New Video Platform for Nonprofits

Michael Hoffman, CEO

See3 Communications, www.see3.net

New Video Platform for Nonprofits

New Video Platform for Nonprofits

So Many Ways to Show Video

New Video Platform for Nonprofits

What’s the Difference?

Video Distribution Video Hosting

New Video Platform for Nonprofits

Lack of branding control Advertising and relatedvideo content Instantly accessible to abroad audience Limited contentmanagement and control

Video Distribution

Video Hosting

True video CMS White labeled No advertising Customized players Video discussion andinteraction can becontrolled

New Video Platform for Nonprofits

1. More pleasant user experience = more video views2. Better search functionalities3. Rate and discuss within the community 4. CMS integration = staff and users can embed video more easily

The Case For: Your Own Video Hosting

Let’s Look @:

New Video Platform for Nonprofits

New Video Platform for Nonprofits

“We see integrating video content into our CMS as a core strategy for the future of our site…Video content is also important to capture a younger audience who are more used to consuming media in the video format and have come to expect video to be usably integrated into websites they frequent.”

Brady Swenson, New Media Associate, RH Reality Check

New Video Platform for Nonprofits

Our Long Journey to Kaltura

New Video Platform for Nonprofits

Partnership with the WikiMedia Foundation

Open Source

Built Around Video as a Social Media Tool Drupal and Wodpress Plug-ins

Video commenting Enables users to easily edit videos

online/create mash-ups Ingest video content from multiple sources

including YouTube

Commitment to Partner With Community

New Video Platform for Nonprofits

• Development of the platform is guided by the community

• Flexible: the source code is available for download and customization

• Community-developed applications

Why Open Source?

New Video Platform for Nonprofits

• Flexible Uploading Module– Your computer, My Space, YouTube

• Player– Highly Customizable: skinning and branding– Video commenting, annotation, subtitles, etc.

• Customized Playlists• Online Editor

– Online video editing and remixing– Easily create video mash-ups

The Modules

New Video Platform for Nonprofits

DoGooderTV Upload Module

New Video Platform for Nonprofits

DoGooderTV Player

New Video Platform for Nonprofits

Customized Playlist Module

New Video Platform for Nonprofits

Online Editor

New Video Platform for Nonprofits

• Highly customizable and flexible platform• Many applications are being built for the

platform by the open source community• License includes all Kaltura applications• Less expensive

Why It Stands Out

New Video Platform for Nonprofits

Discussion

What are your video hosting needs?

New Video Platform for Nonprofits

www.see3.net/guide