Transcript of Nokia (Розширена концепція 7P)
- 1. 7p`s extended marketing- mix
- 2. 1865, , , , 1871 Nokia Ab.
- 3. 1980- , . 1987 , , . 1980- , . , - , .
- 4. Nokia 1 1991 . '- GSM- Nokia GSM- Nokia. 1992 GSM- - Nokia
1011. 1992 ( . Connecting people ) .
- 5. 2008 iPhone Apple, Nokia - 5800 XpressMusic. , Nokia. Apple,
iPhone Android- Nokia 5800 XpressMusic .
- 6. Nokia Windows Phone, Symbian MeeGo . Nokia 29 (2010 ) 3
(2013).
- 7. 7P Nokia
- 8. Product Nokia 1100 . 2003 250. .
- 9. Price Nokia , . Nokia 1100 N95
- 10. Place , , Nokia Nokia Priority,
- 11. Promotion , , , ' , , , PR,
- 12. Process
- 13. Physical evidence . , Nokia .
- 14. People , . , , ,
- 15. Microsoft Windows Phone, :
- 16. iPhone 5 ( )
- 17. : Nokia , Windows Market Instagram -
- 18. 7P (-10)