Nourth Coast Activation Plan

Post on 10-Feb-2017

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Transcript of Nourth Coast Activation Plan

Day Off3 Phases

Before

Notes

• My point of view

•Never Ever Ask the guards to look for the competitors product .

• The customers will feel that you are forcing them . Trust me it`s an Egyptian nature .

• Just make them so impressed with your attitudes and the quality of the product .

Divide the beach into zones

• Hiring the qualified ushers because it`s company`s image .• Guys in Big Cola dress code males and females .

• Having a shout to say during the whole day to grab attention and make word of mouse just like we had in Update CU and I quote :-

UpdatiansUPDAteUpdate UpdateUpdatians Who we areWe are stars Updatians Who we areWe are stars

Big colaWeeeeeeeeeeeeBIGBig cola WeeeeeeeeeeeeBig cola who we are We are the best Big cola who we are We are the best

• Having some colored balloons that cover Big Cola flag at the all gates of the beaches .

Huge Big Cola opposite the gates • To take photos with , increasing the interact on social

media and the most important thing the word of mouse .• Get more likes and shares ,get discounts on our products

and on the restaurants the we have a deal with .

Distributing Coupons on the attendees with the activities

Barcelona competitions• Organizing matches in football , handball , basketball .• Distributing valuable awards with the name of Big Cola .

Crazy Cars give giveaways

Having shower

Fireworks on Big Cola`s Flag

Color Wars

#Make_it_clean• Don`t throw your garbage ,be civilized and get more bonus in each time you

throw it into box .• Change your card .

Feedback boxes• Having box for feedback on each gate of the beach if they like to

make a feedback on the day and Big Cola .

During

Process :-• Preparing all activities requirements .• Every hour must make the shout for awareness .• Call out the people that had football , handball,…..etc to the

game zones.• Having photographers to take the happy moments to publish

it on social media to make a brand awareness.• Adding a value for customers by make it clean .• Final shout at the end of the day .• Caring about Feedback boxes .

After

Stage• Having speech about Big Cola for 10 Mins .• Announcing the champions of each sporty activity .• Having stage at the end of the day to have music and songs .

Underground bands

• Choosing the band and the kinds of songs are so important .• Avoid Politics and Discrimination (Ahly w Zamalek – CC w

Morsy – Muslims w Christians )

The coming events

• Announcing about the coming events and places through our social media FB – twitter .

• Just wait for your photos and we will publish it on all social media FB – Twitter – Linkedin – Instegram .

My contactshttps://eg.linkedin.com/in/amohamed93

https://www.facebook.com/Ahmed.Al.Marketeer

#marketeer

01141655006