1

NASA/MARSHALL SPACE

FLIGHT CENTER

JOINT COUNSELING SESSION

Move Digital

November 3, 2016

Background

2

COMPANY NAME: Move Digital ADDRESS: 1300 Meridian Street, Suite A-19

OWNER: Laurie HeardLarkin GrantRob Heard

CONTACT NAME: Laurie Heard, President

EMAIL: laurie@movehsv.com YEARS INBUSINESS:

1.5

CAGE CODE: 7QUY2 DUNS NUMBER: 079621156

WEB SITE: www.MoveHSV.com NAICS CODES: 541613- Marketing Consulting Services *541810- Advertising Agency541810- Public Relations Agency

Business Size & Classifications

3

CLASSIFICATIONS (select from list below): Yes/No

SMALL BUSINESS Y

SMALL DISADVANTAGED BUSINESS N

NATIVE AMERICAN-OWNED N

ALASKAN NATIVE CORPORATION N

WOMEN OWNED Y

ECONOMICALLY DISADVANTAGED WOMEN OWNED N

VETERAN-OWNED N

SERVICE DISABLED VETERAN OWNED N

HUBZONE CERTIFIED N

8(A) CERTIFIED N

8(A) EXPIRATION DATE (if applicable) N

TOTAL EMPLOYEES: 4 FT, 2 PT

AVERAGE SALES: $300,000

Quality Systems

4

• Built for Growth

• Automated Workflows:• Increased Efficiency

• Lower Cost

• Reduced Redundancies

• Project Documentation• Process & Mapping

• Project Management Software

• Policies & Procedures Templates

Skills & Processes

5

Marketing Strategy

Goals &

Objectives

Situational

Analysis

Competitive

Analysis

Market &

Industry Trends

Customer

Profile

Audience

Motivation

Customer

Journey

Positioning Tactical

Recommendations

Tracking

Success

Skills & Processes (Cont.)

6

Social Media

Community

Management

Reputation

ManagementAdvertising Training

Customers

7

Marshall Space Flight Center

•Subcontractor to ASRC Federal- OSAC CS10 Center Communication

Materials Audit

Goal:

•Refresh and review the brand for Marshall Space Flight Center

“Move Digital had not previously performed work for a federal

government agency, and as the contractor overseeing a project, I had

anxiety that Move Digital might be overwhelmed by the large multi-

tiered environment. However, my customers and I were treated as if

we were Move Digital's only client. The project results were sound, the

information is used regularly, and my customers have stated they

would welcome working with Move Digital again.

Customers

8

City of Huntsville, Alabama•Social Media Strategy, Social Media Training

Goals:

•Create and oversee strategic and tactical plans for how, where and

when to use social media platforms

•Train on best practices

“Move Digital is acutely plugged into the digital ecosystem and they are

able to explain, in easy to understand terms, the strengths,

weaknesses and strategic uses of social media platforms. They have

helped us to better focus our time and energy on the digital tools that

make the most sense in our communication goals.”

Customers

9

Principle Point(s) of Contact

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NAME TITLE PHONE EMAIL

Laurie Heard President 256-203-6683 laurie@movehsv.com

Larkin Grant Vice President/ Chief Strategy Officer 256-203-6683 larkin@movehsv.com

Rob Heard Chief Financial Officer 256-203-6683 rob@movehsv.com