAEL Height Wines
About us:
In the year 2000, this Project starts with the plantation of the first seven hectares of
Cabernet Sauvignon, Merlot, Petit Verdot and Syrah. First designed as an
experiment, but with the certainty that even though there would be obstacles in the
Valley of Ojos Negros we would be able to achieve the harvest, fruits with intense
tannins and acidity levels and sugar levels; basic requirements for making a good
wine
In the year 2002, they ventured out and planted the first grapes of Pinot Noir that
exist today in the region of Baja California, harvesting with success their first fruit in
the year 2004.
The teamwork and there careful attention of the Maymes Hussong family, are the
mainstay in the production of excellent wines, that please even the most discerning
palate.
Our visión, here in Bodegas San Rafael, is the innovation when it comes to
technical production, conserving the romance of the classical wine studies, with the
goal of creating precedent and set a standard in the wine industry.
Nowadays, there are 25 acres of vines in production and ten in the actual market,
Ojos Negros Gran Reserva, Ojos Negros Syrah, Ojos Negros Cabernet
Sauvignon, Ojos Negros Pinot Noir, Ojos Negros Merlot, Passion Meritage,
Alegría, Euphoria, Desseo y Delirio
Where to find their wines?
Tourist Attractions Offered
We have wine tours, wine tasting and food services.
Observatorio de los Valles Vitivinícolas de Baja California
40
MONTE XANIC
World Class Mexican Wine
About Us:
Monte Xanic started in 1987 in a period when Mexican wine options were very few.
Five friends, all of them wine lovers, had a vision of creating the first Super
Premium Mexican wine. Even though some of them thought it was madness, they
ventured out and created the project acquiring the lands for the cultivations of the
vines in the Valley of Guadalupe and the best available technology to create world
class wines. Thus began the new age of the Mexican wine industry.
The reduced volume of the grape that we grow lets us exercise a strict control
when it comes to the most important features. This lets us determine accurately
the date when it can be sold and carefully hand select only the grape that meets
our quality guidelines.
In 1988 our very first wines were produced, the Chenin Colombard and the
Cabernet Sauvignon. The first crop of Monte Xanic was released in 1989 with
6,200 boxes of our very own Chenin Colombard. Today, Monte Xanic produces
over 42,000 boxes annually placed in between 12 labels under 3 brands: Monte
Xanic, Gran Ricardo and Calixa. These three have the quality and consistency that
has characterized for the past twenty years.
It has been over 20 years since our first harvest, our commitment for the next
twenty is to continue to strive and work tirelessly to reach out goals year after year
as well as obtain the recognition and consumer preference.
Observatorio de los Valles Vitivinícolas de Baja California
41
Our Mission
“Be the producer of the best world class Mexican wine, promoting wine culture,
always offering the best quality of service and being a permanent reference in our
industry”.
Our Values
“At Monte Xanic we don’t imitate the world class wines, we want to make our wine
excellent, with noble grapes and modern process which reflect our proud and open
Mexican character and place them worldwide. We will always seek being leaders,
with people who are committed and eager to build history”.
EMEVÉ
Emevé wines
About us:
In today’s day, this winery has a total extension of 18 acres with different varieties
of grape: Cabernet Sauvignon, Merlot, Shiraz, Cabernet Franc, Tempranillo,
Malbec y Chardonnay. It has a production of around 60,000 bottles of wine per
year. This wine is stored in Hungarian, French and American barrels, made out of
oak so they can achieve the flavor and the aroma of each wine; these barrels were
imported ever since the very first harvest. Nowadays there are around 180 barrels.
The same barrels are never used more than once; they are continuously being
replaced by new ones. The used barrels are sold to individuals for the production
of homemade wine.
Mario Villarreal is proud to have Los Nietos as a signature wine of Emevé because
of its great quality. It should be noted that this wine has a sentimental value for Mr.
Mario, he named it this way because he wanted to mark something important in his
life, because of his four grandchildren (Nietos is a Spanish word for grandchildren),
who are the sole reason for his happiness.
Observatorio de los Valles Vitivinícolas de Baja California
42
The bordelaise mixture consists of a 60% Cabernet Sauvignon, 25% Merlot and
15% Cabernet Franc.
The other wines that are also produced are: Cabernet Sauvignon, Shiraz, Malbec,
Amonía de Tintos, Chardonnay y Los Nietos.
Our Mission
To be a leading company in the production of WINES WITH CHARACTER, and
one of the most appreciated because of its high quality of their product, their
people and their service, always satisfying all the necessities of our clients
effectively.
Our Vision
To be a solid company with great growth always looking to be leaders in out sector,
always committed to our clients, achieve stability and stay permanently in our
market through direct sales and outlets nationwide.
Our Values
Customer service
Quality of our product
Address
• Street:Camino a San José de la Zorra #67 El Porvenir
• City:Ensenada
• Location:Valle de Guadalupe
• State:Baja California
Contact
• Telephone:(646) 634 1080 ext. 114, (646) 684 0109 ext. 115, Cava
Boutique (646) 156 8019
• E-Mail:info@vinicolaemeve.com, admon@vinicolaemeve.com
• Facebook:http://www.facebook.com/emevevinos
Observatorio de los Valles Vitivinícolas de Baja California
43
LA CASA DE DOÑA LUPE
Wine and Home-made products
About us:
La Casa de Doña Lupe is found at the end of the route of wine in the heart of all of
the Valley of Guadalupe’s people. Their wine is handmade just like their jams,
cheeses, sauces, vinaigrettes and other packaged products. Doña Guadalupe
takes care of her plants as she would her children, and she also belongs to an
organization with more than 80 thousand members in 130 countries: Slow Food, to
counteract the hectic and stressful world characterized by fast food.
Address
• Street: Federal highway # 3 take the path of L.A. Cetto, continue after the
main entrance of Cetto and follow the signs until you reach Dona Lupe.
• City:Ensenada
• State:Baja California
L.A. CETTO Wines with a Name and a Last Name
About us:
We are a proud Mexican company, established in the Valley of Guadalupe in Baja
California by Mr. Angelo Cetto.
We have four excellent lines: Classic, Private Reserve, Don Luis’ Reserved
Selection and Platinum Reserve, 100% Mexican wine. They come as a result of
our developing new profiles, with characteristics and original qualities, with very
Observatorio de los Valles Vitivinícolas de Baja California
44
unique styles, elaborated to be appreciated by diverse and even the most
demanding palates in the world.
Today, with over more than 80 years of tradition and quality, we are without a
doubt, one of the most important wineries in the Mexican industry. A total of 22
international awards received from France, Italy, Spain, England, Canada and the
United States make us the vineyard with most international prestige. These awards
confirm our quality in more than 25 countries which we export to nowadays.
Our wines are a sample of quality and consistency of the Mexican viticulture, a
tribute to art of making great wine.
Vinyards:
The vineyards in Baja California are located in the 4 cardinal points of the Valley of
Guadalupe: the ranches in San Vicente, Tecate and Sonora. They have a territorial
extension of 1,100 acres where approximately 9 million liters of wine per year are
produced, which only 20% is exported to more than 25 countries.
The Valley of Guadalupe is a remarkable place, found on the western side of the
peninsula, nestled on the gentle slope of the mountains to the Pacific coast; this
land of both warm and dry climate has a bit of the breeze and the mist of the
ocean, giving it a Mediterranean environment. The winter is cold and rainy due to
the monsoon winds from the northwest and the summer is hot , due to winds from
the southeast, providing a favorable climate for the vines to grow and mature.
Observatorio de los Valles Vitivinícolas de Baja California
45
CASA DE PIEDERA
Wines
About us:
Our story: Casa de Piedra is a winemaking family root project that was inspired in the liberty
“to do”. It quickly consolidated his first production: Vino de Piedra, created with
Tempranillo and Cabernet grapes harvested in 1997. Three years later, the
vineyard surrounding the house gave them their first harvest Chardonnay grapes
that occurred Sol Stone. Casa de Piedra summarizes the contemporary expression
of Mexican wine.
This Project is born from the wish of elaborating wine that will be enjoyed by the
group of people that were close to the project.
At Casa de Piedra we look for a wine that comes from an author, we take
advantage of the grape that come from different microclimates, the best technology
and the sensitivity of winemaking to a scale that lets us take care of each and
every one of the bottles as well as printing an individual personality of the terroir.
The winery is located at Km 93.5 in the San Antonio de las Minas BC. This space
is unique and has a geometric and harmonic rhythm about it. The building is warm,
homely and very intimate with well equipped facilities, stainless steel tanks of small
capacity with computerized process control, aseptic fermentation area, wide area
of aging, wine cellar and liquid handling semi gravitational.
Only eight years after finalizing our very first harvest, we have received a very
warm reception from people who have favored us and helped us with the project,
put our wine in the highest global recognition.
Observatorio de los Valles Vitivinícolas de Baja California
46
BODEGAS SANTO TOMÁS
The oldest winery in Baja California
About Us:
Our Story:
Bodegas Santo Tomas was founded in 1888 by the Italian Francisco Andogueni
and the Spaniard Miguel Ormart, it is the oldest winery in Baja California and the
first to bottle wine in the country. The winery was acquired by General Abelardo
Rodriguez, months being appointed President of Mexico in 1932. In the sixties the
former president sold his share to Elias Pando, who was his partner. Nowadays, it
has a contemporary design at the very beginning of the Valley of Santo Tomas.
Mission:
In Bodegas Santo Tomas we generate value and wealth to the Mexican wine
industry through innovation and talent of our employees through the transformation
and conservation of our land and its fruits to enrich the human experience at the
table.
Vision:
To be the Mexican wine leader of wine exportation.
Address
• Street:Miramar #666
• Zip code:22800
• City:Ensenada
• E-Mail:israelcontreras@grupopando.com
• Sitio Web:http://www.santo-tomas.com/
• Facebook:http://www.facebook.com/bodegasdesantotomas
Observatorio de los Valles Vitivinícolas de Baja California
47
BIBAYOFF
Wines
About us:
The Russian Colony of Guadalupe Valley rests with the arrival of about 100
Russian Molokans families in 1906.These families came from the Kars territory
located at the time in Russia bordering Turkey, where they were exiled in the time
of Czar Nicholas II because of their religious and pacifist views. In this inhospitable
land the first immigrants came looking for a place to live in peace with their families
and continue to cultivate their land and their traditions.
Newly settled in the Valley, these White Russian Molokan religion (meaning eating
milk), followed with their habits, bearing in mind the study of the Bible. People who
lived in the country side sowed grain, fruit trees, raised cattle, sheep, geese and
chickens to produce part of their traditional dishes such as borshch, lapsha, a
unique yeast bread and fermented grain liquor and honey called Kuas. These
Russian immigrants generated an important bloom in the Valley.
Over time they established small vineyards and craft began producing their own
wines. By the thirties, Alexie M. Dalgoff get the first licenses for winemaking. His
grandson David Bibayoff Dalgoff continues the tradition using modern techniques
of vinification and founded his very own company: GUADALUPE VALLEY
WINERY, Inc. de CV, made from grapes grown at Rancho Toros Pintos Guadalupe
Valley, who always look to offer quality handcrafted wines, and has been devoted
to careful and cultivation of the vine for more than thirty year
BARÓN BALCHÉ
Symbol of Mexican nobility
Observatorio de los Valles Vitivinícolas de Baja California
48
About us:
The wine project Barón Balché Baron was born in 1997 when the Rios family
acquired a property in the Guadalupe Valley, with vineyards over 50 years. At first
they had an idea to make homemade wine, and conditioned a place with small
installations. Shortly afterwards sprang from the mind of Mr. Ríos an ambitious
project, and recognized the hand of Mexican winemaker, Dr. Victor Torres
(agroindustrial engineer and doctor at the University of Enology in Bordeaux,
France)
The wines made at Baron Balché are made with love and care necessary to be
given to a high quality product, but using a technology: gravity systems, automatic
temperature controls, fermented in stainless steel tanks, pumping subtle French
and American barrels to round out the structure of these wines. We understand
that soon there will be Mexican wine undertaking our systems because we are
making excellent wine-art "
The cellar of Barón Balché had its first year of winemaking in 2001 with a
production of 2500 cases. Today with the existing infrastructure facilities, 120.000
bottles are produced annually to meet the Mexican market, with our wide range
(Corner Barón, Barón Balché and Top Premium Line) without losing the quality
control, "be able to flatter the world's most demanding palates.
“The wines produced at Barón Balché are noble drinks that deserve the respect of
drinking a special glass, and opening all the feelings, preparing the sight and the
smell to get to the crucial moment of putting it in ones mouth and appreciating all
the flavors that come together and complement each other. Wine invites us to
share our feelings, generates conversations, passion and emotion. The best wine
is the one you love the most, and Barón Balché has caused great impressions on
even the hardest palates all the way from the beginners to even the most
experienced”.
Observatorio de los Valles Vitivinícolas de Baja California
49
ALXIMIA
A basic, authentic mystical Baja Californian wine
About Us:
lXimia is the product of the transmutation of the elements of Baja California; deeply
knowing the noble land that nourishes the vineyards, water scarce in the Valle de
Guadalupe, but without which it would achieve the product, the deserts’ hot air that
allows good fruit ripening, and that along with fire, sun-shaped, provide energy for
the process.
AlXimia is itself the process of fusion of these elements in a noble product of the
Valle de Guadalupe, a basic wine, authentic, and mystic.
AlXimia is ultimately the passion for continuous improvement of process and
product to offer a quality wine Baja California.
AlXimia has its own vineyard, located in the Valle de Guadalupe, Baja California,
where they have planted grapes of different varieties such as Cabernet Sauvignon,
Syrah, Tempranillo and Barbera.
Address
• Street: 1.5 km after San Antonio de las Minas make a U turn. 100 meters
later there will be a deviation to the right to be signs of several wineries. Take this
dirt road. Continue 3km on this road and the right side is the vineyard
• City:Ensenada
• Location:Valle de Guadalupe
• State:Baja California
Contact
• E-Mail:vino@alximia.com
• Website:http://www.alximia.com/
• Facebook:https://www.facebook.com/Alximia
Observatorio de los Valles Vitivinícolas de Baja California
50
ADOBE GUADALUPE
Vineyards & Inn
About Us:
Adobe Guadalupe is a winery that is also a bed and breakfast with six guest
bedrooms, named for archangels Uriel, Gabriel, Raphael, Seraphiel, Miguel and
Kerubiel. They possess a style of Iranian architecture with interior details of the
Mexican Republic. Silence is only broken when the sound of constant water falls in
the fountain that can be greatly appreciated from every one of the rooms. We are
located in the Guadalupe Valley near Ensenada, Baja California. Our vineyards
were planted in 1998 and had our first harvest in 2000
VINEYARDS
Adobe Guadalupe has 20 hectares of vineyards which produce the different
varietals: Cabernet Sauvignon, Cabernet Franc, Malbec, Tempranillo, Nebbiolo,
Syrah, Cinsault, Mourvedre, Grenache, Merlot y and a little of the Viognier grape. It
is usually harvested in August when the traditional Harvest Festival is happening;
during these days is when all the activities are going on during different wineries.
Adobe Guadaluoe offers a gala dinner accompanied by a wine auction where the
money raised goes to scholarships for people in the Valle de Guadalupe.
Observatorio de los Valles Vitivinícolas de Baja California
51
IV. Conclusión
El Observatorio del vino de los valles de Ensenada y Tecate es una iniciativa de
carácter empresarial que surge hacia el año 2010 y cuyo principal objetivo es
garantizar la rapidez y eficiencia, tanto en el acceso a la información existente
para mejorar la competitividad del sector vitivinícola, asimismo para la difusión de
los productos y servicios que se ofrecen en la zona.
El principal desafío en la construcción y en la organización del contenido del portal
fue captar información heterogénea y dispersa, darle una presentación amena y,
sobre todo, asegurar una adecuada difusión en términos de los idiomas: español,
francés e inglés, que habitualmente no están en los observatorios vinícolas.
Pretendemos que se transforme en una herramienta básica para encontrar
oportunidades de negocios y favorecer la sustentabilidad del Nuevo Plan
Estratégico Vitivinícola.
La página web www.rutasdelvinobc.com.mx estará activa como herramienta de
información actualizada y accesible para todo tipo de consultas (es gratuita y de
fácil manejo). Teniendo como objetivo ayudar en la toma de mejores decisiones en
el sector vitivinícola de la entidad y de información para los usuarios en general.
Finalmente, para su implementación, el Sistema Producto Vid, como unidad
ejecutora del proyecto, formará un equipo de productores que será el encargado
de analizar la información provista por el sistema, por las instancias oficiales y los
centros de investigación que deba se “colgado” en el portal. Además que deberá
tener un administrador del mismo para su actualización.
Observatorio de los Valles Vitivinícolas de Baja California
52
V. Bibliografía
Pes Rivas, Carlos Javier (2011) 36 pasos básicos para Desarrollar un Sitio Web. Autoedición, Español. Pp. 63.
Castillo, Carlos (s.a) “Tejedores del web” – http://www.dic.uchile.cl/~manual/ Depto. De Informática y Comunicaciones. Universidad de Chile.
López García, Juan José (s.a), Tutorial de HTML http://www.um.es/~psibm/tutorial/ Depto. De Psicología Básica y Metodología. Universidad de Murcia.
Arocena, Francisco (s.a) “WebMaestro” http://www.wmaestro.com/webmaestro/