New Zealand Compliance Vehicle Fuel Economy Labelling programme

Eddie Thompson – Manager Efficient Products

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Compliance Pyramid

*Based on John Braithwaite, Restorative justice & responsive regulation, Oxford University Press, 2002

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What’s required

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New Vehicles Used Vehicles

DATA √ X

Industry X X

Compliance NA NA

Consumer Awareness

NA NA

In the beginning

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• Initial focus on the new vehicle industry

• The Approach– Keep the industry association well informed – Dealer visits information and coaching “Selling the value”– Fix any issues raised by industry quickly– Making compliance as easy as possible

• We were also….– Filling data gaps in used vehicle fuel consumption data

Quick wins and selling the value

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Maintaining the momentum

New Vehicles Used Vehicles

DATA √ X

Industry √ X

Compliance √ NA

Consumer Awareness

√ NA

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• The Approach– Keep the industry associations well informed – Dealer visits information and coaching “Selling the value”– Fix any issues raised by industry quickly– Making compliance as easy as possible

• Meanwhile consumer awareness is rising…….

Moving a Mountain – Used Imports

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Current Status

New Vehicles Used Vehicles

DATA √ √

Industry √ √

Compliance √ √

Consumer Awareness

√ √

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Above and beyond regulation

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Classifieds and Auction websites

• Maintenance monitoring labelling compliance

• Increase focus on online compliance

• Continued access to fuel consumption data for used vehicles

Looking Forward

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Thank you