Post on 07-Aug-2015
T-Shirts for OggGBAG
Gina Rieckmann, Brett Schwartz, Andie Burjek, Gina Alagna
The #’s● Shirts: 41 sold at $12 each● Sales: $492.00● Profit: $0.00● Shirts sold
○ Harry Potter: 36○ Wizard of Oz: 5
The Customers● Ogg hall residents
o Past and present● Ogg hall staff● Ogg events
The More Popular Design
The Less Popular Design
How We Sold:● Posted on social media
o current and past Ogg Hall Facebook groups ● Spread word-of-mouth at staff meetings
o encouraged staff to talk to their residents● Coordinated with staff to buy large order to
give away as prizes/thank you gifts
Obstacles and Overcoming Them
● Low sales in first half of project○ Social media marketing was not working well○ No soliciting allowed in res halls
● Getting housing people to make a bulk order as prizes for a “Harry Potter” themed trivia night
Lessons and Advice● Survey your potential customers for what they would
like to see in a product● Be aware of all regulations in private residence halls or
whatever channel you will be selling through● It can be more effective to target a specific event than
individual customers● Target an event early on● Use connections