New Sport Sponsorship Project

Nate Nyquist

Overview of Presentation

• City: information, demographics, and major companies

• Name and Logo of team• 2 players and their background• Stadium: size, capacity, design, and attractions• Tickets: prices and details• Sponsors of team• Advertising and Promotion plans• Opening event for organization

Oklahoma City

• Population: 560,332 in city, 1,000,000 in the vicinity

• Median age of 34 years

• 59% white, 15% Hispanic, 14% African-American, 4% Asian, 8% other

• 51% female, 49% male

• Unemployment of 5.8% and median household income is $38,873

• Location of Oklahoma State University and home to companies of Fortune 500 Energy and Aviation

Adrian Peterson

• Born 3-21-1985, Palestine,TX

• NCAA record for rushing yards in season

• 1st round, 8th pick by Minnesota Vikings in 2007

• 2007 NFC offensive rookie of year

• 3 time pro bowler

Sam Bradford• Born 11-8-1987, Oklahoma

City, OK

• 2008 Heisman Trophy winner

• Holds University of Oklahoma records in categories including passing yards and passing TD’s

Sonic Field• 85,000 capacity with 200

luxury suites and 10,000 club seats

• 2 club/restaurants

-Tornado Alley

-TGI Fridays

• Retractable roof and 4 levels surrounding entire field

• OKC Twisters Team store

Tickets

• Prices single season

Lower level sideline $140 $1200

Lower level end zone $130 $1050

Luxury Suites $120 $980

Club Seats $115 $900

2nd level sideline $86 $650

2nd level end zone $80 $600

3rd level sideline $65 $450

3rd level end zone $48 $270

4th level sideline $28 $200

4th level end zone $22 $155

Tickets sponsored by the Oklahoma City Barons (AHL)

•Stadium name located on side of stadium

•Sponsoring tickets•Restaurant in stadium

•Sponsors injury reports before kickoff

Official beer of the NFL •Provides equipment

•Provides scoreboard updates

Help in updating team website

•Provide 2 concession areas

•Official ticket exchange of NFL and Twisters

Sponsor cheerleading team and halftime show

Tee shirt toss at the end of each quarter

Sponsor the halftime stats report

Provides radio broadcast of games Performer of the game